W:www.metalbulletinstore.com E:mbstore@metalbulletin.com T: +44 (0) 20 7779 8905

ConferenceSeptember 10-11, 2013Royal Sonesta Hotel, New Orleans, LA The premier

event for allDRI, HBI andmini-mill

professionals

Media Partners:

Confirmed speakers include:l Madhu Vuppuluri, President and Chief Executive Officer, Essar Steel Minnesota LLC

l Tobin Pospisil, President, Gallatin Steel Col Erica Bowmen, Vice President and Chief Economist, America’s Natural Gas Alliance

l Thomas Danjczek, President, Steel Manufacturers Association l Lyn Llupori-Gray, Director, Hatchl Michelle Applebaum, Senior Steel Equity Analyst, Steel Market Intelligencel Phillip Hoffman Esq., Vice President of US Ferrous Scrap Trading, Medtrade Inc and Chairman, Hoffman Iron and Steel

l Senior Representative, Midrexl David Sweitzer, Director for Nucor DR Plant Project, Tenova HYLl Jeremy Jones, Vice President Process Services, Tenova Corel Orlando Mazzei,CEO, DR Group & DR Technicall Ralph Smailer, President,Metserv Consultingl Kenny Rocker, Assistant Vice President of Industrial Products Marketing,Union Pacific Railroad

l Ricardo Vescovi,CEO, Samarco Mineracaol José Carlos Martins, Executive Director of Ferrous and Strategy, Valel Bill Hart, Senior Vice President and Chief Strategy and Marketing Officer,Cliffs Natural Resources

Research Partner:

DRI &Mini-mills

when youregister beforeJune 28 2013

SAVEUS$400

Signature Sponsor: Gold Sponsor: Silver Sponsor:

TM

TM

DRI & Mini-millsConference

Benefits of attending

Evaluate the future of DRI in North America

Learn how DRI is going to influence the steel market

Determine the most efficient procurement strategies for your facilities and products

Gain vital insight into the future steel making raw material balance

Understand how DRI will interact with the scrap market

Review the current and new technologies available for mini-mills

Discover how to increase mini-mills efficiency through burdening and feed optimization

Network with decision makers from across the global supply chain

+44 (0) 20 7779 8000 +44 (0) 20 7779 8090 marketing@metalbulletinresearch.comwww.metalbulletinstore.com Metal Bulletin Research, Nestor House, Playhouse Yard, London, EC4V 5EX UK

You are also able to request a brochure, sample extracts and detailed table of contents for more information Quote promo code 5357 when ordering

FIVE EASY WAYS TO ORDER

A Ten Year Strategic Outlook for theGlobal Iron Ore Industry New and

Updated

Who shouldattend?l Iron ore minersl Iron ore pellet producersl Steel millsl Ferrous tradersl Technology providers

(pelletizing, DRI etc)l Scrap recyclersl DRI producersl HBI exportersl HBI usersl Raw material tradersl Engineering and

strategic consultantsl Shipping and logistics

companiesl Mini-mill users

A burgeoning DRI market in North America has the potential to be an industrygame changer. It is now more important than ever to stay ahead of the latestdevelopments and meet the key players in the DRI and Mini-mill markets.

Shale gas developments have made DRI based steel making feasible again and there arenew opportunities to take advantage of this potential feed stock. The current economicclimate has brought production and procurement efficiency to the fore and now is theperfect time to evaluate innovative new approaches and best practices.

This inaugural conference represents an unparalleled opportunity to stay up to date with thisever evolving industry. It will provide the perfect platform to efficiently network with a diversesupply chain ranging from pellet producers, logistic companies, technology firms, DRI and HBIproducers and steel mill end users.

Day One:Tuesday, September 10, 2013

Session I: Keynote panel9:00am Keynote panel – what is the potential role of DRI

in US steel making?

• What are the advantages of using DRI in EAF steel making?• How important could DRI be to controlling variable costs?• To what extent can DRI mitigate the volatility in the scrapmarket and offer mini-mill operators the opportunity tap intothe iron ore markets?

• What steel making raw material will be displaced by DRI?What effects will this have on producers?

• How will new DRI capacities manifest? Multiple smallcapacity furnaces or a few large furnaces contributing to amerchant DRI market?

• Location, location, location – where are new DRI projectslikely to be commissioned? What markets will they serve?Where will they source their pellets and gas from?

• How could a dearth of technically skilled labour curtailpossible steel market expansion?

Chair: Thomas Danjczek, President, Steel Manufacturers AssociationMadhu Vuppuluri, President and CEO, Essar Steel Minnesota LLC

9:45am Planned DRI projects overview

• Planned DRI facilities in North America – location, capacitiesand probable markets

10:15am US Steel market analysis and forecasts – how isthe industry recovering?

• What finished products are currently driving demand in theUS? What grades of steel do they require?

• How are finished product markets such as automotive andnon-residential construction developing? Is there freshdemand on the horizon?

• A level playing field – how can US steel producers competewith foreign state subsidized importers?

• How does DRI fit into the recovery of the general steel market?• US steel makers consolidation and thirst for cost savings – isDRI the next innovative route to cost savings in steel making?

• What new grades of steel are viable for mini-mills with DRI asan affordable feedstock? What new markets would thisallow mini-mills to cater to?

• To what extent will DRI based mini-mill steelmaking affectdemand for blast furnace products?

Michelle Applebaum, Senior Steel Equity Analyst, Steel Market Intelligence

10:45am Networking refreshment break

Session II: DRI in focus11:30am DRI in use – how can DRI be utilized in the

blast furnace?

• A brief history of use• What are the logistical considerations for using DRI in blast furnaces?

• Primary incentives for using DRI• What are the typical costs and productivity issues?

Ralph Smailer, President, Metserv Consulting

12:00pm DRI explored – how is DRI being utilized globally?

• How is DRI being utilized in steel making elsewhere in theworld? What kinds of products are being produced? Withfocus on MENA, Russia, India, South and Central America

•What methods do existing DRI users employ for pelletprocurement and blending of different pellets?

• How sustainable is this new era for DRI? How is it differentfrom the false dawns of the 1970’s and 1990’s?

12:30pm Networking lunch

2:00pm Value in use of DRI – what are the costs andbenefits of using DRI in mini-mills?

• Value in use of DRI in EAFs: a technical overview – how will DRI affect the tap to tap times, power up times andenergy consumption?

• How do different volumes of DRI affect EAF yields?• What are the best uses of scrap in conjunction with DRI?• What new products and steel grades are feasible for mini-mills using DRI?

Jeremy Jones, Vice President Process Services, Tenova Core

2:30pm DRI technology panel – how do the leading DRI technologies compare?

• How do the competing DRI technologies compare in terms of cost, ore to product efficiency, energy efficiencyand output?

• To what extent are smaller capacity DRI furnaceseconomically and technologically viable?

• What other reductants are feasible?• How are DRI technologies adaptable for the US steel markets?• To what extent can lower grade pellets be utilized in DRI production?David Sweitzer, Director for Nucor DR PlantProject, Tenova HYLSenior Representative, Midrex

3:15pm Merchant DRI/HBI – how feasible is DRI as a merchant product?

• HBI as a merchant product globally – where is theredemand for imported HBI?

• With production issues in Venezuela and other HBI exporters how feasible is it that the US could become anexporter of HBI?

• How viable is DRI/HBI as a merchant product on thedomestic market? Would DRI producers be prepared toshare their commercial advantage?

• To what extent does the higher Fe content of DRI make it amore preferable merchant product than HBI?

• How is DRI/HBI currently priced? How is the merchant DRImarket likely to evolve – spot, off take agreement or long term contracts?

• How does DRI compare to other ore based metallics interms of cost, value in use, energy efficiency and finished products?

• DRI by products and their uses in steel making

Lynn Llupori-Gray, Director, Hatch

3:45pm Networking refreshment break

Day Two:Wednesday, September 11, 2013

Note: This program is provisional only and both speakers and content may be subject to change © American Metal Market Events, part of Euromoney Trading Limited

4:30pm Which DRI is best for you?

• How much DRI will be utilized in mini-mills?• What different compositions of DRI are possible?• How do HBI and DRI compare?• What are the advantages of using hot DRI rather than cold DRI?

• What different processes should be considered whenusing DRI?

Orlando Mazzei,CEO, DR Group & DR Technical

Session III: Infrastructure and logistics

5:00pm Domestic logistics – how is national infrastructuresuited to cater to a new DRI market?

• What are the logistical pre-requisites for a new DRI plant?• What regions/markets are feasibly reached using domestic infrastructure?

• A logistical comparison of possible DRI projects – DR pelletsupply, natural gas, deep water ports, infrastructure andreachable markets

Kenny Rocker,Assistant Vice President of IndustrialProducts Marketing, Union Pacific Railroad

5:30pm Close of day one

6:00pm Networking drinks reception

Session IV: Raw materialsand feedstock

9:00am Day two keynote panel – an analysis of DRgrade pellet availability

• Global iron ore market – how are new capacities andstable demand going to affect long term iron ore prices?

• What is the availability of DR grade ores? Where is therepotential for new projects or expansions?

• Which regions are currently driving DR pellet demand? Howwill they be affected by new competition from the US?

• To what extent can new demand for DR grade pellets inthe US be met by domestic producers?

• How economically viable is it to beneficiate lower gradeores for DR pellet production?

• What routes are financially and logistically feasible forimported DR pellets from Brazil?

• How do different DR pellets compare in silica content,sticking and productivity?

Ricardo Vescovi,CEO, Samarco MineracaoJosé Carlos Martins,Executive Director of Ferrous and Strategy, ValeBill Hart, Senior Vice President and Chief Strategyand Marketing Officer, Cliffs Natural Resources

9:45am Shale gas boom – how is it developing? What effects will it have on the steel industry?

• Shale gas developments overview – where? How much? How accessible?

• Where and when will new pipelines be built?• What impact is shale gas having on the manufacturing industries?

• What levels of steel demand are shale gas projects generating?

• Price forecast – what is the long term price outlook for shale gas?

• How likely is the export of shale gas in the future? Should USshale gas reserves be protected for domestic use?

Erica Bowmen, Vice President, Chief Economics,America’s Natural Gas Alliance

10:15am Steel scrap – how are the markets developing?What effects will DRI have on the markets?

• Global scrap market overview • How are trends in the scrap markets affecting the steel industry?

• Scrap and finished product pricing – how do they interact?• What affects are new DRI capacities likely to have on thescrap market?

Phillip Hoffman Esq., Vice President of US FerrousScrap Trading, Medtrade Inc and Chairman,Hoffman Iron and Steel

10:45am Networking refreshment break

Session V: Rise of the mini-mill11:30am Mini-mills – the future of steelmaking?

• How does primary steel making compare to secondarysteel making routes in terms of energy efficiency,environmental controls, costs, inputs and output?

• How have the capabilities of mini-mills evolved? To whatextent can they now compete with primary steel makingtechniques in the flat and specialist steel markets?

• To what extent will we see a rise in micro-mills catering tovery specific local regions and demands?

Tobin Pospisil, President, Gallatin Steel Co

12:00pm Mini-mill burdening – how can burdeningmaximize efficiency and yield?

• How can you optimize the use of scrap impurities with theFe purity of DRI?

• What technologies are available for burdening calculations?• How can chemical composition calculations maximize EAF yields?

• What are the best procurement strategies to ensure therequired quantity and quality of feedstock?

Dr Sara Hornby, Principal, Global Strategic Solutions Inc*

12:30pm Mini-mill technology panel – optimization andevolution, where is EAF technology heading?

• What EAF technologies are available? How are theyimproving efficiency in EAF steel making?

• What factors are driving EAF technology developments?• How can EAFs be adapted to best utilize DRI?

1:15pm Networking lunch and close of conference

*subject to final confirmation

Sponsorship & ExhibitionAmerican Metal Market and Metal Bulletin Events’ DRI & Mini-mills Conference will be THEmeeting place for senior executives in the DRI, HBI and pellet market.

This is where the community will meet and it will provide a unique and novel opportunity toshowcase your company and services to individuals who make the decisions in your sector.

Don’t miss out on the chance to enhance yournetworking opportunities.Sponsorship gets your brand in front of a senior audience. It associates your company withthe premier event of its kind, right through our pre and post event marketing campaigns.We have an unparalleled international reach and attract large audiences of high levelexecutives, this is an ideal chance to raise your company’s profile, stay ahead of thecompetition and to be seen as a leading player in the industry with maximum exposureboth prior to and at the event. There are also opportunities for exhibition stands in therefreshment area alongside the conference. This gives you the platform to meet face toface with key industry figures and discuss the products and services your company has tooffer. Stands are located in a prominent position visible to every attendee.

For more information please contact:

Mary Connors, Global Sales Director, American Metal MarketTel: +1-646-274-6250, Email: mconnors@amm.com

Opportunities

What’s available?

Registration sponsorProminent branding and exclusive signage on registration booths which every delegatewill register

Breakfast sponsorIncrease your presence with branding of coffee sleeves and napkins

Lunch sponsorHigh visibility sponsorship during the lunch break, includes speaking

Networking breaksRaise your profile with logos on napkins and coffee sleeves

and much more

Use this unique opportunity to:

Generate new businessMeet many international and local customers face-to-face

Promote your products/servicesRaise your company’s profile

Enhance your presenceStand out from the crowd

Registration

lmportant Data Protection NoticeThe information you provide on this form will be used by Euromoney lnstitutional lnvestor PLC andits group companies (“we”or “us”) to process your order and deliver the relevant products/services.We may also monitor your use of the website(s) relating to your order, including information youpost and actions you take, to improve our services and track compliance with our terms of use.Except to the extent you indicate your objection below, we may also use your data (including dataobtained from monitoring) (a) to keep you informed of our products and services; (b) occasionallyto allow companies outside our group to contact you with details of their products/services; or (c)for our joumalists to contact you for research purposes. As an intemational group, we may transferyour data on a global basis for the purposes indicated above, including to countries which may notprovide he same level of protection to personal data as within the European Union. By submittingthis form, you will be indicating your consent to the use of your data as identified above. Furtherdetail on our use of your personal data is set out in our privacy policy can be provided to youseparately upon request. lf you object to contact by telephone , fax , email or mail , pleasecheck the relevant box. lf you do not want us to share your information with our journalists orother companies please check the relevant box.

AccommodationRoyal Sonesta Hotel New Orleans300 Bourbon Street, New Orleans, Louisiana, 70130 USA Tel: 1-504-586-0300 Tel: 1-800-SONESTA (U.S. & Canada)Web: Sonesta.com/RoyalNewOrleans

Delegate cancellationsRegistration cancellations received in writing on or before August 13, 2013 wlll qualify for arefund less US$200 handling charge. No refund will be given on cancellations after this date,although delegate substitutions will be accepted. For hotel cancellation policy, please contactthe hotel directly. ln the unlikely event of this conference being canceled for any reason, neitherAMM not its subsidiaries and/or associated companies nor its employees accept any responsibilityfor travel accommodation cost or consequential losses incurred by a prospective delegate as aresult of any such cancellation. We therefore recommend that prospective delegates arrangeappropriate travel insurance coverage. Note: While every effort is made to ensure the speakers,papers, topics, tours etc that are announced in advance materialize, neither AMM Events nor issubsidiaries and/or associate companies nor its employees accept any liability or responsibility incases where they fail to materialize.

DRI & Mini-mills Conference • September 10-11, 2013 • Royal Sonesta Hotel, New Orleans, LA

Registration DetailsPLEASE COMPLETE IN BLOCK CAPITALS

(Mr/Miss/Mrs/Ms/Dr)

Family Name:

First/Given Name:

*Delegate Email:

*Administrator Email:

Position in Company:

Company Name:

Address:

Postal/Zip Code:

Country:

Tel: +

Fax: +

Please indicate your topics of interest in order of preference:

1 2 3

What is your company’s main business activity:

*Delegates must provide their email address in order to receivebooking confirmation and access to the delegate messenger system.

Reserve Your Space TodayThere are two easy ways to register:1. Register on-line at www.metalbulletinstore.com2.Call +44 (0) 20 7779 8905 to register over the phone

Registration RatesBefore June 28, 2013 $999Before August 2, 2013 $1,199Standard Rate $1,399

Payment lnformationCredit Card Option:To make a payment by credit card, please call +44 (0) 20 7779 8905 or visit www.metalbulletinstore.com tobook and pay online

Wire Transfer Option:I would like to pay by wire transfer, option onlyavailable until August 19, 2013

DELEGATE NAME MUST BE INCLUDED FOR WIRE TRANSFER TO BE PROCESSED

PLEASE SIGN THE FORM IN ORDER FOR REGISTRATION TO BE PROCESSED:

Signature: Date:

Please email this completed form to Roger Cookembstore@metalbulletin.comor fax to +44 (0) 20 7779 5200

For logistical enquiries please contact: +1 212 224 3990

MB STORE