connecting with new dorks
DESCRIPTION
Social media has changed the way younger generations communicate. To connect with these "new dorks", businesses need to learn how to use this technology efficiently and must position themselves as experts and a resource for online and offline visitors.TRANSCRIPT
(Marketing Using Social Medial Tools)
John and Scott Meyer, 9 Clouds, Inc.
AURP 2010 International Conference
Sept 15, 2010, Minneapolis, MN, USA
Connecting with New Dorks:
Entrepreneurs today are different:
http://www.mylot.com/w/image/2324048.aspx
We're a bit different.
Nearly 50% of Americans have social media profiles
95% of millennials are on social networks
The fastest growing demographic on Facebook is
55-65 female Facebook is the 3rd largest country with over
500 million users
56% of people check social media every day(Arbitron and Edison Research, 2010)(socialnomics, 2010)(Retrevo, March 2010)
1/8 couples married this year in the US met on social media
48% of social media users check it
before getting out of bed
78% of people trust peer recommendations while
14% of people trust ads
80% of companies use social media in
recruitment(socialnomics, 2010)
Numbers ≠ Scary
Numbers = Opportunity
Be an expert.Share resources.Succeed.
Your opportunity is to:
YellowSandbox.com- Get started with social media
Learn Organize Train
Social Media = ROI Return On Investment |Risk Of Ignoring
Q & A