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BUSINESS IMPACT OF IT INCIDENT COMMUNICATIONS A GLOBAL SURVEY OF IT PROFESSIONALS Dimensional Research | March 2015 www.dimensionalresearch.com © 2015 Dimensional Research. All Rights Reserved. Introduction For a majority of businesses today the IT department manages numerous mission-critical processes that support core business operations. The findings in this report reinforce the fact that businesses are negatively impacted within a few minutes of an IT outage. Yet these findings are alarming in that locating the right person to investigate an IT issue often takes as long as, or longer than, resolving the issue. While IT searches for the right individual, the business is often suffering. This research project investigates how IT professionals actually respond to the IT alerts and communications they receive, and what effect they have on issue resolution. Better alerting and communications management can reduce IT downtime and business impact significantly. With the growing reliance on digital business processes and internet enabled devices, the IT team must be ready to assume an even larger role. A better IT alert and communications solution will provide immediate benefits while providing a platform for IT’s growing role and responsibilities. Key Findings • The business is affected often before the right individual can even be identified - 45% Stated the business is negatively affected if IT is down fifteen minutes or less - 60% Required more than fifteen minutes just to identify who should respond to an IT issue - 47% Revealed finding the right person takes as long as, or longer than, resolving the issue • IT professionals enable and protect the business today but are willing to do more - 90% Stated IT can offer more strategic services to the business - 74% Indicate IT expertise should be leveraged for other automated systems - 77% Acknowledge that the business thinks IT is too slow in resolving key issues • Improved IT Alerting Systems will benefit the business - 91% Indicated that poor incident communication increases downtime - 87% Indicated that guaranteed alert delivery would accelerate issue resolution - 85% State issue resolution would be accelerated with single click conferencing Sponsored by

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BUSINESS IMPACT OF IT INCIDENT COMMUNICATIONSA GLOBAL SURVEY OF IT PROFESSIONALS

Dimensional Research | March 2015

www.dimensionalresearch.com © 2015 Dimensional Research.All Rights Reserved.

Introduction For a majority of businesses today the IT department manages numerous mission-critical processes that support core business operations. The findings in this report reinforce the fact that businesses are negatively impacted within a few minutes of an IT outage. Yet these findings are alarming in that locating the right person to investigate an IT issue often takes as long as, or longer than, resolving the issue. While IT searches for the right individual, the business is often suffering.

This research project investigates how IT professionals actually respond to the IT alerts and communications they receive, and what effect they have on issue resolution. Better alerting and communications management can reduce IT downtime and business impact significantly. With the growing reliance on digital business processes and internet enabled devices, the IT team must be ready to assume an even larger role. A better IT alert and communications solution will provide immediate benefits while providing a platform for IT’s growing role and responsibilities.

Key Findings• Thebusinessisaffectedoftenbeforetherightindividualcanevenbeidentified

- 45% Stated the business is negatively affected if IT is down fifteen minutes or less - 60% Required more than fifteen minutes just to identify who should respond to an IT issue - 47% Revealed finding the right person takes as long as, or longer than, resolving the issue

• ITprofessionalsenableandprotectthebusinesstodaybutarewillingtodomore - 90% Stated IT can offer more strategic services to the business - 74% Indicate IT expertise should be leveraged for other automated systems - 77% Acknowledge that the business thinks IT is too slow in resolving key issues

• ImprovedITAlertingSystemswillbenefitthebusiness - 91% Indicated that poor incident communication increases downtime - 87% Indicated that guaranteed alert delivery would accelerate issue resolution - 85% State issue resolution would be accelerated with single click conferencing

Sponsored by

BUSINESS IMPACT OF IT INCIDENT COMMUNICATIONSA GLOBAL SURVEY OF IT PROFESSIONALS

Dimensional Research | March 2015

www.dimensionalresearch.com © 2015 Dimensional Research.All Rights Reserved.

Page 3

Detailed Findings Nearly half (45%) of all participants surveyed indicated that their business was impacted if IT was down just fifteen minutes or less. But a full 17% indicated that their business was negatively affected the instant IT had any service interruptions.

Regardless of ITs’ effort to quickly resolved issues, 77% of IT professionals surveyed have been told that IT is too slow to resolve key issues that are likely impacting the business.

n = Accountants

17%  

11%  

17%  

29%  

16%  

4%  

0%  

5%  

10%  

15%  

20%  

25%  

30%  

Zero,  our  business  is  instantly  

affected  by  down>me  

1  –  5  minutes   6  –  15  minutes   15  –  60  minutes   1  –  3  hours   3  –  6  hours   More  than  6  hours  

For  your  company,  approximately  how  many  minutes  of  IT  down9me  can  occur  before  the  business  is  nega9vely  impacted?  

Yes  77%  

No  23%  

Have  you  ever  received  feedback  from  business  stakeholders  that  IT  takes  too  long  to  resolve  key  issues?  

BUSINESS IMPACT OF IT INCIDENT COMMUNICATIONSA GLOBAL SURVEY OF IT PROFESSIONALS

Dimensional Research | March 2015

www.dimensionalresearch.com © 2015 Dimensional Research.All Rights Reserved.

Page 4

When participants were asked how long it takes to just identify who the right individual is to respond to a particular issue, 60% indicated fifteen minutes or more. That means for most companies their business is being negatively affected before IT has even identified who should respond to a particular problem.

47% of IT professionals shared that it actually takes as long as, or longer, to identify the right individual as it does to resolve the actual problem. So nearly half the time it takes to mitigate any IT issue is just finding the right person, and meanwhile the business is being impacted.

6%  

34%  37%  

16%  

5%  2%  

0%  

5%  

10%  

15%  

20%  

25%  

30%  

35%  

40%  

Our  process  is  instantaneous  

1  –  15  minutes   15  –  60  minutes   1  –  3  hours   3  –  6  hours   More  than  6  hours  

When  IT  issues  arise,  approximately  how  long  does  it  take  to  determine  who  the  right  individual  is  to  resolve  the  issue,  contact  

them,  and  have  them  respond?  

It  takes  longer  to  find  and  assign  the  right  

person  25%  

Solving  the  actual  issue  takes  the  most  :me  

53%  

They  both  take  about  the  same  :me  

22%  

In  your  experience,  which  is  harder,  fixing  the  IT  problem  or  finding  the  right  person  to  fix  the  problem?  

BUSINESS IMPACT OF IT INCIDENT COMMUNICATIONSA GLOBAL SURVEY OF IT PROFESSIONALS

Dimensional Research | March 2015

www.dimensionalresearch.com © 2015 Dimensional Research.All Rights Reserved.

Page 5

91% of IT professionals stated that poor incident communication increases downtime. A key to faster issue resolution and greater uptime is faster identification of the proper IT resources to resolve issues.

Over the past many years the role of IT has expanded from basic system support to enabling the business to facilitating online business, while supporting employees’ numerous devices. Should the role of IT continue to broaden? 90% of the participants think so, and stated they should provide additional strategic services beyond classical support of IT infrastructure and applications.

Yes  91%  

No  9%  

Have  you  ever  received  an  IT  alert?  

Yes  90%  

No  10%  

 In  your  opinion  should  IT  provide  other  strategic  services  to  the  business  beyond  maintaining  IT  hardware  and  applica8ons?  

Yes  91%  

No  9%  

In  your  opinion,  is  the  length  of  down4me  increased  by  poor  incident  communica4on  and  aler4ng?  

BUSINESS IMPACT OF IT INCIDENT COMMUNICATIONSA GLOBAL SURVEY OF IT PROFESSIONALS

Dimensional Research | March 2015

www.dimensionalresearch.com © 2015 Dimensional Research.All Rights Reserved.

Page 6

IT teams often work with very complex automated systems, and 74% of participants said IT’s experience with automated systems should be leveraged with other automated systems. With the rapid migration of devices, and machines and systems also connecting via the internet or a network, IT believes its experience will benefit the business by expanding its role even further.

For businesses, digital data has firmly replaced traditional brick and mortar assets as being the most valuable. 80% of respondents indicated that loss of digital data would have a more significant impact than the loss of buildings, vehicles or goods.

Yes,  IT  has  experience  with  sophis3cated  systems  and  their  exper3se  should  be  

leveraged  74%  

No,  IT  should  just  be  responsible  for  IT  

infrastructure  and  the    apps  running  on  it  

26%  

 In  many  businesses,  equipment  and  systems,  such  as  manufacturing  equipment,  assembly  lines,  delivery  dispatch,  internet-­‐enabled  devices  and  more  are  now  computerized.  Should  IT’s  role  include  running  and  maintaining  those  systems?  

Loss  of  digital  data  80%  

Loss  of  a  physical  assets  such  as  buildings,  vehicles,  

goods,  etc..  20%  

Which  of  the  following  would  have  the  most  significant    business  impact  to  your  company?  

BUSINESS IMPACT OF IT INCIDENT COMMUNICATIONSA GLOBAL SURVEY OF IT PROFESSIONALS

Dimensional Research | March 2015

www.dimensionalresearch.com © 2015 Dimensional Research.All Rights Reserved.

Page 7

IT is clearly aware of the high business value digital data represents, as IT professionals indicated that 73% of security resources are focused on securing digital data. The findings back this up. 45% think digital data has more security measures dedicated to it – more than twice those focused on physical assets (27%). Thus the IT team not only keeps businesses’ critical systems up, but must provide resources and expertise to protect those systems and the data within them.

Given the high importance of IT responsiveness to issues, it was shocking to see that 41% of IT professionals have ignored IT alerts and communications. This may be one key factor in why the business is impacted and a delay occurs between IT issue discoveries and IT resolution efforts.

Yes  41%  

No  59%  

Have  you  ever  ignored  a  call  or  a  message  regarding  an  IT  issue  that  you  should  have  responded  to?  

Digital  data  45%  

They  are  about  the  same  

28%  

Physical  assets  such  as  buildings,  vehicles,  

goods,  etc..  27%  

In  your  opinion,  what  has  more  security  measures  protec3ng  it?  

BUSINESS IMPACT OF IT INCIDENT COMMUNICATIONSA GLOBAL SURVEY OF IT PROFESSIONALS

Dimensional Research | March 2015

www.dimensionalresearch.com © 2015 Dimensional Research.All Rights Reserved.

Page 8

81% of the survey participants shared that they would respond to an IT alert if it was specifically directed to them. This finding combined with the preceding information provides evidence that IT alert systems that spam email to large numbers of individuals are often ignored. But targeted alerts generate better response rates, likely resulting in faster issue resolution, less downtime and reduced impact to the business.

81% of IT professionals indicated they are more likely to respond to an IT alert if failing to do so would notify their boss. This is further evidence that spamming team members with IT alerts reduces accountability and presents greater opportunity to deny or defer responsibility.

Yes  81%  

No  19%  

If  an  IT  alert  was  sent  only  to  you,  would  you  be  more  inclined  to  respond  to  the  IT  call  or  message?  

Yes  81%  

No  19%  

Would  you  be  more  likely  to  respond  to  an  IT  alert  if  you  knew  that  your  boss  would  be  no8fied  if  you  failed  respond?  

BUSINESS IMPACT OF IT INCIDENT COMMUNICATIONSA GLOBAL SURVEY OF IT PROFESSIONALS

Dimensional Research | March 2015

www.dimensionalresearch.com © 2015 Dimensional Research.All Rights Reserved.

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The value of accountability not only affects the individual but the team as a whole. 87% of participants stated that knowing that alerts were in fact delivered and that someone responded would accelerate issue resolution. This finding indicates that a trusted system is needed to ensure individuals are reached and to only notify additional resources if primary individuals did not respond.

Part of the challenge with IT alerts and mass notifications is that often those notified had personal events that may compromise their responsiveness. A dynamic and automated system that could be updated based on team availability could generate better response by IT professionals, leading to better accountability and faster resolutions and minimized business impact.

Yes,  knowing  that  someone  received  and  responded  to  an  alert  message  would  make  resolu7on  more  efficient.  

87%  

No,  knowing  that  someone  received  and  responded  to  an  alert  message  would  not  make  

the  team  more  efficient.  13%  

Would  issue  resolu+on  be  faster  if  an  IT  alert  system  could  guarantee  the    alert  message  was  received  and  ensure  the  recipient  responded?  

Where is the most inconvenient place you have received an IT emergency alert?

“I was at the hospital with a family emergency”

“On a holiday”“Christmas” “Middle of the night”

“While taking a shower, in bathroom or having sex”“At Disneyland”

“During birth of our child”

“I was at a wedding and I was a groomsman”

“In the outback camping, I was three hours away from a computer”“At church”

“At a funeral”

BUSINESS IMPACT OF IT INCIDENT COMMUNICATIONSA GLOBAL SURVEY OF IT PROFESSIONALS

Dimensional Research | March 2015

www.dimensionalresearch.com © 2015 Dimensional Research.All Rights Reserved.

Page 10

85% of IT professionals showed that issue resolution would be accelerated by the ability to have single click conferencing. But the ability to quickly enable collaboration of the right individuals will have a positive impact on issue remediation.

SummaryBusinesses trust IT to keep critical systems running smoothly while securing highly valued data. But when issues arise business stakeholders overwhelmingly feel that IT isn’t resolving them fast enough. Furthermore, the business is being negatively impacted often before the right individual can even be found to begin resolution. This is not lost on the IT team who indicated that current IT alerting processes and solutions are not effective nor do they drive accountability. But IT’s role has expanded significantly over the years, and IT professionals remain willing to do even more. But that growing role puts even more emphasis on IT’s ability to respond quickly and effectively to issues. Fast issue remediation will require that the right people be contacted efficiently based on availability and expertise. This may indicate that the communications management alerting systems that have served IT in the past may simply not be able to support IT’s growing role and that a new solution is required.

Yes  85%  

No  15%  

If  an  IT  alert  message  had  the  op2on  with  a  single  click  to  instantly  ini2ate  a  conference  call  with  all  the  right  individuals,  would  that  accelerate  issue  resolu2on?  

BUSINESS IMPACT OF IT INCIDENT COMMUNICATIONSA GLOBAL SURVEY OF IT PROFESSIONALS

Dimensional Research | March 2015

www.dimensionalresearch.com © 2015 Dimensional Research.All Rights Reserved.

Page 11

Survey Methodology IT professionals from an independent database were invited to participate in a web survey on the topic of mobile device apps. A total of 304 respondents across Australia, Belgium, Brazil, Canada, France, Germany, Mexico, Netherlands, United Kingdom, and United States completed the survey. Roles ranged from front line professionals to IT executives. The survey was administered electronically and participants were offered a token compensation for their participation.

Participant companies provided a good distribution from large enterprises with over 10,000 employees to medium-sized businesses with over 1,000 employees. A solid range of industries were also represented with the technology and financial services segments leading the way.

I  am  a  front-­‐line  IT  or  technology  professional  

39%  

I  manage  a  team    of  IT  or  technology  

professionals  44%  

I  am  an  IT  execu;ve  17%  

Role  within  IT  

United  States    or  Canada  

78%  

Europe,  Middle  East,    or  Africa  12%  

Asia  5%  

Australia  or  New  Zealand  3%   Mexico,  Central  America,  

or  South  America  2%  

Loca%on  

4%  

1%  

2%  

3%  

4%  

5%  

6%  

7%  

11%  

13%  

13%  

15%  

17%  

0%   2%   4%   6%   8%   10%   12%   14%   16%   18%  

Other  

Non-­‐profit  

Hospitality  

Transporta>on  

Telecommunica>ons  

Energy  and  U>li>es  

Retail  

Services  

Educa>on  

Healthcare  

Manufacturing  

Financial  Services  

Technology  

Company  Industry  

1,000  -­‐  5,000  44%  

5,000  -­‐  10,000  20%  

More  than  10,000  36%  

Company  Size  

BUSINESS IMPACT OF IT INCIDENT COMMUNICATIONSA GLOBAL SURVEY OF IT PROFESSIONALS

Dimensional Research | March 2015

www.dimensionalresearch.com © 2015 Dimensional Research.All Rights Reserved.

Page 12

About Dimensional ResearchDimensional Research® provides practical marketing research to help technology companies make their customers more successful. Our researchers are experts in the people, processes, and technology of corporate IT and understand how IT organizations operate. We partner with our clients to deliver actionable information that reduces risks, increases customer satisfaction, and grows the business. For more information visit www.dimensionalresearch.com.

About xMattersxMatters’ cloud-based communications solutions enable any business process or application to trigger two-way communications (text, voice, email, SMS, etc.) throughout the extended enterprise during time-sensitive events. With over a decade of experience in rapid communication, xMatters serves more than 1,000 leading global firms to ensure business operations run smoothly and effectively during incidents such as IT failures, product recalls, natural disasters, dynamic staffing, service outages, medical emergencies and supply-chain disruption. xMatters is headquartered in San Ramon, CA with additional offices in London and Sydney.