bti litigation outlook 2014 executive summary

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©2013 The BTI Consulting Group, Inc. All rights reserved. +1 617 439 0333 www.bticonsulting.com BTI Litigation Outlook 2014: Changes, Trends and Opportunities for Law Firms

Executive Summary Opposing Forces Drive 2014 Litigation Market—An Impetus for New Business

Activity and New Matters to Surge 60.7% of clients expect to see a jump in the number of litigation matters they will be handling in 2014. Each new matter represents an opportunity for new business. Corporate clients will be busier and more focused on litigation.

Spending Is Heading Down Litigation is the largest part of most medium- and large-sized companies’ legal spending, accounting for 38–41% of a typical corporate legal budget. Companies have been attacking litigation costs with a vengeance since 2010. In 2013, we see more aggressive and widespread use of early case assessment (ECA) as a cost management tool. The combination of ECA, alternative fees, budget enforcement, alternative staffing and a focus on settlements convinces corporate counsel they can manage the new surge in matters with minimal, if any, spending increase.

The law firms who can change their approach to help drive these costs down and market to the new surge of business will fare well in a new twist to the market.

BTI’s Litigation Outlook is your tool to harness the power of opposing forces to win more clients, more business and higher rates now and moving forward.

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1. Litigation activity to increase as a more litigious mood creeps back into the economy

2. Corporate counsel embracing early case assessment as a potent litigation management tool to drive budgets and settlements

3. IP Litigation remains strong and front and center

4. Supreme Court puts Class Actions in the spotlight

5. Employment Litigation buoyed by evolving legislation and regulations

6. Litigation costs receiving more management scrutiny than ever before

BTI Top Market Drivers for 2014

Executive Summary Top Market Drivers for 2014

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Table of Contents Click on any title to go directly to the chapter

Litigation Market Trends and Corporate Counsel Expectations 5

• The $21 Billion Litigation Market 6

• Matters to Surge, Spending Flat 9

• Resolution Rates Remain High 10

• Alternative Fees Usage Offering Double-Digit Savings 11

Litigation Forecast 2014 12

• BTI Premium Practices Roadmap for Litigation 13

– Class Actions and Torts 16

– IP Litigation 18

– Securities and Finance Litigation 20

– Commercial Litigation 22

– Employment Litigation 24

– Product Liability Litigation 26

• BTI Opportunity Zones 2014: Highest Growth Potential Areas by Industry and Litigation Type 28

The 5 Types of Litigation Clients 30

• Just 48% of Companies Account for Nearly 90% of Litigation Spending 32

• Profile and Buying Behavior of:

– Volume Buyers 34

– High-End Clients 35

– Generalists 36

– Routine Litigators 37

– One-Hit Wonders 38

Litigation Powerhouses 39

• Managing Outside Counsel for Litigation: Dual-Role Law Firms 39

– Corporate Litigation Leaders Add to Their Rosters 40

– Higher Client Satisfaction for Dual-Role Primary Litigation Firms 42

Continued

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Table of Contents Click on any title to go directly to the chapter

Litigation Powerhouses (cont.) 43

• The Law Firms Clients Most Want on Their Side 43

– Class Actions and Torts 45

– IP Litigation 46

– Securities and Finance Litigation 47

– Complex Commercial Litigation 48

– Routine Commercial Litigation 49

– Complex Employment Litigation 50

– Routine Employment Litigation 51

– Product Liability Litigation 52

• The BTI Fearsome Foursome: Most Feared Law Firms 53

BTI Recommendations 58

About BTI 60

• Research Methodology and Approach 61

• Key Services to Help Our Clients 62

• BTI Research and Publications 64

Index of Law Firms 65

Terms of Use 70

Contact BTI 71

mailto:[email protected]?subject=BTI Litigation Outlook 2014

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Index of Law Firms

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Index of Law Firms

A

Adams and Reese 46, 49, 50, 51, 52

Akin Gump Strauss Hauer & Feld 45, 56

Alston & Bird 45, 46, 47, 48, 51, 56

Anthony Ostlund Baer & Louwagie 56

Arena Hoffman 51

Arnold & Porter 46, 48, 52

Arnstein & Lehr 48, 49

Ayres, Warren, Shelton & Williams 52

B

Baker & McKenzie 48, 49, 50, 51, 56

Baker Botts 46, 56

Baker Donelson 48, 49

Barnes & Thornburg 46, 48, 49

Bartlit Beck Herman Palenchar & Scott 45, 46, 47, 48, 56

Beirne, Maynard & Parsons 49

Bereskin & Parr 46

Bickel & Brewer 56

Bingham Greenebaum Doll 49

Bingham McCutchen 45, 47, 48

Black McCuskey Souers & Arbagh 46, 51

Blake, Cassels & Graydon 48

Bodker, Ramsey, Andrews, Winograd & Wildstein 49

Boies, Schiller & Flexner 55

Boutin Jones 46, 47, 48, 49

Bowman and Brooke 56

Bracewell & Giuliani 48, 49, 56

Bradley Arant Boult Cummings 45

Brinks Hofer Gilson & Lione 46

Brooks Wilkins Sharkey & Turco 56

Brownstein Hyatt Farber Schreck 50, 51

Bryan Cave 45, 46, 52, 56

Buchanan Angeli Altschul & Sullivan 51

Buchanan Ingersoll & Rooney 46, 48, 49, 50, 51, 52

Butler Snow 50, 52

C

Cahill Gordon & Reindel 47

Calfee 49, 51, 56

Capstan 50, 51

Carroll, Burdick & McDonough 45, 52

Cassiday Schade 52

Chadbourne & Parke 46, 47

Chambliss, Bahner & Stophel 45, 46, 48, 49, 50, 51, 52

Christian & Small 52

Coats Rose 50, 51

Coblentz, Patch, Duffy & Bass 45

Conley Rose 56

Constangy, Brooks & Smith 45, 50, 51

Cook Yancey King & Galloway 56

Covington & Burling 45, 48

Cozen O’Connor 45

Cravath, Swaine & Moore 47, 55

Crist, Krogh & Nord 50, 51

Crowell & Moring 45, 46, 47, 48

Crowley Fleck 56

D

Datsopoulos MacDonald & Lind 48, 49, 50

Davis Wright Tremaine 49, 50, 51

Debevoise & Plimpton 47

Dechert 45, 46, 48, 49, 52

Dentons 46

Dickstein Shapiro 48, 49, 56

DLA Piper 45, 46, 47, 48, 49, 56

Dolan Griggs 51

Dority & Manning 46

Dorsey &Whitney 46, 47, 49

Duane Morris 56

Dykema 48, 49, 50, 51, 52

E

Eckert Seamans Cherin & Mellott 50, 51

Edwards Wildman Palmer 45, 46, 48, 49, 51

F

Faegre Baker Daniels 47, 48, 56

Finnegan 46

Fish & Richardson 46, 56

Fisher & Phillips 50, 51

Foley & Lardner 46, 48, 49, 56

G

Gallagher Evelius & Jones 48

Germer Gertz 52

Gibson, Dunn & Crutcher 45, 46, 48, 50, 51, 56

Goldberg Segalla 52

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Index of Law Firms (cont.)

Goodmans 49

Goodwin Procter 50, 52, 56

Gordon Feinblatt 50, 51

Gowling Lafleur Henderson 48

Gray Plant Moody 56

Greenberg Traurig 45, 46, 47, 48, 49, 50, 52, 56

Gusrae Kaplan Nusbaum 56

H

Hahn & Hessen 49

Hahn Loeser & Parks 51

Hanson Bridgett 48, 50, 51, 56

Harness, Dickey & Pierce 46

Herbert Smith Freehills 56

Hill, Farrer & Burrill 51

Hinshaw & Culbertson 45, 49, 51, 52

Hogan Lovells 45, 46, 47, 48, 49, 52, 55

Holland & Hart 46, 47, 48, 49, 52

Holland & Knight 48, 49

Hollingsworth 52

Hovey Williams 46

Hunton & Williams 46, 48

Husch Blackwell 50, 51

I

Ice Miller 50, 51

Irell & Manella 46, 56

J

Jackson Lewis 45, 50, 51, 56

Jackson Walker 48, 49

Jacobson Holman 46

Jeffer Mangels Butler & Mitchell 47

Jenner & Block 48, 49, 55

Johnston Barton 52

Jones & Keller 56

Jones Day 45, 46, 47, 48, 49, 50, 51, 52, 55

Jones Walker 47, 51, 52

Jorden Burt 45

K

K&L Gates 45, 47, 48, 49, 50, 52, 56

Kasowitz, Benson, Torres & Friedman 45, 50

Katten Muchin Rosenman 46, 47

Kaye Scholer 45, 47

Kean Miller 51

Keker & Van Nest 45, 47

Kelley Drye & Warren 46, 47, 49, 50

Keller and Heckman 48

Kessler Topaz Meltzer & Check 56

Kilpatrick Townsend & Stockton 46, 47, 56

Kirkland & Ellis 45, 46, 47, 48, 49, 50, 52, 55

Klarquist Sparkman 46

The Kullman Firm 51

L

Langlois Kronstrӧm Desjardins 56

Latham & Watkins 46, 47, 48, 49, 50, 52, 56

Leader & Berkon 49

Lewis Brisbois Bisgaard & Smith 45, 49, 52

Lewis, Rice & Fingersh 49

Littler Mendelson 45, 50, 51, 56

Locke Lord 46, 48, 50

M

Manatt, Phelps & Phillips 51

Markowitz, Herbold, Glade & Mehlhaf 45, 48, 49

Mayer Brown 45, 47, 48, 52, 56

Maynard Cooper & Gale 47

McCarthy Tétrault 56

McDermott Will & Emery 45, 48, 49, 52

McDonald Carano Wilson 46

McGrath North Mullin & Kratz 45, 48

McGuireWoods 49, 50, 52, 56

McKool Smith 56

Miller Canfield 50, 51, 56

Mintz, Levin, Cohn, Ferris, Glovsky and Popeo 46, 48, 49

Mitchell Silberberg & Knupp 48, 49

Morgan Brown & Joy 51

Morgan Lewis 45, 46, 47, 48, 50, 51, 56

Morrison & Foerster 46, 47, 48, 50, 56

Munger, Tolles & Olsen 56

N

Nelson Mullins 46, 52

Nixon & Vanderhye 46

Nixon Peabody 56

Norton Rose Fulbright 46, 47, 48, 50, 51, 56

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Novak Druce Connolly Bove + Quigg 46

Nyemaster Goode 51

O

Ogletree, Deakins, Nash, Smoak & Stewart 45, 50, 51

O’Hare Parnagian 52

O’Melveny & Myers 45, 48, 49

O’Rourke, Hogan, Fowler & Dwyer 48

Oppenheimer Wolff & Donnelly 45, 51

Orrick, Herrington & Sutcliffe 45, 48, 49, 50

Osler, Hoskin & Harcourt 47, 48, 49

P

Parker, Hudson, Rainer & Dobbs 45, 48

Parr Brown Gee & Loveless 50, 51

Patterson Belknap Webb & Tyler 56

Patton Boggs 56

Paul Hastings 45, 50, 51, 56

Paul, Weiss 45, 46, 47, 48, 56

Perkins Coie 45, 48, 49, 56

The Perry Law Firm 49, 50

Peters & Monyak 52

Phillips Nizer 49

Pillsbury Winthrop Shaw Pittman 48, 56

Polsinelli 46, 47, 48, 49, 50, 51, 52

Porter Hedges 49, 51

Proskauer Rose 50

Q

Quarles & Brady 46, 50, 51, 56

Quinn Emanuel Urquhart & Sullivan 45, 46, 48, 52, 55

R

Racine Olson Nye Budge & Bailey 49

Reed Smith 45, 46, 47, 50, 51, 52, 56

Rendigs, Fry, Kiely & Dennis 51

Robbins Geller Rudman & Dowd 56

Robins, Kaplan, Miller & Ciresi 56

Rogers Joseph O’Donnell 52

Ropes & Gray 45, 46, 47, 48, 49

S

Schiff Hardin 52

Schmoyer Reinhard 50, 51

Schopf & Weiss 49

Scopelitis, Garvin, Light, Hanson & Feary 45

Sedgwick 50, 51, 52, 56

Severson & Werson 45

Seyfarth Shaw 50, 51, 56

Shearman & Sterling 56

Sheppard Mullin Richter & Hampton 45, 47, 48, 49, 51

Shook, Hardy & Bacon 45, 46, 52

Sidley Austin 45, 47, 48, 50

Simpson Thacher & Bartlett 47

Skadden, Arps, Slate, Meagher & Flom 45, 47, 48, 52, 55

Smith Anderson 48, 49

Stein Sperling Bennett De Jong Driscoll 49, 51

Steptoe & Johnson 48, 49

Stoel Rives 48, 50, 51

Strasburger Price Oppenheimer Blend 48

Sullivan & Cromwell 45, 47, 56

Sullivan, Ward, Asher & Patton 48, 49, 52

Sumner, Schick & Pace 48, 50

Susman Godfrey 56

Sutherland 48, 49

T

Theodora Oringher 45

Thompson & Knight 46, 51

Thompson Coburn 51, 52

Thompson Hine 48, 49, 50, 51, 52

Torys 47, 49, 50, 51

Troutman Sanders 47, 56

Tucker Ellis 52

U

Ulmer & Berne 49

Ungaretti & Harris 50

V

Valorem Law Group 49

Van Ness Feldman 56

Varnum 48, 49

Venable 48, 56

Vinson & Elkins 47, 50, 56

W

Wachtell, Lipton, Rosen & Katz 47, 56

Walker Tipps & Malone 48

Warner Norcross & Judd 56

Weil, Gotshal & Manges 45

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Wheeler Trigg O’Donnell 56

White & Case 45

Whiteford, Taylor & Preston 50, 51

Wiley Rein 48, 56

Williams & Connolly 56

Williams Mullen 48, 52

WilmerHale 46, 47, 50, 52

Wilson Elser Moskowitz Edelman & Dicker 48, 49, 51

Wilson Sonsini Goodrich & Rosati 45, 46, 56

Winstead 52

Winston & Strawn 46, 48

Wollmuth Maher & Deutsch 56

Womble Carlyle 45

Woods Rogers 51

Wulfsberg Reese & Colvig 48,49

Y

Yukevich | Cavanaugh 52, 56

Z

Ziegler Metzger 56

Zimmerman, Axelrad, Meyer, Stern & Wise 48

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About BTI

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Research Methodology and Approach

BTI Litigation Outlook draws on more than 3,700 interviews conducted over the span of 13 years. BTI’s ongoing Annual Survey of General Counsel includes between 50% and 55% of companies participating in prior years. This approach provides for accurate analysis of longitudinal trends while simultaneously allowing for insights into new, changing and up-and-coming opportunities.

Spending, budget and practice assessments for 2013 and 2014 are based on 300 new one-on-one telephone interviews with decision-makers at top-spending companies:

• Average revenue of $14.3 billion

• Median revenue of $4.0 billion

This year’s new analysis relies on interviews conducted between March 11, 2013 and June 28, 2013 with legal decision-makers, including:

• Head of Litigation

• Chief and Vice President of Litigation

• General Counsel

• Direct report to General Counsel

BTI conducts all interviews using multiple techniques. These include:

• Structured questions

• Quantitative questions

• Forward-looking questions

• Experience-based questions

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Key Services to Help Our Clients

BTI conducts private benchmarking, market awareness and client satisfaction research for some of the best-run organizations in the world. BTI boasts one of the world’s largest knowledge bases of professional services research based on more than 13,000 interviews conducted over the past 24 years.

BTI enjoys a far-reaching client base, including:

• More than 70 of the 100 largest law firms

• Over 250 of the leading professional services firms worldwide

• Over 35% of the Global 500

• More than 450 Fortune 1000 companies

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BTI performs a broad range of services for its clients, including:

Strategic Market Research

• High-Impact Custom Client Feedback Surveys

• Market Awareness and Brand Health

• Client Development Research

• Client Satisfaction Surveys

• Best Practices for Superior Client Service

• Private Briefings on Market Trends

Consulting

• Client-Centric Business Strategies

• Strategic Business Planning

• BTI Client Focus Boot Camp

• Garnering Premium Rates by Articulating Superior Value

Key Services to Help Our Clients (cont.)

Private Briefings

BTI also offers private briefings both in person and via the web. Chock full of client-based insights, perspectives and facts, BTI briefings draw from our research, experience and other resources to provide provocative, constructive insights to help you boost client satisfaction, increase client retention and improve your performance. We can tailor our briefing to include specific feedback on your firm.

Please call Michael B. Rynowecer at +1 617 439 0333 x5048 to learn more about BTI’s custom research and services.

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BTI Research and Publications

BTI Premium Practices Forecast 2014: Survey of Corporate Legal Spending http://www.btipremiumpractices.com Discover what’s in store for the 2014 legal market: which practices are on the rise, which industries are planning for more new matters and exactly what clients are looking for from the law firms they choose to represent them. Based on 300 one-on-one interviews with large corporate clients, founded in over 13 years of key trends and replete with over 32 practice-specific recommendations for driving business. New release October 2013. Email Michael B. Rynowecer at [email protected] to pre-order your copy now. Coming soon.

The BTI Client Service A-Team 2014: The Survey of Client Service Performance for Law Firms http://www.bticlientserviceateam.com 17 activities drive superior client relationships. 4 matter most. Discover how clients rate more than 250 law firms in these key activities—including Client Focus, Commitment to Help, Legal Skills and Provides Value for the Dollar. Learn which firms rank best: The BTI Client Service 30. New release November 2013. Email Michael B. Rynowecer at [email protected] to pre-order your copy now. Coming soon.

The 2013 BTI Brand Elite: Client Perceptions of the Best-Branded Law Firms http://www.btibrandelite.com More than 3,400 in-depth interviews with corporate counsel reveal 9 distinct dimensions of law firm brand drive client selection and hiring—and are proven to generate new business and higher profits. The BTI Brand Elite delineates exactly how clients perceive nearly 400 law firms and which 18 enjoy the best brand image in the eyes of clients.

The 2013 BTI Client Service All-Stars http://www.bticlientserviceallstars.com Corporate counsel’s keen assessment of outside counsel separates the attorneys who deliver excellent client service from those simply delivering good client service. This year, 307 attorneys step up to meet—and exceed—clients’ expectations and earn recognition, by name, from corporate counsel for delivering the absolute best client service.

You can order these and other compelling BTI research or publications at www.bticonsulting.com.

http://www.btipremiumpractices.com/


http://www.bticlientserviceateam.com/


http://www.btibrandelite.com/

http://www.btibrandelite.com/

http://www.bticlientserviceallstars.com/

http://www.bticlientserviceallstars.com/

http://www.bticonsulting.com/





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Terms of Use

This copy of BTI Litigation Outlook 2014: Changes, Trends and Opportunities for Law Firms is licensed to you for private, non-commercial use for internal company purposes. No portion of this information may be copied or transmitted in any form, shape or manner without the prior written consent of The BTI Consulting Group, Inc., of Wellesley, MA. Any violation of this license may be punishable by applicable federal statutes and subject the user to additional and compensatory licensing fees. Copyright © The BTI Consulting Group, Inc., 2013.

Address any questions to:

The BTI Consulting Group, Inc. 396 Washington Street Suite 314 Wellesley, MA 02481 +1 617 439 0333

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Contact BTI

Please contact Michael B. Rynowecer, BTI President, at +1 617 439 0333 or at [email protected] with your questions, thoughts and comments.


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