JamesSalisbury

2nd year product design undergraduateBrief Portfolio

Out of term address30 Wanstead CloseRingwoodHampshireBH24 1SJ

Term time address14 Barrack LaneNottinghamNottinghamshireNG7 1AN

JamesSalisbury

Education2011 – Present Nottingham Trent University BA(Hons) Product Design (currently in 2nd Year)

2010 – 2011 Arts University College at Bournemouth Foundation Diploma in Art and design - Achieved a Merit

2008 – 2010 Ringwood Sixth FormA-levels - Maths (A*) History (A) Physics (A) Product Design (A)AS- Levels - Further Maths AS level (A)

2006 – 2008 Ringwood Comprehensive GCSE’s - 11 (All A or A*) including Maths, English and Product Design

Experience

2009 – Present Waiter at Pizza in the PiazzaImproved diplomacy skills Gaining renown for use of initiative in customer service and amiable team player

2007AIM Aviation Bournemouth AirportFortnight work experienceWorked on small interior aviation design projectsExperienced design office protocol and manufacturing workshops

2012 – Present Student Ambassador for Nottingham Trent UniversityCourse RepresentativeFresher Representative

Skills Ps Ai Fl

Contact details

Telephone number - 07724097346

Email addreSs - Email addreSs - james.salisbury2011@my.ntu.ac.uk

coroflot - http://www.coroflot.com/jamessalisbury

Practica�y Nothing is perfect...but thats no reason not to try and get close

JamesSalisbury

Not ju� a rubbish ChairFor Co-oproduct

...a revolution in the making

JamesSalisbury

Project set by Co-oproduct, “an online portal for the free-sharing of product design ideas focusing on Creative ReUse” with the challenge to use redundant materials in such a way to make them desirable again.

“Not just a rubbish chair” is a suggested upholstering and aesthetic style which uses old furniture and ribbon made from sandblasted PET drinks bottles. Here a broken chair was sanded down, taken apart and repaired (one leg had snapped – this was remade using a plank from a pallet) before being painted and fitted with T-nuts (particular attention to detail) to weave the plastic ribbon through.

This focused particularly on making viewers re-think the uses of items thrown away and how diverse their new use could be. Furthermore it concentrated on not only creating something desirable but actual making process and how an attachment can be made emotionally, increasing desirability.

JamesSalisbury

EmonSoundsFor mediadevil

Challenged by MediaDevil to design headphones to rival Dr. Dre Beats, I took a thorough approach to the brief determining Beats success to affiliation and marketing. In order to challenge the overwhelming hold Beats has on this market a direct approach is flawed.

DemonSounds is designed with the initial specific market of the outdoor sports enthusiast and in this case I worked closely with a focus group of climbers. The design is functional within that environment but also concentrates on those who aspire to be that sort of outdoor persona, addressing the market from a different angle

Single Rubber shell

Incased speaker Units

Elasticated and adjustable Band

FOcusing on the IndividualFOcusing on the Group Nick is 20 years old and not just into climbing but the overall outdoor sports scene too making him the perfect candidate for an in depth profile

Brands...that Nick lives through

Nike

Red-Chili

Tango

Northface

Apple

Sennheiser

HeadphoneHeadphone

Commuting

Watch films

Listen to music while working

Help sleep/wake up Relax

...common uses

...average hours of use a day*

4/5hours

...average times training in a week

1234567

23

41

Training

Communting...average commute time to training (mins)

000

0-1011-2021-3031-6060+

53

10

2

Using a focus group of climbers confirmation of the areas of headphone use became apparent

Using the brief for EDF’s sustainable design challenge, I co-ordinated a group which generated a huge range of innovative user based concepts concentrating on passively changing user behaviour to save more energy

The premises of the Electric Plaster is simple:- the user applies this plaster to any electrical device, in clear view or on a part often held. Once the appliance is in use the plaster slowly becomes more textured so that the user can see or even feel that the appliance has been on for too long.

JamesJamesSalisburySalisbury

Innovative use of a smart material – electro rheological gel – means the plaster doesn’t use electricity but the magnetic field given off by electrical currents, i.e. in-use appliances, and consequently changes form into a textural mould that would subtly alert and change the behaviour of the user

The Energy PlasterFor The EDF Sustainable Design Challenge

BatteriesMagnet

Blade

Motor

Drive wheel

O E T UCHCan Opener

ULINARE

JamesSalisburySalisbury

A redesign of Culinaire’s automatic can opener concentrated a lot on thorough mechanical problem solving.

Initially 3 problems were identified with regards to its target user needs – the unstable rotation, sharp edges left after cutting and the difficulty to locate the device to the can top.

Solutions to these prioritised problems were sought as well as more generalised improvements such as improving the cutting time and adjustability for other can sizes. What resulted was a main body with two adjustable “wings” which both had cutting blades. This not only reduced the time but improved stability and made locating the opener to the can easier.

FlatVac

JamesSalisbury

Given a choice of appliances to design for longer life/sustainability, I chose the hand-held vacuum and specifically the value market since I deemed this the most likely to be discarded without thought or attempt to fix or recycle due to its low price.

For this brief I concentrated on the disassembly thus enabling the users to separate out materials for disposal but also the idea of repair/replacing components rather than the whole product. From there material choice was determined by what was easily recyclable with the infrastructure already in place.

The result - FlatVac is a user assembled vacuum made from the cardboard it was packaged in. This breaks down the unknown of what makes an appliance work and in turn demonstrates the opportunity for home repair or disassembly for its end of life.

Thanks for taking a l�k!

JamesSalisbury

Please feel free to contact me