Issue #82April 12th 2017

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Group CEO Michele Aracri talks about them with WMIDO.

De Rigo Vision strategies

Invicta is backpg. 5

Amélie Morelis the new President of Silmo, unanimously appointed by the Board of Directors

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| Issue #82 | April 12th 2017

What plus points have helped you maintain your leadership?We are a leading group at world level for the design, manufacture and distribution of high-end optical frames and sunglasses, but what identifies us and makes us different is the fact that we are a family-run multinational. We are passionate and pragmatic men and women who take Italian eyewear style and tradition all over the world and put our experience at the service of each country. In a global scenario characterized by big mergers, industrial groups and investment funds, being the only Italian family-run company certainly makes us unique. Another plus is the attention we have always paid to research, design and product quality. The strength of our strategy is, in fact, knowing how to adapt to specific needs and trends in various countries, to customize offers to suit the characteristics of individual consumers. That is why the design office at our HQ in Longarone works in tandem with its counterparts in Tokyo, Seoul, Hong Kong and, since this year thanks to the acquisition of REM, also in Los Angeles.At the distribution level, group expansion has been organically integrated with the retail and wholesale businesses over the years, which has enabled us to achieve high levels of market penetration.

How is international distribution organized?Our policy is to be directly in control of distribution in strategic markets through our subsidiaries. This presence is necessary in order to meet the tastes of local customers and make the right investments in marketing. In other countries we are present through trusted partners, independent distributors with whom we have been working for a long time.Thanks to this strategy we have been able to create a widespread wholesale network that sells our products to a

total of 50,000 customers in over 80 countries through 16 subsidiaries and more than 100 independent distributors.The group also has an important presence in the retail sector thanks to the wholly-owned chains General Optica (Spain), Mais Optica (Portugal), Opmar Optik (Turkey) and subsidiary Boots Opticians (UK), for a total of about 1,000 outlets.

In recent months your focus has been on strengthening your house brands: can you explain the reasons behind this strategy? What were the results and what direction are your house brands taking?The strengthening of the house brands is not a strategy of recent months; it has always been an essential part of the De Rigo strategy. Our aim from now through 2020 is to maintain the house brand business at a minimum of 40% and all the company divisions involved are committed to this. With our house brands - Police, Lozza, Sting – we convey the reference worlds and lifestyles through stylish products featuring technological innovation.

Have there been any changes on the licenses scene?The 2016 acquisition of Rem Eyewear in the United States and the consequent birth of De Rigo Rem expanded the group’s brand portfolio with the addition of such prestigious American brands as Converse, Lucky Brand and John Varvatos. Our objective for 2017-2018 is to develop these new brands and introduce them to new markets.De Rigo is fortunate to have an extensive and varied brand portfolio that completely and strategically covers different segments of the market and different geographical areas. For this reason, each licensed brand has a specific and very precise positioning, which benefits our clients because there is no overlapping.Specifically, Chopard, Carolina Herrera, Furla, Trussardi and Escada are brands with which we have long-term licensing contracts that enable long-term investments and strategies.

What are the forecasts for growth in 2017?In the first quarter of 2017 we were in line with projections and we expect to close the year with LFL organic growth. Moreover, the consolidation of REM Eyewear will also bring growth; in 2016 only six months were consolidated. We want to strengthen business in the markets where we already have a presence and those in which we entered only recently, like Australia, where we opened a subsidiary in August 2016.As far as the USA is concerned, we have just returned from New York City where we took part in Vision Expo East. It was our first participation with the new company, De Rigo Rem, and we must say that the market’s reaction made us very confident.At this particular time customers are looking for alternatives to big groups and we believe that De Rigo is the right company for helping opticians to grow.

De Rigo Vision strategiesOn today’s optical scene De Rigo Vision is one of the few big players that continues to pursue growth independently. CEO Michele Aracri tells us why.

Police

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| Issue #82 | April 12th 2017

The Essilor International Board of Directors has approved signing of the transfer agreement for the transaction between Essilor International and Delfin. At the same meeting, the names were announced of the board members who, with the shareholders' approval, will sit on the EssilorLuxottica Board of Directors as from transfer of the Luxottica share. These are eight directors nominated by Delfin: Leonardo Del Vecchio, Executive President and CEO of EssilorLuxottica; three nominated by Delfin: Romolo Bardin, Giovanni Giallombardo and Francesco Milleri; a further four: Rafaella Mazzoli, Gianni Mion, Lucia Morselli and Cristina Scocchia. Essilor also nominated eight directors: Hubert Sagnières, Vice Executive President and Vice CEO of EssilorLuxottica; Juliette Favre, employee shareholder representative and President of

Valoptec; four from the current Essilor Board of Directors: Henrietta Fore, Bernard Hours, Annette Messemer and Olivier Pécoux; two worker representatives, who will be nominated by the Essilor Works Council by the end of October 2017.

The brand has chosen the Ville Lumière for opening of its first flagship store. The 100 m2 store will be located at 28 Rue Boissy d’Anglas, where the history of the brand started 60 years ago, in the laboratory of optician Roger Pouilloux, founder of the brand. The store will be adorned by Vuarnet colours: blue, white and red. A “Wall of Fame” will put famous endorsers firmly in the limelight and the mineral lens will play a central role. The entire collection of sunglasses will be on display, from the brand's early models like the “02” frame worn by Mike Jagger and Romy Schneider, the “06” chosen by Alain Delon in the film La Piscine and the “03” of The Dude in the film The Big Lebowski, through to Glacier, the companion of the famous secret agents. Finally, the store will also showcase the latest collections and reworking of the Vuarnet Tee in a limited edition.

Vuarnet opens in the heart of Paris

Giorgio Fedon & Figli closed 2016 with a sales revenue of 71.6 million euros (+ 0.33% on 2015). The net result of 1.6 million euros means an 8.4% rise compared to 31 December 2015. The EBITDA of 5.1 million euros is an increase of 19.3% over 2015. Chairman Callisto Fedon had this to say: “A more than positive result for the group in the sectors of distribution and retail development. Our plans for store and shop-in-shop openings is proceeding according to our multi-year programme and, while this past business year saw new stores opened in high-traffic areas in Italy, our objective for 2017 is to grow our travel retail business also abroad. We have interesting projects in the pipeline that see us ready for new openings in some important airports in Spain (Madrid), France (Lyon) and in Germany. A few days ago we opened a single-brand store in Hong Kong airport.”

Fedon: growth in net profit

Progress by the merger project to combine Essilor and Luxottica

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Amélie Morel is the new President of Silmo

The Board of Directors of Silmo, the association that is traditionally responsible for organizing Silmo, has unanimously appointed Amélie Morel president of the Paris fair. Amélie Morel, communications director at Morel, the French company that has been operating in the sector for over 130 years, will be in charge of the 50th edition of the fair. Together with brothers Jérôme and Francis, Amélie, she runs the company that has been in the family for four generations. Ms. Morel has the full support of all the members of the association’s Board and will continue the work of enriching Silmo and the sector that was begun by Philippe Lafont, who died tragically in March. After her appointment, Amélie Morel stated: “This appointment is an honor for the Morel family and myself in particular. It is a difficult task that Philippe handled with huge dedication and professionalism. The unanimous confidence and support of the members of the Board will enable me to continue along the path outlined by Guy Charlot and ensure that for the optical and eyewear world Paris Silmo will always be the international event of reference”.

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Cutler and Gross celebrates the summer season by adding to its capsule precious metal collection with two new, fresh styles. The timeless yet effortless appeal of the aviator takes its inspiration from the vintage 0740 frame and the flight cool navigator features a new, modern lens shape, both available in an array of washed out pastel colours.The collection features twelve frames across the two styles - the 1266 aviator and 1247 navigator - both made from stainless steel, either in silver with palladium plating or in gold with real gold plating. The frames feature a double metal bridge and adjustable hypo-allergenic, ceramic nose pads. Available in both optical and sunglass options, they come in exquisite, sunshine ready new colourways and feature a modern flat lens with 100% UV400 protection. The frames will be available at Cutler and Gross stores, online and at selected stockists worldwide from late April 2017

Tommaso Brusò Chief Operating Officer BenettonLori Carter Director of Professional Relations for the U.S. SafiloMassimo Leonardo CEO ParahGiorgio Pradi General Manager for North America Sunglass Hut Gino Skulick III Western Regional Sales Director West Groupe

Mykita Studio was created as the maximum expression of the artisan excellence of this Berlin brand, a line where study of shapes and materials has taken Mykita to go beyond its own limits, offering a range of eyewear with unusual design. Conceived as a serial-production design project, each new number starts over.Launching three capsule collections, each one with its own visual theme, Mykita Studio plays with futuristic colours, graphic illusions and tailoring elements to create highly wearable fashion items. The two models Studio 1.1. and 1.2. share a strong graphic look that teams fine, always horizontal, lines with round lenses. Studio 2.1. and 2.2. feature a diagonal that revises the traditional structure of glasses. Finally, with Studio

3.1 and 3.2 the brand returns to the origins of industrial design, that is, the research of materials.

Tinted shades

Transitions together with Vanni and Blackfin

Three capsule collections for the new Mykita Studio line

This year, Transitions has decided to collaborate with two Italian brands, different expressions of style yet both players in cutting-edge eyewear: Blackfin and Vanni.The first will be teamed with the dynamic lenses Signature VII, clear on the inside and dark on the outside to give constant comfort in any light condition. They come in four on-trend colours - sapphire, amethyst, amber and emerald - which join the Iconic Colours - grey, graphite green and brown. Vanni, on the other hand, “shows off” its dynamic XTRActive lenses in the dazzling iridescence of Flash to Mirror, perfect for prescription or sunglasses and available in the shades of copper, gold, acid green, silver, violet blue and green blue. Activated by the light, they transform: indoors, clear lenses made unique by a delicate multi-colour flash, outdoors and when driving, dark lenses with brilliant mirror effects.

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The scent of architecture

Design, fashion & lifestyle

Editorial Director: Francesco Gili MIDO Srl Unipersonale · Via Petitti, 16 - 20149 Milano (Italy) · Phone +39 02 32673673 · P. Iva IT 07164050150

Cod. Fiscale e n. Iscr. Ufficio Imprese di Milano 07164050150 · Cap. soc. 120.000,00 i.v. R.e.a. 1710133 Company subject to the direction and the coordination of Anfao - Associazione Nazionale Fabbricanti Articoli Ottici

WMIDO is published in cooperation with Publicomm srl · Piazzetta Brera 24/2 - 20121 Milano (Italy) · P. Iva 02030290999

email: redazione@wmido.com

A monumental wooden staircase connecting the Cortile d’Onore to the West Loggia of the University of Milan is one of the latest projects by the renowned architect Michele De Lucchi. Through the concept that lies behind this staircase - a symbol of Italian culture and way of life – the architect interprets Scent of Life, the new Uomo Salvatore Ferragamo eau de toilette for men: an elixir of pure Italian style. And it is precisely this way of life that numerous young photographers have captured for the “Scent of Life Talent Awards”. The photographs by the ten finalists will be on display in the University’s West Loggia until April 15, 2017.

| Issue #82 | April 12th 2017

From March 10 through July 23, 2017 the Palazzo Strozzi Foundation of Florence presents Bill Viola. Rinascimento Elettronico, a large exhibition that celebrates the indisputable master of contemporary video art.Curated by Arturo Galansino – general manager of the Palazzo Strozzi Foundation – and Kira Perov - executive director of Bill Viola Studio – the exhibition is a unique event covering the artist’s career which is characterized by the union between technological research and aesthetic thought. The event also develops an extraordinary dialog between the ancient and contemporary by comparing Viola’s works with those of the great masters of the past, who were a source of inspiration for the American artist.

Invicta is back

Sicily is my Love

Sicily is my Love is the new collection of small home appliances made by Smeg and designed by Dolce&Gabbana. Presented during the recently ended Milan Salone del Mobile (Furniture Show), the collection includes toasters, citrus juicers, coffee machines, kettles, blenders, stand mixers and slow juicers. The products have typical Sicilian decorations, symbols of aesthetics that are strongly linked to the soul of Domenico Dolce and Stefano Gabbana. Smeg’s long experience in the kitchen appliances sector and the fashion house’s unmistakable style come together in the name of Made in Italy tradition.

Bill Viola exhibits at Palazzo Strozzi

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Invicta, the legendary Turin brand, presents Easy Way and High Way: an interpretation of backpacks, bags and accessories that is contemporary without forgoing the company’s celebrated quality. Dedicated to anyone seeking comfort and sturdiness, the latest collections are two versions of the label’s unmistakable style, perfect for the nostalgic as well as for new fans. Easy Way includes backpacks, bags and accessories. Standing out particularly are Utility Pack and Round Pack, together with the Duffle Bag dedicated to globetrotters. Refined and exclusive, the irresistible High Way collection adds a touch of individuality and class to Invicta quality and reliability.