corelytics advisor-starter kit-updated
DESCRIPTION
Corelytics - Getting StartedTRANSCRIPT
More insight. More client value
The financial dashboard to monitor client performance
Tony Lael
Executive Vice President
Starter Kit
Starter Kit
• The Client Problem
• What Makes an Advisor?
• Value of Advisor Network
• Financial Dashboard Basics
• 3 Client Package Examples
• Basic Web Site Content
• Example Flyer
• Basic Presentation Outline
• Management Assessment Overview
• The Coach – Client Conversation
• Real Client Results (case study, infographic)
The Client Problem
Owners working in their
business, not on them
Owners carrying a lot of burden
No visibility on their business
What makes a ?
• Provide analysis for making strategic decisions
• Serve clients for long-term by monitoring their business and supporting them until they reach their goals
• Monitor client accounting data and give them a better view of trends, forecasts and industry benchmarks
Value
• Save time collecting data
• Reduce the headache of spreadsheets and reports
• Provide clients with a picture of financial trends
• Take the guess-work out of forecasting
• A platform to track client goals
• Opportunities for lead generation
• Generate recurring revenue
Financial Dashboard
corelytics.com/demo
Works with QuickBooks and all
major accounting systems
See visual alerts when client is
off pace to hit established goals so
you and your client are on the same
page about progress
Automatically generated
forecasts for high and low growth
scenarios based on past
performance
Financial Dashboard
corelytics.com/demo
Track financial goals with clients to
monitor how well strategies
are working
See how staff is contributing
to the bottom line to understand
the cost of employee acquisition or
termination or build a reward system
Memorized data map helps you
save time during
configuration and beyond
Financial Dashboard
corelytics.com/demo
Client companies from groups opt-in
to be coached by you – manage
your clients from single log in
Premium Coaches receive roll up
dashboard to spot performance
trends across your client
portfolio (beta)
Security
• Your data is secured with
multiple layers of
redundancy and strict
physical access security
including 7×24 electronic
surveillance
• With Microsoft Windows
Azure, your data is
protected and secure
Privacy
• Client proprietary
information will not be
shared, sold or made
available to any external
vendor or agency.
• Coach permission is
managed by the client
before data access
• Benchmark data does not
include information that
identifies you or your
company
Financial Dashboard
Client Package Example 1
$299 per month Package Includes
• Initial analysis and
assessment
• Set goals on key metrics
• Monthly review in
Corelytics, spot major
issues, provide feedback
to owners – they share
with their team
• Facilitate quarterly
business reviews
• Identify key metrics
• Identify key issues
• Prep for monthly
management meeting
Client Package Example 2
$699 per month
• Bookkeeping support
• Identify key metrics
• Identify key issues
• Prep for monthly
management meeting
• Facilitate quarterly
business reviews
Package Includes• Initial analysis and
assessment
• Set goals on key metrics
• Monthly review in Corelytics, spot major issues, provide feedback to owners – they share with their team
• Facilitate quarterly business reviews
• Facilitate annual retreat
• Provide 1 other services like bookkeeping
Client Package Example 3
$999 per month Package Includes• Initial analysis and
assessment
• Set goals on key metrics
• Monthly review in Corelytics, spot major issues, provide feedback to owners – they share with their team
• Facilitate quarterly business reviews
• Facilitate annual retreat
• Provide 2 other services: like bookkeeping and tax prep
• Bookkeeping and tax prep support
• Identify key metrics
• Identify key issues
• Prep for monthly management meeting
• Facilitate quarterly business reviews
• Facilitate annual goal setting
Basic Web Site Content
Title of Your ServiceDid you know that high performing companies are more valuable for owners and employees? This translates into a richer life for everyone involved. If your plans include the following, then you should take a look at Title of Service
• Understand where your finances have been and are going
• Identify key financial metrics you should be monitoring
• Looking to buy another company or sell yours
• Get early warning on critical financial trends to drive business priorities
• Improve how our business performs
This monthly financial coaching package for IT, environmental, and other technical service businesses will help you stand out and be a top-tier performer.
Title of Service is built around a facilitated management process where together we use a financial dashboard to help you monitor your financial performance and share critical issues with your team – this improves your management effectiveness, even if you don’t have a financial accounting background.
You’ll save time analyzing your business performance, receive help in setting and measuring goals, and improve your management effectiveness.
Getting Started is Easy!
• Talk to one of our representatives about which service best fits your needs
• With our help, setup Corelytics and learn the fundamentals of how the dashboard works and together we learn about how your business works and where you want to take it next.
• Then, each month we’ll help you prepare for a recommended management meeting with your team so you can share progress toward goals and issues that need priority attention.
Example Flyer
Basic Presentation Outline• Who Are We?
• Your Company Overview
• Key personnel
• Values and vision – to serve improvement of small business performance as example
• We Know What You’re Dealing With– No time
– Little resources
– Little or no visibility on where things are going
• How Work with You– Assess where you are
– Identify key metrics
– Identify goals
– Going forward: facilitate a proactive management process
• The Process– We analyze your financial performance
– Identify key issues based on
– Help you prep for monthly management meeting
– Facilitate regular meetings (you choose)
• What You Need to Do to Be Successful– Communicate to your team
• Financial goals
• Key monthly issues – drive priorities
• Who owns solving the problems
• Your Investment– We have several options
• Service Package Option 1
• Service Package Option 2
• Service Package Option 3
• Getting Started is Easy!– We provide FREE Management Assessment
– Decide which service best fits your management needs
– Contact us to learn more or get started
Initial Analysis/Assessment
Basic Financial Analysis Process
• Plug in Corelytics
– Review income, COGS,
SG&A expenses, balance
sheet (data map)
– Review line of business
performance
– Analyze trends and
forecasts, get big picture
• Provide 1-2 page
Analysis Summary
Give FREE or Paid Management Assessment
• Provide 13-point
management self-
assessment to client (attached)
The Advisor-Client Conversation
Look at what’s happening directionally – trends,
goals, benchmarks & discuss:
– Which are high growth scenarios?
– Revenue Margin trends
– Compensation performance
– Juicy stories from the trends
– Drill into analysis for the complete story
– View by Company or Lines of Business
to see where healthy, where sick. (there’s always one underperforming LOB)
– Spend time goal-setting, course-adjusting
Case Study (Using Assessment Tool)
BEFORE AFTER
Case Study (Using Assessment Tool)
BEFORE AFTER
Client Results
• Client management in
tune - proactive
2x Revenues
5x Operating Profit
2x Revenue per FTE