digital water marking

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DIGITAL WATERMARKING

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Digital Water marking is a powerful technique to save the original image from the free users

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Page 1: Digital Water marking

DIGITAL WATERMARKING

Page 2: Digital Water marking

Key Points• What is

Watermark

• How its Works

• Types of Watermark

• Techniques• Application

Page 3: Digital Water marking

Digital Watermarking

Attacking Function

Detecting and

Retrieving Function

Signal

Any Embedding Function ‘E’

Signal

What is

Page 4: Digital Water marking

.

FramingSpectral Analysis

DC Carrier Removal

Watermark Addition

Original Signal

Watermarked Signal

Encoding

Page 5: Digital Water marking

Framing

Spectral Analysis

Watermark Processing

Watermarked Signal

Original Signal

Decoding

Page 6: Digital Water marking

Classification

• Visibleo A visible translucent

image which is overlaid on the primary image

Types of Watermarks

Visible Invisible Robust

InvisibleAn overlaid image which cannot be seen, but which can be detected algorithmically

Page 7: Digital Water marking

Classification

Visible Watermark • Any text or logo to verify or hide

content

Fw

• Watermarked Image

a

• constant 0<= α<=1 (If 0, no watermark or if 1, watermark is present)

F• original image

w• watermark

Fw=(1-α)F+ α*W [12]

Page 8: Digital Water marking

Classification

Invisible Watermark • Hidden in the signal or content. Cannot be

perceived by human eye or ear. Usually used for authentication or security

Page 9: Digital Water marking

• Robust: Cannot be manipulated without disturbing the host signal.

Classification

Robust Watermark

Page 10: Digital Water marking

• Spatial domain: In this technique randomly selected subsets are modified. It is not reliable when subjected to filtering or lossy compressions

-LSB coding

-Correlation based-Predictive coding-Patchwork

Techniques and Schemes

a[i] b[i]

A B

∑a[i]-b[i]=2N for watermarked image

0 ,other wise

where N≥1

Correlation based:-Iw(x,y)=I(x,y)+ K * W(x,y)  

Iw(x,y) =  Watermarked image

I(x,y)=Original imagek=gain factor

Page 11: Digital Water marking

• Frequency domain: Values of lower frequency coefficients are altered. This technique is applied to the whole image.

- Discrete cosine transform (DCT)- Discrete wavelet transform (DWT)

Techniques and Schemes

Page 12: Digital Water marking

Applications?

Ownership assertion

Fingerprinting

Authentication and integrity

Content labeling

Usage control

Content protection

Page 13: Digital Water marking

• Basic• Presentation• Interpretation• Implementation• Removal• Geometrical• Wavelet Based

- Active- Passive- Collusion

Attacks

Page 14: Digital Water marking

THANK YOUQUESTIONS & SUGGESTIONS