clubv3 social network games presentation bucharest hubb 2nd of june, 2010
DESCRIPTION
Social Media Gaming How the Games Changed the Face of Social Networking and how Brands Communicate with Consumer Through Them Bucharest Hubb, 2nd of June, 2010TRANSCRIPT
Adrian Niculescu - Social Media Strategist @ Clubv3
Social Media Gaming
How the Games Changed the Face of
Social Networking and how Brands
Communicate with Consumer
Through Them
Bucharest Hubb, 2nd of June, 2010
www.adrianniculescu.com www.clubv3.com
Virtual goods in the USA will reach $1.6 billion revenue in 2010
$1 billion revenue in 2009
(source: Inside Network)
$ 835 million start-ups
Virtual Goods Market in Asia: $5 bn (2008), $7 bn (2009)
www.adrianniculescu.com www.clubv3.com
The Big 3 Companies:
1. Zynga
700 employees, $200 mil. 2009
2. Playfish
250 employees, $75 mil. 2009, acquired by EA in nov. 2009
3. Playdom
300 employees, $50 mil. 2009, #1 on MySpace
Top Facebook Games and Apps:
1. Farmville (75 mil. Users), Birthday Cards (41 mil.),
Café World (30 mil.), IHeart (28 mil.), Happy Aquarium (27 mil.)
www.adrianniculescu.com www.clubv3.com
What is a social network game?
www.adrianniculescu.com www.clubv3.com
www.adrianniculescu.com www.clubv3.com
www.adrianniculescu.com www.clubv3.com
www.adrianniculescu.com www.clubv3.com
www.adrianniculescu.com www.clubv3.com
