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Page 1: claire dooley portfolio
Page 2: claire dooley portfolio

RE DO AN EXISTING BOOKLittle Red Riding Hood

Redesign of the classic fairytale Little Red Riding Hood, written by the Brothers Grimm. Expanses of page revisions, photography, front and back, table of contents, all spreads and one special feature.

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MAGAZINEVIA

Via Magazine is a travel magazine that focuses on traveling the US on a budget and on the main paths of travel. In this issue VIA focuses on upcom-ing summer travels and warm weather activities. Inspired by real life experi-ences and the authentic traveler.

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VIA MEANS “TRAVELING THROUGH (A PLACE) EN ROUTE TO A DESTINATION.” WE HOPE FOR OUR YOUNG READERS TO DISCOVER THEMSELVES THROUGH ADVENTURE.

VIA means “traveling through (a place) en route to a destination.” We hope for our young readers to discover themselves through adventure. WE want you to learn the difference between “direct” and “nonstop” flights, and always opt for the latter. We also want you to make sure you buy your ticket under the your name that also that appears on your ID. It might seem obvious to you that Betsy is a nickname for Elizabeth, but it may not to a skycap, a desk agent, or a security officer―any of whom could ask you to show ID. OTHER passengers might be able to nab those seats 24 hours before the flight, but we hope to teach you you can get the same price as those last minute passagers, without the worry or stress of last minute purchases. Get to your gateway city as early as you

➡➡

>AMANDA

“Adventure is out

there!” Claire is our

fashion and budget

director and gives

>LAURA“Home is where your

rump rests.”

Laura is our life

experience editor

and consultant,

“Home is where your

rump rests.” Laura

is our life experience

editor and consul-

“When you come to

a fork in the road….

take it”. Claire is

our fashion and can. “Since delays stack up as the day progresses, it’s smart to book the first flight you can into a hub [if you have a connecting flight],” says Dunnagan.

WE hope you learn all of this and more in your VIA magazine and get to experience the less traveled roads in a more unique way. Let us know how we are doing and check out out at via.com

Round TripContributors

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BIG TRIP, BIG BAG, BIG DECISIONS, BIG STRESS. HOW TO KEEP

YOUR STYLE DURING YOUR TRAVELS AND ADVENTURES.

I’ve read my fair share of travel articles, more of which

have provided predictably sensible and boring advice when

it comes to packing for long trips. Like, “bring enough

medication for the duration of your stay, since pharmacies

are hard to find”, or “bring detergent so that you can rinse

out personal garments in the sink.”

OCCASIONALLY I find these eminently practical lists are

There is nothing more stressful, and important,

than packing for a long trip. I’ve read my fair share

of travel articles, more of which have provided pre-

dictably sensible and boring advice when it comes

BEFORE GOING ON YOUR

NEXT TRIP READ THIS

TO MAKE YOUR LIFE JUST

A LITTLE BIT EASIER.

Derek Blasberg

Tip: When putting togetheroutfits mix and match items that are unexpected for a unique look!

JUST BECAUSE YOU CAN’T AFFORD off the paris runway

doesn’t mean that you automaticaly have to look like a

homeless woman from queens.

A girl on a budget needs to remember several key things:

ONCE A FRIEND AND I WENT BACKPACKING through

india– which is not the most glamourous terrain, although

less than ideal i still had one “smart garment” packed

and on hand. So amid cargo shorts, comfortable t–shirts,

and gallons of bug spray, I threw in a spiffy Calvin Klein

tuxedo jacket. It’s a good thing I did. While stopped in

the city of Udaipur, we were randomely invited to have

cocktails at the palace of the town’s maharaja. My friend

put on some jewerly and a floaty cocktail dress that she

A) Classic silhouettes never go

out of style if bought correctely;

B) It’s important to invest

So it’s best to make like a boy

scout (a heel and cocktail dress

packing boy scout, anyway)

A floral patten offers more textture while still having coffort of a tank top.Rag & Bone $15.00

This t-shirt is perfect for over your swim-suit & pairing with crisp shorts. Victorias Sercret $24.00

Canvas bags are great for carrying around all your clothing plus extras like sunscreen.Target $32.00

Statement shorts at beach are laid back as well as classy, both important while enjoying the surf.

Banana Republic $64.00

^

Retro and vintage styles are coming back, with this bikini you will look timeless.

J Crew $58.00

^

^

^

Toms have a california beach style that will add a laid back look to any style

Toms $49.00

THE BEACH

Wooden wedges are more comfertable than heels and won’t sink into the sand.

Chloe $138.00

^

A pretty cream dress won’t get dirty in the sand and spray of the surf.

Antropologie $78.00

What to Wear – The Beach

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C. RENT A HOUSE OR A CONDO. For groups, renting can be a lot cheaper

than paying for the same number of beds

in a hotel. A recent search turned up several

two-bedroom apartments (that sleep at least

four) for around $150–$250 a night for a

single room. Renting is a particularly good

option in smaller destinations where hotels

are scarce, or in major cities where hotels

are ultra-expensive. Visit homeaway.com,

resortquest.com, and interhomeusa.com for

listings in the United States.

If you’re renting and willing to pay 20 to 30

percent more, try using a villa company, like

LaCURE Villas (lacurevillas.com) or Villas of

Distinction (villasofdistinction.com). They

will have inspected each listed home and

can even act as a concierge recommending

specific properties and planning activities.

D. OPT FOR A SMALL HOTEL. “Americans focus way too much on chain

hotels that cater to business travelers and

corporate budgets,” says Tim Leffel, author

of Make Your Travel Dollars Worth a Fortune

(Travelers’ Tales, $13, amazon.com).

A. CHECK FARES REGULARLY.

Why? They are finally going down. “In

2008 airlines cut capacity so they were

able to survive without discounting fares

too much,” says Brett Snyder, an airline-

industry veteran and the founder of the blog

crankyflier.com. “But because of the current

economy, we’ll see some price cutting.”

Bookmark these sites that compare prices:

farecompare.com, farecast.com, yapta.com,

travelocity.com.

B. DRIVE!

Gas prices are down, so take advantage.

Here are some road-trip planning ideas.

Visit nps.gov to find a national park within

driving distance. Deborah Trev-

ino, a travel adviser at Hobson

Travel, a trip-planning agen-

HOTEL ROOMS DRAINING?IF FLYING SEEMS PRICEY...

Farecome farecompare.com

FareCast farecast.com

Yapta yapta.com

Travelocity travelocity.com.

WhichBudget whichbudget.com

Vayama vayama.com

EasyJet easyjet.com

Jet4you jet4you.com

Myair myair.com

> WHEN YOU GET THERE

National Park Association nps.gov

Discover America discoveramerica.com

Lonely Planet Publications, amazon.com

Tank of Gas tripadvisor.com

> HOME LIVING

Home Away From Home homeaway.com

Resort Quest resortquest.com

InterHome interhomeusa.com

LaCURE Villas lacurevillas.com

Villas of Distinction villasofdistinction.com

Travelers’ Tales amazon.com

The Home Exchange homeexchange.com

Home Link homelink.org

1 2 3 GET WHERE YOU WANT

Round Trip> > OUR MONTHLY

STAFF ROAD TRIP

>>>If you’re lucky, you’re reading this story in a tropical locale, while smoothing on sunscreen and mulling over another mai tai. More likely, you’re reading it in your living room. But everyone deserves a getaway now and then and it doesn’t have to break the bank.

Hitchhiking

WANT TO TRAVEL THIS SUMMER, BUT YOUR WAL-LET DOESN’T ALLOW YOU TO? FOLLOW THIS EASY GUIDE TO GET THE MOST BANG FOR YOUR BUCK!

Tip: For groups, renting can be a lot cheaper than paying for the same number of beds in a hotel.

VISIT US AT WARBYPARKER.COM

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ADVOCACY POSTER SETLiteracy for Adults

A two poster series advocating reading in America.

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U N I V E R S I T Y O F K A N S A S

A T O U R O F P U B L I C T Y P O G R A P H Y

PUBLIC TYPE BOOKA Campus Tour

Public Typography shows typography on the University of Kansas campus.

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[ [

.

LEAVING THE PARKING GARAGE AND TAKING A WALK TO CAMPUS,

Helvetica is still apparent in a few buildings and street signs but

the type that takes control of most of campus’ building seems to

be Futura. Futura is another popular typeface and it makes sense

that it would appear on many of KU’s buildings. It is easy to read

from any distance and since it is a classic typeface so it will never

look dated on the building, as some of the buildings that might

not have Futura on them.

>>Art and Design Building

.

Rock Chalk! I am the Memorial Stadium

also known as the football stadium. I

love sports, fans and money. People

come here to cheer for KU’s sporting

events. The typography here helps the

fans find information quickly.

Now come on, let’s wave

some wheat.

WAVIN’THE WHEAT

>>SEATING AT MEMORIAL STADIUM.

[]

The directional signage is mostly set in Helvetica di-

recting masses of fans where to go for parking, tickets,

food & beverages, seating etc. These signs direct

many different tasks including; where to sit, stand eat,

purchase and wait. Although there are many different

kinds of signs when placed in the right areas of the

stadium they don’t conflict with each other.

>>MEMORIAL STADIUM PRESS BOX

Y

y.

Now you are a true jayhawk, and know everything about ku’s cam-

pus and the public typography it displays, (well almost everything).

You have learned about informational type, directional type, indenti-

fying type, and a few others kind of typography.

Now aren’t you smart.[ [

.

.

CHOOSING CHOICES.

Memorial Stadium is located behind the main

campus at KU. The stadium new upgrade in 2008

may have changed the feeling of the old stadium

to new and more modern feel, but the university

has still decided to keep the classics typefaces

while incorporating new signage. The stadium

signage has many different and unique purposes.

The signage is meant to direct the thousands of

people on game day, inform those same people

on various facts including score, and player stats,

as well edcate people with the history of the

stadium with engravings.

>>MEMORIAL STADIUM TRACK

l e t ’ s t a l k t y p e[ ]R O C K W E L L

The ROCKWELL Alphabet

Rockwell is a serif typeface

belonging to the classifica-

tion slab serif, or Egyptian,

where the serifs are un-

bracketed.

The typeface was designed at the

Monotype foundry’s in-house design

studio in 1934. Slab serifs are similar

in form and in typographic voice to

realist sans-serifs like Akzidenz Grotesk

or Franklin Gothic. Because of its

monoweighted stroke, Rockwell is used

primarily for display rather than lengthy

bodies of text. This an ideal typeface for

the Memorial Stadium football field.

A B C D F

G H I J K

L M N O P

Q R S T U

V W X Y Z

a b c d f

g h i j k

l m n o p

q r s t u

v w x y z

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SPENCER MUSEUM COLLABORATIONGlorious to View

Is an exhibit exploring the history of the University of Kansas through a series of photographic images. This is an invitation and brochure, to the exhibits opening.

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BRANDING GROUP PROJECTWalnut Creek

Local farmer Tim Hammel came to our class and asked us to create a brand for his farm and future business. Walnut Creek shows branding, packaging, website design and team work.

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SELF BRANDINGTypographic ID

Type ID is a project composed of quotes, self generated text, and branding. Through this project I was able to define myself as a designer but also to communicate to others who I am.

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HALLMARK PHOTOGRAPHY A series of photos that I took during my tenure, at Union Hill Studios, for Hallmark.

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BLOOM’S TAXONOMYinfographic

An infographic map showing the progression of my visual communication projects based on Bloom’s Taxonomy of Learning and the AIGA / NASAD Competencies.

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thank you. thank you.