Building your first UX Lab : Presented at GDS

Download Building your first UX Lab : Presented at GDS

Post on 16-Jul-2015

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<ul><li><p>GDS Presentation</p><p>Craig Spencer, UX Research Manager, Tesco Plc</p><p>Building your first UX Lab : Lessons learnt </p></li><li><p>Background </p><p>Reconfigured existing facility Established first facility Advised on configuration</p><p>Different types of involvement . . .</p></li><li><p>Background </p><p>Ability to test &amp; learn. . . testing is not dead! </p></li><li><p>Background </p><p>But testing &amp; lab work is just one tool, we mustnt forget our through the keyhole ethno work</p></li><li><p>Things to think about . . .</p></li><li><p>Key considerations </p><p>Is your lab just for holding 1-2-1 user sessions?</p></li><li><p>Do you need to do mobile testing? (highly likely)</p><p>Key considerations </p></li><li><p>Is your lab going to run participatory design and or focus group work?</p><p>Key considerations </p></li><li><p>Do stakeholders need to see recorded sessions, or participate in live testing ?</p><p>Key considerations </p></li><li><p>Is the lab part of a shift from a bricks and mortar approach to a digital transformation ?</p><p>Key considerations </p></li><li><p>What capacity does your lab need to deal with? (participants &amp; stakeholders)</p><p>Key considerations </p></li><li><p>Is it purely a lab your are building or a UX/Design space?</p><p>Key considerations </p></li><li><p>Spacelab August, 2012GMG, Kings Place Rotunda </p><p>Option 1 - Using Rooms 1.7 &amp; 1.8</p><p>UX Lab Options</p><p>Be able to conduct 1-2-1 usability evaluations, on desktop, mobile devices, and smart surfaces.</p><p>Typically we mirror the screen that the user is using so the researcher can see what they are doing without having to hover over the user. </p><p>For mobile testing we would ideally like the user to sit back/relax as they use the device.</p><p>Be able to conduct evaluations whereby a user might use a device whilst watching a TV screen.</p><p>Be able to hold user groups - 8-12 users, where we can show early designs/concepts and work through these with users. </p><p>We often split the large group down into sub teams and then insert a member of the Guardian team. </p><p>Sometimes this might be an electronic design or a paper design which we would work through on the floor.</p><p>Be able to write electronically (on the smartboard) or on a surface and pin design ideas to the walls (magnetic would be great).</p><p>Be able to conduct 1-2-1 eye-tracking evaluations on desktop and mobile devices. Eye-tracking requires adjustable then fixed stats in terms of seating.</p><p>Be able to conduct card sorting exercises with 1 or more users, where users categorise cards as part of a navigation task.</p><p>CORE E</p><p>CORE E</p><p>CORE E</p><p>THIS ROOM PROVIDES FLEXIBILITY WITHOUT HAVING TO CHANGE THE SHAPE/FURNITURE IN THE ROOM.</p><p>CORE E</p><p>OPTION 1</p><p>OPTION 2</p><p>CORE E</p><p>OPTION 1</p><p>OPTION 2</p><p>CORE E</p><p>LAYOUT FOR FOOD</p><p>CORE E</p><p>OPTION 1</p><p>OPTION 2</p><p>1 Joyn bench table2 8-person sofa3 70'' movable smart screen4 Writable magnetic wall 5 Comms rack6 Coats cupboard with fridge 7 Smart screen relocated 8 Lockable glass doors housing/charging devices9 Reception sofas with side tables 10 New solid wall 11 1-way glazed apeture with graphic 12 Viewing monitor 13 Soft viewing chairs 14 Re-used smart screen 15 Joyn work bench 16 Mac editing station 17 Overhead camera</p><p>CORE E</p><p>OPTION 1</p><p>OPTION 2</p><p>CORE E</p><p>CORE E</p><p>2</p><p>3 4</p><p>1</p><p>5</p><p>6</p><p>7</p><p>8</p><p>9</p><p>10</p><p>11</p><p>12</p><p>13</p><p>14</p><p>15</p><p>16</p><p>4</p><p>17</p><p>Scenario 1</p><p>Scenario 5</p><p>Scenario 8</p><p>Scenario 2</p><p>Scenario 6</p><p>Scenario 9</p><p>Scenario 3</p><p>Scenario 7</p><p>Scenario 10</p><p>Scenario 4</p><p>Be able to conduct semi-automated user evaluations on desktop and mobile devices, whereby a user comes into the lab, sits down, listens to instructions, and then completes tasks on their devices.</p><p>Be able to change the shape of the room: in the morning we might conduct a user group, in the afternoon it might be a 1-2-1 eye-tracking.</p><p>Be able to keep users comfortable. Drink storage and an area where food can be put for sessions.</p><p>Be able to conduct stakeholder feedback sessions, whereby we feedback the results of testing (video footage etc).</p><p>SUSPENDED LIGHTING JOYN WORK BENCH</p><p>HITCH MYLIUS SOFT CHAIR HITCH MYLIUS SOFA</p><p>Plan the scenarios your lab will fulfil , down to the detail (plug sockets, chair placements)</p><p>Key considerations </p></li><li><p>You may need to help stakeholders visualise the end result</p><p>Key considerations </p></li><li><p>Lets take a look . . .</p></li><li><p>Getting whats right for your organisation</p><p>Capabilities</p><p> There is nothing wrong with just a simple PC in a room with screen capture technology (Morae) </p><p> There is nothing wrong with guerrilla techniques (used appropriately) </p><p> But for some organisations they will require more, and need a professional lab setup </p><p>Lets look at a lab set up . . .</p></li><li><p>Capabilities</p><p>Capabilities</p><p> Wireless mobile screen capture (Android, iOS, Windows) </p><p> Full pan/tilt cameras with unto 20 x Zoom </p><p> Picture in Picture capabilities with all inputs </p><p> Full HD (720p, up to 1080p) viewing and recording </p><p> Lab fully controllable through customised iPad app </p><p> HD recording and storage </p><p> Wireless microphones for flexible sound capture </p><p> TV Wall so stakeholders can see everything clearly </p></li><li><p>Capabilities (picture in picture capabilities)</p><p>Capabilities</p></li><li><p>Core Technology</p><p>Capabilities</p><p> Digital Matrix (they come in many different sizes) </p><p> Deals with all the tricky issues - HDCP </p><p> Pro AV components deliver stability and reliability </p></li><li><p>Core Technology</p><p>Capabilities</p><p>Inputs &gt; &gt; Outputs Screen captures, camera, microphones etc</p><p>HD feeds for the recorders and TV screens &amp; balanced audio</p></li><li><p>Lessons learnt . . .</p></li><li><p>Key learnings</p><p>Things to think about . . . </p><p>1: Building your lab doesnt immediately </p><p>change stakeholder behaviour </p></li><li><p>Key learnings</p><p>Things to think about . . . </p><p>2: You need to spec your equipment (physically </p><p>get examples and demo units) and ensure it </p><p>has room for additions e.g. extra camera </p></li><li><p>Key learnings</p><p>Things to think about . . . </p><p>3: Ensure your lab can be moved (location), or </p><p>at the very least is modular / flexible </p></li><li><p>Key learnings</p><p>Things to think about . . . </p><p>4: Think carefully about the footage you will capture </p><p>and your subsequent storage requirements </p></li><li><p>Key learnings</p><p>Things to think about . . . </p><p>5: One-way glass : its very very difficult to get </p><p>right, consider a different approach </p></li><li><p>Key learnings</p><p>Things to think about . . . </p><p>6: Dont think you can build the very minimum you </p><p>need and then easily add new features / functionality </p></li><li><p>Key learnings</p><p>Things to think about . . . </p><p>7: Finance need to be your friends! You will most likely </p><p>need senior stakeholder backing </p></li><li><p>Thank you . . . </p><p>1st</p><p>craig.spencer@uk.tesco.com </p><p>UX Research Manager, Tesco </p><p>craigwspencer@googlemail.com </p></li></ul>