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Chapter 6Internet Service Providers—

Hosting Your Web Site

2WWWWWW Awad –Electronic Commerce 2/e© 2004 Pearson Prentice Hall

Agenda

• Assignment #3 Due Now• Syllabus Change

– I will cover Chap 16 After Chap 8 instead of after chapter 12

– Allows students to begin work on eCommerce Initiative Framework

• Today is a Discussion on Hosting a Web Site

3WWWWWW Awad –Electronic Commerce 2/e© 2004 Pearson Prentice Hall

OBJECTIVES

• How ISPs Work• How to Choose an ISP• How to Choose and Register Your Domain

Name

4WWWWWW Awad –Electronic Commerce 2/e© 2004 Pearson Prentice Hall

Choosing where to host your web site

• Many large companies (Fortune 500) chose to house the own web servers– Require technical Infrastructure– Requires In-house expertise

• Small to midsized companies chose to virtually host their web site with an ISP– Looking for Cost savings

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Cost of Web Host• Bandwidth

– T1 (1.5 Mb) is $1-3,000 per month– T3 (45 Mb) is around $20,000 per month

• Hardware– Servers ~ $20K– Network hardware ~$40-100,000

• Staff– Webmaster ~$60,000/year– Network Engineer ~$70,000/year– Help Desk 5 @ $30,000/year

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Cost of ISP hosting

• VERIO• iPowerWeb• Speedfox• WebSiteSource• Co-Location• Cable and Wireless America

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HOW ISPs WORK

• Web Site Infrastructure– Standby Electric Power– Redundant “Fault-Tolerant” Servers– Redundant Communications Lines– One or More Firewalls

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TYPES OF SERVICE PROVIDERS

• Internet Service Provider• Application Service Provider• Wireless Application Service Provider• Business Service Provider• Wholesale Service Provider

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TYPES OF WEB HOSTING SERVICES

• Dial-Up Access• Developer’s Hosting• Web Hosting• Industrial Strength Hosting

• ValueWeb

10WWWWWW Awad –Electronic Commerce 2/e© 2004 Pearson Prentice Hall

HOW TO BECOME AN ISP• Contract with a regional network providing with

bandwidth• Procure a leased communications line to one of the

company’s routers• Procure hardware and software to manage Internet

communication• Set up dial-in lines to connect users• Maintain enough manpower to manage ISP traffic and

deal with users

11WWWWWW Awad –Electronic Commerce 2/e© 2004 Pearson Prentice Hall

HOW TO CHOOSE AN ISP

• Bandwidth Size– E.g. High-speed T1 and T3 lines

• Connection Availability and Performance– Normal: 5 – 10MB

• Virtual Hosting• E-mail Aliases

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How to Chose an ISP

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HOW TO CHOOSE AN ISP (cont.)

• Stability and Staying Power• Local Access• Customer Service and Technical Support• Reliability• Price

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ISP Rating Sites

• http://www.webhostingratings.com/• http://www.hostcompare.com/index.htm• http://reviews.cnet.com/Web_hosting/2001-

6540_7-0.html?tag=top• http://www.webhostinginspector.com/

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ISP NEEDS FOR ONLINE MARKETING

• Register Domain Name• Capture and Forward E-mail• Host the Web site• Technical and Managerial Support• On-the-Road Support

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WHAT IS A DOMAIN NAME?

• Unique Internet address• Domain Name System (DNS) translates

between IP address and URL

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REGISTRATION CONSIDERATIONS

• One or two close names• Unique product domain name• Ideal company domain name

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CYBER COMMANDMENTS OF WEB SITE DOMAIN NAMES

• Determine whether proposed domain name infringes any trademarks

• Determine whether proposed domain name dilutes any famous marks

• Obtain federal trademark registration of proposed domain name• Register proposed domain name with InterNIC• Get permission before linking to other Web sites• Watch for expanded top-level domain names and registries

19WWWWWW Awad –Electronic Commerce 2/e© 2004 Pearson Prentice Hall

PITFALLS FOR USING AN ISP

• Overcharging• Domain Name Status• Backup• Contractual Language

20WWWWWW Awad –Electronic Commerce 2/e© 2004 Pearson Prentice Hall

FREQUENTLY ASKED QUESTIONS

• What is involved in registering a domain name in .com, .net or .org?

• How long does a registration last? Can it be renewed?

• Can one change registrars after registering a domain name?

21WWWWWW Awad –Electronic Commerce 2/e© 2004 Pearson Prentice Hall

Name Registration How-To

• Find a name– Harder than you think

• Allways start with InterNIC– http://www.internic.net/

• Pick a registrar– I use Network Solutions

• http://www.networksolutions.com/en_US/

• Make sure you keep accounts up to date

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Assignment #4• Think of the name of a company you may wish to start

– Pick a un-used domain name for that company– Find a place to register that domain – Find place to Host your web site– Provide some reasoning why you picked that Web Hosting

company• Produce a Budget for Creating the website

– Up front Costs (registration & setup)– Recurring Costs (year or month)– Provide an estimate of development costs

• Turn a well formatted Word Document with you choices, the reasoning behind those choice and a 3 Year Budget on creating a Website

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Chapter 6Internet Service Providers—

Hosting Your Web Site