1

COMPANY OVERVIEW

2

TABLE OF CONTENTS: 3 — Company Overview4 — Platform Overview5 — Technologies

6 — Clients7 — Leadership

3

A New York City startup with offices in the UK and Australia, Bytemark provides mobile ticketing and payment solutions for transit, attractions, and events. In January 2012, Bytemark launched the first mobile ticketing app for a major U.S. transit agency with the release of the NY Waterway app.

Bytemark is focused on providing its partners with the tools they need to navigate the rapidly evolving mobile ticketing industry. Transit has been underserved by the expansion of mobile technology, and Bytemark is working to bridge the gap between the transit industry and the world’s growing technology sector.

HEADQUARTERS268 W 44th St, 3rd Floor

New York, NY 10036 www.bytemark.co

COMPANY INFO CEO: Micah Bergdale

Company Founded: 2011 Employees: 30

MEDIA CONTACTMegan Kathman

Skyya Communicationsmegan@skyya.com

4

CONSUMER WEB• Buy tickets• Manage user account• View tickets and order history

MERCHANT MOBILE APPS• Ticket sales• Validation• Fare evasion

MERCHANT WEB• Ticketing system management• Product management• Customer service• Usage data & reporting

CONSUMER MOBILE APPS• Buy & use tickets• Trip Planning• Maps & schedules

PLATFORM OVERVIEW

5

ADDITIONAL TICKETING OPTIONS • Short-range wireless ticketing. Bytemark is working on

solutions for both Bluetooth Smart / Lower Energy & NFC with Host Card Emulation

• 2D barcode technology with on-board validation

SECURITY• Bytemark is PCI Level 1 Service Provider, certified by Security

Metrics, ensuring secure payment processing• All card number data is stored with military-grade encryption

throughout Bytemark systems • Network, server, and application logs are reviewed daily to

ensure that data is properly protected• System activity is reported in real-time by monitoring and

intrusion detection systems

PATENTED V3 TICKETING TECHNOLOGY • Visually Verifiable Virtual (V3) Tickets • V3 tickets deploy an animated watermark with a multi-layer

validation system • U.S. Patent No. 8,494,967• No additional hardware required to use Bytemark’s ticketing

applications using this ticketing method• Demo: http://www.youtube.com/watch?v=jL-Je-5WY34

TECHNOLOGIES

6

SOUTH SHORE LINE Chicago, Illinois / South Bend, Indiana

Services provided: • Customer mobile app• Back office & system management

CAPMETRO Austin, Texas

Services provided for their bus, BRT, rail system: • Customer mobile app• Customer web ticket sales• Back office & system management • Handheld & onboard ticket validators • Systems integration

CLIENTS

NY WATERWAY / EAST RIVER FERRY New York, New York

Services provided: • Customer mobile app• Customer web ticket sales• Back office & system management

7

TORONTO TRANSIT COMMISSION Toronto, Ontario Canada

Services provided: • Customer mobile app• Customer web ticket sales• Back office & system management

BUS PLUS+ New England Area, United States

Services provided: • Customer mobile app• Customer web ticket sales via API• Back office & system management

CLIENTS

UP EXPRESS Toronto, Ontario Canada

Services provided: • Customer mobile app • Customer web ticket sales via API• Back office & system management • Handheld point of sale & ticket validators

8

MICAH BERGDALE Chief Executive Officer, Co-founderAn accomplished entrepreneur with a passion for technology, Micah Bergdale has been instrumental in driving the U.S. transportation industry’s shift toward digital tickets and mobile offerings. As CEO and co-founder, Micah leads Bytemark in providing mobile ticketing and payment solutions for businesses around the world. He is currently working with Google, Xerox and Amtrak to develop a standard for mobile ticketing and payments in transit and has 15 issued or pending patents surrounding Bytemark’s technology.

Before co-founding Bytemark in 2011, Micah held several roles at Apple, Inc. and served as Director of Marketing for Sakima Group. A distinguished speaker, he has held leadership positions and speaking roles at APTA, CUTA and UITP conferences, trade shows and symposiums. During his off time, Micah is a community leader and volunteer in South Bronx, where he spearheads campaigns advocating for better access to transit, healthy foods, jobs and clean parks in the area.

Micah holds a degree from Northern Arizona University’s College of Business Administration, which he graduated from at the age of 18 to become the youngest business school graduate in the state of Arizona. He also attended the University of Chicago’s Booth School of Business.

LEADERSHIP

GREGORY VALYER Chief Business Development Officer, Co-founderGreg drives business growth by working with our leadership, business partners, and clients to refine Bytemark’s offerings and strategy as we continue to grow. He leads customer support, manages the company’s sales and marketing opportunities and pushes Bytemark’s platform toward an outstanding user experience. Greg also spent 6 years with Apple, Inc. in various rolls where he first met Micah. Greg earned a Bachelor of Science degree in Electrical Engineering from The University of Iowa, and a Certificate of Technical Entrepreneurship from the John Pappajohn Entrepreneurial Center.

NICK IHM Chief Information Officer, Co-founderNick is the Bytemark Chief Information Officer and engineer. He has been involved with interactive media, design, and software development for over seven years. His passion is to bring a singular, cohesive and robust customer experience to the Bytemark line of products and services. He currently serves as senior backend architect for a variety of web and mobile application projects. Nick holds a Bachelor of Science degree in Art and Design and is well versed in a number of programming languages, development methodologies and business processes.

9

© 2015 Bytemark, Inc. All rights reserved.