digiday mobile la agenda

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Page 1: Digiday Mobile LA Agenda

Network: digiday

Pw: Mobclix

Network: digiday

Pw: Mobclix

Wi-Fi sponsored by:

Page 2: Digiday Mobile LA Agenda

We're tweeting live!

Join the conversation on Twitter:

@Digiday

We're tweeting live!

Join the conversation on Twitter:

@Digiday

Page 3: Digiday Mobile LA Agenda

The Brand View: Mobile As Marketing Force

Moderator: Brian Morrissey, Editor-in-Chief, Digiday @bmorrisseySpeaker: Rob Roy, VP & GM of e-commerce, Time Warner Cable 

Page 4: Digiday Mobile LA Agenda

The iPad Do-OverModerator: Jack Marshall, Mobile Editor, Digiday @jackmarshall

Panelists: 

Sean Atkins, SVP of  Digital Media, Discovery  @atkinssean

Paul Bremer, Chief Revenue Officer, Rhythm NewMedia

Pat McCormack, VP of Mobile Sales and Strategy, Weather Channel

Page 5: Digiday Mobile LA Agenda

 Netbiscuits Dialog: Beyond App-Only Mobile Strategies

Moderator: Brian Morrissey, Editor-in-Chief, Digiday @bmorrissey

Speaker: Craig Besnoy, Managing Director-North America, Netbiscuits@Netbiscuits

Page 6: Digiday Mobile LA Agenda

Buyers Speak Out

Moderator: Sean X, Founder & Difference Maker, SXC Marketing @seanxPanelists:Cass Baker, EVP, Leapfrog Online Vik Kathuria, Managing Partner & EVP, Mediacom InteractionAngela Steele, CEO, Ansible @ansiblemobile

Page 7: Digiday Mobile LA Agenda

Lunch Workshop with Dataxu: Cracking the Mobile Code

Moderator: Drew Carter, Managing Director, Alix Partners

Speakers:Lara Mehanna, GM Mobile, DataXu @DataXuVictor Milligan, CMO, Nexage @Nexage

Page 8: Digiday Mobile LA Agenda

Hypebusters: Beware of Mobile Pixie Dust

Matt Szymczyk, CEO, Zugara  @KobraKai

Page 9: Digiday Mobile LA Agenda

Fireside Chat: What Publishers Can Learn from GamingModerator: Jack Marshall, Mobile Editor, Digiday @jackmarshallPanelists: Chris Cunningham, CEO, Appssavvy  @chrisappssavvyBrian Wong, CEO, Kiip  @brian_wong

Page 10: Digiday Mobile LA Agenda

Debate: Mobile is a Privacy Time Bomb

Moderator: Sean X, Founder & Difference Maker, SXC Marketing @seanxDebaters: Chris Babel, CEO, TRUSTe  @TRUSTeLeslie Dunlap, VP, Privacy, Policy and Trust, Yahoo

Page 11: Digiday Mobile LA Agenda

Pecha Kucha PresentationEngage Users Before a Click

Speaker: Sunayana Bedi, VP Business Development, GoldSpot Media

Page 12: Digiday Mobile LA Agenda

Creative Sandbox: The Best in Mobile

Moderator: Jack Marshall, Mobile Editor, Digiday @jackmarshallPanelists: Dylan Schwartz, Creative Director, Saatchi & Saatchi, LAPeter Reid, Creative Director, HUGE, LA @ourcommon

Page 13: Digiday Mobile LA Agenda

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