episode 6 content marketing
TRANSCRIPT
EPISODE 6CONTENTMARKETING
NICOLAS J . CHEVALIER
WHAT ISCONTENT MARKETING?
CONTENT MARKETINGIS THE NATURAL WAY OF
DOING SEO
ATTENTION => TRAFFIC =>MONETIZATION
THE POINT IS CREATINGLOYALTY BEFOREPURCHASE.
EXAMPLES
NOW YOUR TURN
STEP 1DEFINING THE PROJECTWhat are some of the reasons By team of 5.
CROSS CULTURAL
MARKETING
LEADERSHIP
SALES
...
STEP 2DEFINING THE BRANDWhat are some of the reasons?
TARGET
VALUES
NAME
LOGO
...
STEP 3DEFINING THE CONTENTPlan the articles, you would like to write about.And find some sources.
TOPICS
KIND OF ARTICLES
CONTENT STRATEGY
...
NEXT STEPWRITE AN ARTICLEWrite your first article and integrate it in thewebsite.