A project submitted by:

A Project By:Aiysha Abdul Majeed

Ayesha Mushtaq ShaikhFatma Abdallah

Mohammed BinyasShibin Suresh

Yasir Ali

Emirates Neon Group Worldwide

ENG (Emirates Neon Group) is one of the leading visual communications and outdoor media solutions company in the UAE and across the Middle East.

ENG delivers a wide range of products and services, including the creation, installation and maintenance of retail signage, traffic signs, hotel signage, vehicle graphics and outdoor media.

ENG was established as ”Emirates Neon ”by Hanif Merchant in 1976, with just 27 employees focusing on creating neon signs. This 32-year journey took them from humble beginnings as a small company with a single focus to their current position as a market leader offering a diverse array of products and services that together constitute a comprehensive range of communications solutions. 

They are now grouped under the new parent company name of ENG (Emirates Neon Group), specialist divisions which include:

Brand Consultancy Digital Industries Media Outdoor Print Signage

Mission & VisionMission

ENG (Emirates Neon Group) is determined to provide effective solutions to specialized industries, offering customers a consistently timely, reliable and affordable service.  

ENG's mission is ultimately to build a name for themselves that is recognized regionally and internationally and is associated with nothing but the highest standards of quality and professionalism. 

Vision

ENG's vision is simple; they aim to be the best at what they do. Their energies are therefore focused on three distinct targets:

- To achieve market leadership with innovative products and services that set new trends across our industries.

- To identify and exploit new opportunities to sustain growth and profitability.

- To generate demand by consistently exceeding customer expectations.

ENG History ENG's 32-year history has witnessed monumental

changes in infrastructure, resources, facilities, offices and manufacturing capacities.

ENG created by Hanif Merchant in 1976, and previously known as Emirates Neon Group, the company has continually assessed and reassessed the operating procedures and has steadily paved the way from a sales focused Emirates Neon into a brand name of ENG -Emirates Neon Group with the highest standards of quality and professionalism.

Making neon signs takes patience and skills . It also requires a creative understanding of the image and message which each individual client wants to project. No two jobs were the same and each presented Hanif Merchant with new challenge, and every successful new sign pushed the limits just a little further until the neon signs made by Emirates Neon were almost as well known as the multi-national companies who used them.

About Outdoor ENG Outdoor has by far the largest network of outdoor

sites and media across the UAE and is one of the largest independent outdoor media owners across the whole of the GCC region with expanding offices in Africa, Asia and Europe. ENG has the largest market share, owning 60-65% of the UAE outdoor advertising market.

All the products have been

developed with customer needs in mind and all outdoor sites are located in prime areas on highways and within the city to catch the attention of the greatest number of people.

ENG Signage ENG Signage offers a wide

range of impressive signage options, including neon signs, Sign manufacturers, digital graphics, electronic message billboards, pedestrian signage, tradeshow displays and sign repair. 

ENG Signage has its roots in neon signs, but they now create every kind of sign for the world’s biggest brands in acrylic, Braille, backlit neon, metal, illuminated, stone, vinyl, wood, Tri-O-Vision and much more. And ENG expert teams of sign makers also maintain and repair signs.

ENG Consultancy ENG Consultancy provides the highest quality Braille signs, Braille

tactile, 3D graphics, navigation systems and environmental graphics services to the UAE and the rest of the Middle East.

They make it easier for people to navigate their way around towns and large buildings or complexes.

ENG Consultancy’s team of project engineers, designers and draughtsman plan, design and implement strategies for spatial planning and visual communication tactics including Braille signage, navigation systems and 3D graphics.

Products & Services Environmental and Way-finding Signage

ENG provides way-finding consultancy and analysis and designs signage systems for cities, hospitals, malls and hotels. ENG’s job is to make it easier for people to find their way around complex sites and facilities and they do this by specializing in the delivery of engineering and way-finding designs.

Architecture and Interior Design

ENG has an exceptional combination of expertise in hotel architecture and interior

design. They have experience in the design and management of hotels across the world.

ENG Industries

ENG Industries’ professionalism, innovation and imagination have secured the position as a leader in the UAE metals market.. They are specialists in scrap metal, scrap trading, metal fabrication, aluminums recycling and custom fabrication and architectural structures. 

ENG Industries offers a comprehensive range of architectural, engineering and ornamental metalwork, particularly high-quality decorative pieces.

ENG Print

ENG Print offers a wide range of visual media products and services, including digital imaging, wall murals, title murals, truck decal graphics, retail banners, floor graphics, environmental graphics, transit graphics, flagpoles and ATM kiosks. 

ENG Print produces items such as retail banners, exhibition stands, floor graphics, environmental graphics and transit graphics with unparalleled detail and colour quality, and careful attention to repro ensures the integrity of tones and images.

The largest, most complicated images can be reproduced to precision perfection with digital imaging technology and most importantly, to tight deadlines.

ENG Locations ENG has offices all around the world such as:

Abu Dhabi, Al Ain, Dubai Fujairah Jebel Ali Free Zone Sharjah Bahrain China Egypt Kenya Kuwait Oman.

Brands ENG has worked with