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Creative Industries CentreV
V
Centar Kreativnih Industrija
CREATI
Creative Industries CentreV
V
Centar Kreativnih Industrija
CREATI
CENTAR K
REATIVNIH I
NDUSTRIJA
CREATIVE I
NDUSTRIES C
ENTRE
CREATIVE INDUSTRIES CENTRE – CREATI::VΛTechnology Park Varaždin Ltd.- Creative Industries Centre – CREATI::VΛPavleka Miškine 3942 000 VaraždinCroatiaPhone. +385.42.500.050Fax. + 385.42.550.052www.tp-vz.hr
CENTAR K
REATIVNIH I
NDUSTRIJA C
REATIVE I
NDUSTRIES C
ENTRE
The creative industry is a leading exemplar of social development with significant growth potential that con-nects culture, art and gen-eral creativity with other sectors of the economy. It is an industry which com-bines skills, talents and creativity, but also has significant potential to cre-ate new values, work places and generate significant prof-it through the mobilization of individual resources.
The development of crea-tive industries impact upon various other fields, be they economic, geographical or cultural. Nowadays, an econ-omy’s growth can certainly be measured by the level of development of its crea-tive industries. Creative entrepreneurs should there-fore expect myriad challeng-es whilst developing their business: they will need great acumen to fully real-ize the commercial potential of their creativity.
CREATIVE INDUSTRIES CENTRE VARAŽDIN CENTAR K
REATIVNIH I
NDUSTRIJA
So that more creative entre-preneurs survive first years, which are critical in busi-ness, it is necessary to ap-proach this problem institu-tionally. Just as there are supporting institutions for the development of entre-preneurship in general, in our opinion it would be very helpful if there are insti-tutions that serve as a sup-port to creative entrepre-neurs. Creative Industries Centre Varaždin for (CKI) is the first in the region, established to identify and develop such creative poten-tial. The CKI is located in a restored military bakery in Varaždin, and this old tenement building has been rejuvenated by the spirit of its new creative tenants. It is here that creative entre-preneurs have access to a solid entrepreneurial in-frastructure and business environment, which provides professional guidance and mentoring on beneficial terms during a project’s incuba-tion period.
Andrija Petrović, M.Sc. Di-rector of Technology Park Varaždin Ltd.
CREATIVE I
NDUSTRIES C
ENTRE
DESIGN
Melita KukecAlenka MikulanSabina Sokač
PHOTO/VIDEO/AUDIO
Krešimir GeciEmil Herceg
VISUAL ART
Atelier BergaSuzane Bernat
Era of the Free HandLila Herceg
EXTERNAL ASSISTANTS
Nataša KorošecŽeljko Prstec
DESIGN
Melita KukecAlenka MikulanSabina Sokač
Mel
ita K
ukec
Mel
ita K
ukecHer studio designs and man-ufactures wedding gowns, garments with character and theatrical costumes. She takes her clients wishes, combining them with her technical know-how, to pro-duce wedding gowns that have been described by one of her many clients as ‘Fitting like a glove.’It is very important that every piece of Kookabee clothing item have lasting value. Also, item of clothing should reflect a person’s character and highlight its advantages. For her, it is important that each customer leaves satisfied with a smile and the intention to come back.She has worked on a dozen projects; made costumes for children’s plays, Pericles Theatre productions, five Baroque crinolines as well as a variety of costumes for dance, concerts and street performances.
Melita was awarded a degree in fashion design, graduat-ing from TTF in Zagreb. For five years she has been work-ing in the textile industry as a designer. As a member of the Creative Industries Centre Varaždin she is developing her own brand called Kookabee.
KOOKABEE DESIGN
Wedding dressesHair styling:Tomislav MatijašićMake up: Žaklina LukavečkiPhoto:GettzyFloral arrangement:Malinka Flora rusticaPhoto model: Matea
Mel
ita K
ukec
Mel
ita K
ukec
Costume
Left: World on the child’s palm, children’s play
Right:Cinderella
Mel
ita K
ukec
Alen
ka M
ikulan
Foto Klaić
Alen
ka M
ikulan
Design, redesign and produc-tion of clothing and accesso-ries. Throughout the last decade she has been dealing with fashion design and development of her own collections. She represents herself at solo and group shows, participates in various projects to promote tourism and culture and col-laborates with visual artists and photographers. Alenka’s work focuses primari-ly on decorative textiles made from photographic prints or art reproductions, which are then used to manufacture gar-ments and bags.
She uses tangential combina-tions of structures in relief, along with differing shapes and forms to produce seductive de-signs that are also functional and comfortable to wear. Working with materials di-verse as taffeta, organdie, silk, eco-fur, woollen cloth, jute and knitwear, she pro-duces raincoats, coats, vests, stoles, scarves, belts, hats, bags, curtains, designer cush-ions and tablecloths…Excerpt from a rich resume:Two years of work experience, Ksenija Vrbanić Design Studio, Čakovec.Showroom Optujska as Fifth Av-enue, photo-performance with guests.Design and manufacture of gar-ments for Varaždin tambura or-chestra performance in Vienna.Design and production of cos-tumes for Dad, Grab Me a Moon, a children’s choir, Štiglec.Design and manufacture of gift bags made of jute with prints of oil paintings, painter Bobić, 39 Baroque Evening. Project City where the Angels Sleep in collaboration with the painter Zeljko Prstec. Project Wearing Varaždin and topical show with prints of photographs with details of the city on the clothes, trench coats and dresses collection.
Alen
ka M
ikulan
Alen
ka M
ikulan
City where the Angels Sleep, motives of angels, painter Željko Prstec,Photos: Gettzy
Left:SilentStyling: ALLA (Alenka Mikulan)Photo: Klaić
Wearing Varaždin, reviewPhoto:Godar
Right: Bags Only
Alen
ka M
ikulan
Sabin
a S
okač
Sabin
a S
okač
Designer.Since 1998, after finishing textile school, she worked in her family’s business, and after that independently from 2005.Sabina makes unique fash-ion accessories, clothing and shoes.Over the years, Sabina has made her name in the markets of Zagreb and Zadar in such prestigious locations as: Im-portanne Gallery, Boutique BO, Iblerov Square Zagreb, City Galleria and the Fashion Bou-tique Art, Zagreb.Sabina’s creations have been worn by many celebrities from the media and fashion world. She creates exclusive designs for the renowned children’s shoe factory BAMBI, based in Varazdin.
Her one-of-a-kind items are made of leather, hand made felt and various fabrics. These she decorates with beads, both wooden and glass, and produces ornaments, as well as purveying semi-precious stones, Swarovski Crystal, pearl, shell, wool, twine and hand-painted beads.Between 2005 and 2010 she has had a solo exhibition in the Padovec House (Tourist Board, Varaždin) and participated in numerous events and fashion events in Varaždin and Pula.Špancirfest, Varaždin, 2005, 2006, 2009 and 2010. The festival of Design and Handicrafts, Pula.Fashion Show Sermage Palace, Varaždin.Fashion shows Days of Narrow Sreet, Varaždin. Independent Fashion Show Atrium of the Old City, Varaždin.Fashion Show for a Volvo C30 promotion.Fashion Show Wearing Varaždin, Tourism Association of the City of Varaždin, City of Varaždin as a brand.Fashion Show, Flower Festi-val, 2009 and 2010 Saint Filip and Jakov.ŠPANCIR ŠUZA, 2010.Independent Fashion Show, Forties Baroque Evenings, 2010.Mob.098.234.255
Sabin
a S
okač
Accessories, clothing, shoes & more..Autumn – Winter collection 2010./2011. Photo:Ivica Jeremić
BAMBI shoe by Sabina SokačChildren’s shoe factory,BAMBI, Varaždin
Sabin
a S
okač
Sabin
a S
okač
Accessories, clothing, shoes & more..Spring-summer collection 2009. Model:Marijana Kužina LešinaPhoto:Mirela Dolenec
‘Wearing Varaždin’ fashion show
PHOTO/VIDEO/AUDIO
Krešimir GeciEmil Herceg
Krešim
ir G
eci-GETTZY
Kreš
imir
Gec
i-GETTZY
The famous master of photo-graphy.Born in Varaždin, he lives and works as a professional pho-tographer, specialising in G2 photos and studio videos, whilst also developing 3D Mar-keting Photography at the Cre-ative Industries Centre.
Work experience:Fashion photography for Ama-deus Jeans, Levi’s, FC, Nos-tro, Crodel and many others. Wedding photography.Photo-reportage for Varaždin News, Journal, ST, Nacional. Macro photography advertis-ing for Levi’s and others.Industrial photography for Vindija, Tehnobeton, Derma, Oprug and many others. Portrait photography.
Exibitions:Corum Gallery, Varaždin.Center for Culture, Čakovec.Zlatni Ajngel Gallery, Varaždin.EUROKLUB Gallery, Sarajevo.Exhibited in Rijeka, Pula and Rovinj.Gettzzy›s photos have been published in many papers: Readers Digest, ST, Nacion-al, Vjesnik, IQ, Foto Maga-zin ...Arranged slideshows and hap-penings in Varaždin, Čakovec and Zagreb, where he worked with AV HOUSE OF STYLE (Vik-tor Drago and Astrid).First Croatian Photographer who exhibited in Sarajevo after the war.Made photographs for Varaždin’s elite Monography.
www.geciphoto.com [email protected]
Krešim
ir G
eci-GETTZYModel:
Antonija Stupar
Model:Sanja HrgovićDress:Zoran MrvošGreyhounds calendar,Porsche saloon, Zagreb
Photo studio
Kreš
imir
Gec
i-GETTZY
Krešim
ir G
eci-GETTZY
Emil
Her
ceg
Emil
Her
ceg
Music Producer.Emil’s skills were honed du-ring a five year stint at Lon-don’s top recording studios.
In 1998 he moved from Lon-don to Glastonbury, where he completed the author-ing ambient album Anahata - Doors to Avalon, which was published in England in the 2000.On his return to Croatia, he formed the ‘SonarScope’ Company, which has been op-erating out of Varaždin for seven years.‘SonarScope’ has so far suc-cessfully collaborated with Nova TV, HRT, Varaždin Coun-ty and many other well-known Croatian artists.In collaboration with Bel-gian firm Image Line, he im-plemented a project entitled Varaždin Orchestral, which involved more than 30 musi-cians.
Services: Music studio - recording services.Pro Audio Distribution - representative of pro audio equipment and software.Shooting OFF’s for radio and TV broadcasting.Making commercials.Production and composition authoring music.Postproduction and master-ing.Workshops for music produc-tion.Technical support.www.sonarscope.com
Mixing
Recording vocals
Recording advertisingmessages
Board, studio
Emil
Her
ceg
Emil
Her
ceg
Emil
Her
ceg
VISUAL A
RT
Atelier BergaSuzane Bernat
Era of the Free HandLila Herceg
Atel
ier B
erga
Atel
ier B
erga
Atelier Berga concentrates on superb pottery.
For over thirteen years At-elier Berga unique products have been recognised as a by-word for quality, and are highly sought throughout the market: souvenirs, incense burners and packaging for important Croatian Export-ers.These fine artistic products combine modern styling with quality traditional crafts-manship.She continually stresses the importance of customers con-necting the emotions of an ateliers skills with their own homes.Atelier Berg’s unique prod-ucts can be found in all well-stocked gift shops and souvenir shops.
Atel
ier B
erga
Bowl, ceramics,Miscellaneous, ceramics
Atel
ier B
erga
Atel
ier B
erga
left :Aroma pendant, ceramicsVase, ceramics
Right:Vase, ceramics
Suza
na B
ernat
Suza
na B
ernat
Born in Linz, where she com-pleted Academy of Arts and Crafts and specialized in gold, jewellery and silver. Suzika graduated on the Aca-demy of Marketing. During her education she exhibited in group shows. Since 1995, she has lived and worked as a freelance artist in Varaždin and in 2010 starts up her own craft Suzina fabrika. Suzana’s creations can be purchased in Art štacun , Uska ulica 6, Varaždin.
Suzika says:‘I would like to tell you a story, to draw your attention to what is original and im-portant. My creative talents combine tradition, modernity and humour.’ ‘Life is beau-tiful and miracles really do happen.’Suzina fabrika deals with:...the applied arts, apropos the ennobling of daily cases with the help of art tech-niques in various materials and surfaces; illustrations on big and small formats, acrylic on canvas, production of decorative objects through digital processing and their applications in various ar-eas; production of souvenirs and picture-books; organiz-ing events; sewing utility and decorative textile ob-jects with distinctive design and presentation of her works in a special and unique way through the performance ‘Su-zika’s tales’ and ‘Once upon a time in Varaždin’.Suzika likes to work:… with the creative people in the town of Varaždin, compa-nies and family business.… with the Art Association Varaždin, speciality stores, institutions that support creative work, Špancirfest, children and dear people.
Mob.098.914.2537 [email protected]
Suza
na B
ernat
And the angels came to my Varaždin
Picture book Suzika’s tales from Notary’s diary 2010.
Suza
na B
ernat
Suza
na B
ernat
Left:Milivoj, Elfrida, Ljerka
Right:Suzike, dolls
Era of
the F
ree H
and A
ssosiation
Era o
f t
he
Free
Hand A
ssos
iatio
n ‘Era of the Free Hand’ Asso-ciationFounded in late 2009, its re-mit was to make old crafts interesting and modern using tried and trusted techniques to produce the new, modern and urban.With its name, ‘Era of the Free Hand’, the association is an expression of the mem-bers’ attitudes to life, and delivers the following messa-ge: express what you think and feel through your work, with free hands, a full heart and an open mind.The association brings togeth-er creative people who work beautiful handicrafts alone in their homes, and they do not know how to share them with the world.
The association organizes workshops where people can share knowledge with others and motivate them to cre-ate crafts. The aim of work-shops, courses and seminars is to encourage the devel-opment of creative problem-solving approach in children and adults. During the creative process, the creator develops a sense of satisfaction through which they can channel negative emotions and release everyday problems, as well as develop-ing the ability of nourishing their interests for life and the world. The association promotes their work through websites, social networks and other media associations.They are interested in the preservation of traditional crafts and anything related to wool, yarn, fabrics (felt-ing, knitting, sewing…), wood (making, restoration, paint-ing furniture ...) and other natural materials. Restor-ing old items they encourage creativity and in that way save a few old items from be-ing forgotten. They take care that their work is unique and that has at least a little artistic value. Besides that, ‘Era of the Free Hand’ participates in urban culture in many other ways.
Mob. 091.245.5552 [email protected]
Era of
the F
ree H
and A
ssosiation
Era o
f t
he
Free
Hand A
ssos
iatio
n
Felting wool
Left: The brooch, technique of Dry feltingThe Bag, technique of wet felting seamlessDetail of a bag
Right:Dolls,Technique of dry felting,Brooches and pins, Technique of wet felting
Era of
the F
ree H
and A
ssosiation
Lil
a H
erceg
Lil
a H
erce
gLila Herceg graduated on Aca-demy of Fine Art in Zagreb, education department/ pain-ting. As student she spent five months at the Academy of Ap-plied Art and design in Bra-tislava in the department of glass where she acquired tech-niques for dry and heat tre-atment of art glass..
Mob.091.890.4710www.lilaherceg.comhttp://[email protected]
Her artistic and creative workshops combine elements of originality with inno-vation for children. She participated in the acad-emy project “Winter on the Island” for which she was awarded the Rector Prize.In the Project Land art, a visual expression of chil-dren with special needs, Lila was trying to raise awareness about the problem of not doing contemporary art expression in art educa-tion in elementary schools. Because of her interests she went to Sweden in 2007, where she visited the Upp-sala Lusthuset, a house for relaxation and rehabilita-tion of children and adults with special needs, and the Centre for Art Therapy in Stockholm.She also engages in illus-tration and interior design.
Lil
a H
erceg
Lil
a H
erce
g
Lil
a H
erceg
Self-portrait under a glass bell,Cold treated glass in a glass bellThe Mirror, 30x19x19 cm
Left: Once in Bosnia,Watercolour, 19x13cmColoristic reduction of the forrest near the Drava riverOil on Mediapan, 102x138 cm
Right:Elementary diffuser, Combined technique, 150x100 cmConversation behind the wheel, Oil on Mediapan, 120x150 cm
EXTERNAL A
SSISTANTS
Nataša KorošecŽeljko Prstec
Nataša
Kor
ošec
Nataša
Kor
ošec
Born in Varaždin. Lives and works in Italy.Bachelor of Arts and marke-ting expert in culture and the arts.
She graduated with decora-tions from the Art Acad-emy SantaGiulia in Brescia. Graduated as a Master of Marketing and Management in Culture and Art in Cattolica del Sacro Cuore in Brescia.Works as a freelancer, a professional associate for graphics, organises and hosts exhibitions, designs and organises educational, entertaining and creative workshops and projects re-lated to culture. Nataša works as a visual artist, exploring concepts of identity and freedom.Her work is expressed through a variety of artis-tic media: sculpture, pho-tography, installations, painting performance....She has participated in nu-merous exhibitions abroad.2010Intervallo, installations on Piazza Loggia, BresciaPaper Boat, installations on Piazza Vittoria, Brescia2009Impossibility to Go Up, Mu-nicipal Museum VaraždinImpossibility En Plein Air artecontemporanea, Pinerolo (To)2007I linguaggi del Mediterra-neo, Galleria En Plein Air artecontemporanea, Pinerolo (To).
Nataša
Kor
ošec
Nataša
Kor
ošec
Pandora’s box, installations/performance, 2005/2006
Left:Paper boat,Installation, Piazza Vittoria, Brescia, Italy, 2010Aracne,Performance, 2006/2008
Right:Intervallo,Ambient installation, Piazza Loggia, Brescia,Italy, 2010Intervallo,Detail of the installation
Nataša
Kor
ošec
Žel
jko P
rst
ec
Žel
jko
Prst
ecNearly three decades of painting baroque motifs of angels have earned Prstec’s hometown a permanent place in the history of painting, as well as the motto ‘The City Where Angels Sleep.’Under the eaves that keep the dust from the angelic wings, he was born in 1950. After the guardian angels carried him through the schools in Varaždin and Za-greb he started working. Since 1969 he has collected dust from angel wings on his paintings and exhibits it in galleries – sixty solo ex-hibitions and hundreds of group; in books – twenty titles of poetry, fiction and children’s literature; shows in graphic maps – of which ‘The City Where Angels Sleep’ became legendary- and on billboards which he dis-plays as a set.People from many countries looked and are crushed by his angel worlds.With all his angels, he is a member of the Croatian As-sociation of Artists and the Croatian Community of inde-pendent artists.
Often the motives are the painter’s trademark, which we unmistakably recognize: Cezan-ne’s nature morte with apples, Van Gogh’s sunflowers, Monnet’s lilies, Degas’s ballerinas and Prstec’s angels.
www.prstec.net [email protected]
Žel
jko P
rst
ec
Saint Vid, Acrylic on canvas, 40x30 cm, 2007My little Angel, Acrylic on paper, 35x25 cm, 2009.
Žel
jko
Prst
ec
Left:Newly-weds,Acrylic on paper, 30x42 cm, 2010.Angel of the small church, Acrylic on canvas, 37.5x52 cm 2008.
Right:Saint Florijan,Acrylic on canvas, 50x70cm, 2009.Saint Vid,Acrylic on paper, 21x30 cm.
Žel
jko P
rst
ec
all aalenkamikulan
SabinaSokač accessories clothing shoes & more
Impressum
Creative Industries Centre Varaždin booklet
Publisher:Tehnology Park Varaždin Ltd.(VΛ::TechPark)
For the publisher:Andrija Petrović
Graphic design:Nataša Korošec
Photos – Portraits of the tenants:Krešimir Geci – Gettzy
Press:TIVA printing Ltd., Varaždin
Edition:1000
Varaždin, December 2010.
