client training: glassdoor's new job search experience
TRANSCRIPT
Confidential and Proprietary © Glassdoor, Inc. 2008-2015
Client TrainingGlassdoor’s New Job Search
Experience
Confidential and Proprietary © Glassdoor, Inc. 2008-2015
Webinar Tips for Attendees
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You can ask questions at any time by typing them into the Questions Pane.
Confidential and Proprietary © Glassdoor, Inc. 2008-2015
Featured Speaker
Kelly PayneDirector of Client Services at Glassdoor
[email protected]@kelly_payne22
Confidential and Proprietary © Glassdoor, Inc. 2008-2015
#GDChat
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Agenda
• Who’s On Glassdoor
• What is Glassdoor’s New Job Search Experience
• Key Benefits of the Job Search Experience
• Live to Site
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Who’s on Glassdoor
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Our Audience Is Diverse and Informed
Source: comScore July 2015 Media Metrix and Plan Metrix Key Measures
Female Millennials
College Educated
Diverse Ethnicity
52%
49%
48%
37%
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Source: Glassdoor U.S. Site survey, October 2014
4 in 5 usersare either actively looking for jobs or
open to better opportunities
86%
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Our SolutionsJob Advertising
Display Advertising
• Increase Brand Awareness
• Target Candidates Researching Competitor Profiles
• Diversity & Inclusion Campaigns
• Share Your Story
• Eliminate Competitors’ Jobs
• Feature Your Open Positions
• Source Quality Applicants
• Demographic Targeting
• Recruit across channels and devices
• Track overall brand awareness
• Analyze employee sentiment
• Benchmark against competitors
Analytics
Enhanced Profile
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45% of people say they are currently
job searching orplan to search for a job
in the next year
Source: Glassdoor Harris Poll, Dec 2015
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Salary information is the
#1consideration of people when
considering a new job
Source: Glassdoor Harris Poll, Dec 2015
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77%of people say they value reviews and ratings from
employees at a company, when making a job decision
Source: Glassdoor Harris Poll, Dec 2015
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JOBSalary
Culture
Work/Life Balance
WorkplaceEnvironment
Location
EmployeePerspective
EmployerValues
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Glassdoor’s job listing layout is preferred nearly
2 to 1 over other leading job sites.
Source: Glassdoor Harris Poll, Dec 2015
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What is Glassdoor’s new Job Search Experience?
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3 Key Changes
1. Our Job Search Experience Is Now More Intuitive
2. All Jobs Will Be Hosted on Glassdoor
3. Sponsored Jobs With an Enhanced Profile Will Include Branded Content
Confidential and Proprietary © Glassdoor, Inc. 2008-2015
1. Our Job Search Interface Is Now More Intuitive
The new interface allows users to quickly view more job descriptions
increasing applicant flow for employers.
Confidential and Proprietary © Glassdoor, Inc. 2008-2015
2. All Jobs Will Be Hosted on Glassdoor
All jobs on Glassdoor will include ratings, reviews and salary information.
Confidential and Proprietary © Glassdoor, Inc. 2008-2015
3. Sponsored Jobs With an Employer Profile Will Include Branded Content
Sponsored Jobs with an Enhanced Profile will include anemployer’s branded content within the job description.
Confidential and Proprietary © Glassdoor, Inc. 2008-2015
Non-Sponsored Jobor
Sponsored Job With No Employer Profile
Sponsored Job With Employer Profile
vs.
3. Sponsored Jobs With an Employer Profile Will Include Branded Content
Confidential and Proprietary © Glassdoor, Inc. 2008-2015
Key Benefits of the Job Search Experience
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Attract Informed Candidates
Increase Brand Awareness
Stand Out From Competitors
Differentiate your company within the job search
by promoting your videos, photos and a featured review
Extend your employer brand into every job description to
attract and influence jobseekers
Integrated ratings, reviews and employer branding within a single job listing to increase
candidate quality
Glassdoor’s NEW Job Search Experience
Confidential and Proprietary © Glassdoor, Inc. 2008-2015
Live to Site
Confidential and Proprietary © Glassdoor, Inc. 2008-2015
Questions?Kelly Payne
[email protected]@kelly_payne22