This image is from my marketing campaign, it shows the demographic for who would wear t-shirt, as most of the people would have dark humour, and most of the people that would buy it would have multiple interests, rather then just of gaming.

Fitness for purpose/Target audience

The image to the right shows dark humour, by the black shirt being a pun of being stoned and that the guy is on fire, the other design works as people find the happy balloon and the quote conflicts with each other.