facebook for business in 15 minutes
DESCRIPTION
Optimize your Facebook presence for your business in 15 minutes.TRANSCRIPT
acebookAdvanced
in 15 minutes
Promote13 Your13 Content13 and13 Drive13 Fans13 to13 your13 Website
Guiding Stars Blog
Videos on YouTube
Guiding Stars Blog
Promote content through social media messaging
This helps Spread The Word and drive traffic to your company blog
bull Send a tweet from your Twitter account
bull Post a Featured Discussion Topic in your LinkedIn group
bull Post a Facebook update on your Fan Page Wall
bull Add a photo from your blog post to Flickr
bull Feature your video on your YouTube channel
Spread13 the13 Word
Facebook13 for13 BusinessPages
Create a Fan Page to establish your brand presence
News Feed and Search
Optimize your posts for the News Feed and optimize your Page for Facebook Search
Optimize your Website for Facebook
Enable your web pages for the Open Graph to control how your information is organized and indexed in Facebook
Facebook13 for13 BusinessPages
Create a Fan Page to establish your brand presence
News Feed and Search
Optimize your posts for the News Feed and optimize your Page for Facebook Search
Optimize your Website for Facebook
Enable your web pages for the Open Graph to control how your information is organized and indexed in Facebook
Facebook13 for13 BusinessPages
Create a Fan Page to establish your brand presence
News Feed and Search
Optimize your posts for the News Feed and optimize your Page for Facebook Search
Optimize your Website for Facebook
Enable your web pages for the Open Graph to control how your information is organized and indexed in Facebook
Featured Likes promote your related brands or companies
Custom Tabs- Used for contests special
promotions web pages etc
- Up to 9 tab applications above the fold menu or 8 and a ldquoMorerdquo button
- Drag and drop tabs to change order
Profile Picture 180 x 540 pixels
Photostrip the latest photos your Page has tagged itself in
Fan13 Page
Drive13 Traffic13 to13 Related13 Pages13 with13 Featured13 Likes
Featured Likes promote related brands companies or affiliations
Turn on Featured Likes from the Admin Page
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
The center of the Facebook homepage one giant feed
Whenever someone becomes a fan of your Page the news appears in their Mini Feed and their friendsʼ News feeds
News13 Feed
Optimize your content for the stream
People arenʼt going to go to your Page every day so you need to optimize your content for the News Feed Make sure to encourage comments and likes
be social
interact
engage
have real conversations
participate
share
put the human side first
bring your real voicediscuss
educate
be active
stimulate discussions
establish meaningful relationships
be authentic
be transparent
discover
listen
learn
recommend join
mentor
ask
build referrals
encourage
build your brand
build community
Turn your websites into Graph objects
With the Open Graph you can
bull Publish updates to your Likerʼs stream
bull Categorize your content into the appropriate slot in the Likerʼs Info tab on their Profile page
bull Access analytics tools through Facebook Insights ldquoInsights for Your Domainrdquo
You can also associate an image to display with your content when itʼs published in the news feed
Sample Tags
ldquoogdescriptionrdquo provides one or two sentences to display in the newsfeed
ldquoogimagerdquo specifies which thumbnail picture to use
Open13 Graph
Fans = Inbound Links
ldquoLikerdquo Box Grow your Page audience with Facebookʼs ldquoLikerdquo Box
Links are being replaced by Likes
SEO Likes are gaining momentum on traditional link-back algorithms
bull Context + authority + social graphbull Facebook Likes are more valuable than
tweetsbull Sites that use the Like button with ldquoShow
Facesrdquo enabled get 23 times higher click-through rates
The13 Value13 of13 ldquoLikesrdquo
ldquoLikerdquo Button Lets users easily share your content with their friends on Facebook - creates a story in their friendsʼ News Feeds with a link to your website
ldquoLikerdquo Button
ldquoLikerdquo Box
Facebook Connect
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
Promote13 Your13 Content13 and13 Drive13 Fans13 to13 your13 Website
Guiding Stars Blog
Videos on YouTube
Guiding Stars Blog
Promote content through social media messaging
This helps Spread The Word and drive traffic to your company blog
bull Send a tweet from your Twitter account
bull Post a Featured Discussion Topic in your LinkedIn group
bull Post a Facebook update on your Fan Page Wall
bull Add a photo from your blog post to Flickr
bull Feature your video on your YouTube channel
Spread13 the13 Word
Facebook13 for13 BusinessPages
Create a Fan Page to establish your brand presence
News Feed and Search
Optimize your posts for the News Feed and optimize your Page for Facebook Search
Optimize your Website for Facebook
Enable your web pages for the Open Graph to control how your information is organized and indexed in Facebook
Facebook13 for13 BusinessPages
Create a Fan Page to establish your brand presence
News Feed and Search
Optimize your posts for the News Feed and optimize your Page for Facebook Search
Optimize your Website for Facebook
Enable your web pages for the Open Graph to control how your information is organized and indexed in Facebook
Facebook13 for13 BusinessPages
Create a Fan Page to establish your brand presence
News Feed and Search
Optimize your posts for the News Feed and optimize your Page for Facebook Search
Optimize your Website for Facebook
Enable your web pages for the Open Graph to control how your information is organized and indexed in Facebook
Featured Likes promote your related brands or companies
Custom Tabs- Used for contests special
promotions web pages etc
- Up to 9 tab applications above the fold menu or 8 and a ldquoMorerdquo button
- Drag and drop tabs to change order
Profile Picture 180 x 540 pixels
Photostrip the latest photos your Page has tagged itself in
Fan13 Page
Drive13 Traffic13 to13 Related13 Pages13 with13 Featured13 Likes
Featured Likes promote related brands companies or affiliations
Turn on Featured Likes from the Admin Page
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
The center of the Facebook homepage one giant feed
Whenever someone becomes a fan of your Page the news appears in their Mini Feed and their friendsʼ News feeds
News13 Feed
Optimize your content for the stream
People arenʼt going to go to your Page every day so you need to optimize your content for the News Feed Make sure to encourage comments and likes
be social
interact
engage
have real conversations
participate
share
put the human side first
bring your real voicediscuss
educate
be active
stimulate discussions
establish meaningful relationships
be authentic
be transparent
discover
listen
learn
recommend join
mentor
ask
build referrals
encourage
build your brand
build community
Turn your websites into Graph objects
With the Open Graph you can
bull Publish updates to your Likerʼs stream
bull Categorize your content into the appropriate slot in the Likerʼs Info tab on their Profile page
bull Access analytics tools through Facebook Insights ldquoInsights for Your Domainrdquo
You can also associate an image to display with your content when itʼs published in the news feed
Sample Tags
ldquoogdescriptionrdquo provides one or two sentences to display in the newsfeed
ldquoogimagerdquo specifies which thumbnail picture to use
Open13 Graph
Fans = Inbound Links
ldquoLikerdquo Box Grow your Page audience with Facebookʼs ldquoLikerdquo Box
Links are being replaced by Likes
SEO Likes are gaining momentum on traditional link-back algorithms
bull Context + authority + social graphbull Facebook Likes are more valuable than
tweetsbull Sites that use the Like button with ldquoShow
Facesrdquo enabled get 23 times higher click-through rates
The13 Value13 of13 ldquoLikesrdquo
ldquoLikerdquo Button Lets users easily share your content with their friends on Facebook - creates a story in their friendsʼ News Feeds with a link to your website
ldquoLikerdquo Button
ldquoLikerdquo Box
Facebook Connect
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
Guiding Stars Blog
Promote content through social media messaging
This helps Spread The Word and drive traffic to your company blog
bull Send a tweet from your Twitter account
bull Post a Featured Discussion Topic in your LinkedIn group
bull Post a Facebook update on your Fan Page Wall
bull Add a photo from your blog post to Flickr
bull Feature your video on your YouTube channel
Spread13 the13 Word
Facebook13 for13 BusinessPages
Create a Fan Page to establish your brand presence
News Feed and Search
Optimize your posts for the News Feed and optimize your Page for Facebook Search
Optimize your Website for Facebook
Enable your web pages for the Open Graph to control how your information is organized and indexed in Facebook
Facebook13 for13 BusinessPages
Create a Fan Page to establish your brand presence
News Feed and Search
Optimize your posts for the News Feed and optimize your Page for Facebook Search
Optimize your Website for Facebook
Enable your web pages for the Open Graph to control how your information is organized and indexed in Facebook
Facebook13 for13 BusinessPages
Create a Fan Page to establish your brand presence
News Feed and Search
Optimize your posts for the News Feed and optimize your Page for Facebook Search
Optimize your Website for Facebook
Enable your web pages for the Open Graph to control how your information is organized and indexed in Facebook
Featured Likes promote your related brands or companies
Custom Tabs- Used for contests special
promotions web pages etc
- Up to 9 tab applications above the fold menu or 8 and a ldquoMorerdquo button
- Drag and drop tabs to change order
Profile Picture 180 x 540 pixels
Photostrip the latest photos your Page has tagged itself in
Fan13 Page
Drive13 Traffic13 to13 Related13 Pages13 with13 Featured13 Likes
Featured Likes promote related brands companies or affiliations
Turn on Featured Likes from the Admin Page
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
The center of the Facebook homepage one giant feed
Whenever someone becomes a fan of your Page the news appears in their Mini Feed and their friendsʼ News feeds
News13 Feed
Optimize your content for the stream
People arenʼt going to go to your Page every day so you need to optimize your content for the News Feed Make sure to encourage comments and likes
be social
interact
engage
have real conversations
participate
share
put the human side first
bring your real voicediscuss
educate
be active
stimulate discussions
establish meaningful relationships
be authentic
be transparent
discover
listen
learn
recommend join
mentor
ask
build referrals
encourage
build your brand
build community
Turn your websites into Graph objects
With the Open Graph you can
bull Publish updates to your Likerʼs stream
bull Categorize your content into the appropriate slot in the Likerʼs Info tab on their Profile page
bull Access analytics tools through Facebook Insights ldquoInsights for Your Domainrdquo
You can also associate an image to display with your content when itʼs published in the news feed
Sample Tags
ldquoogdescriptionrdquo provides one or two sentences to display in the newsfeed
ldquoogimagerdquo specifies which thumbnail picture to use
Open13 Graph
Fans = Inbound Links
ldquoLikerdquo Box Grow your Page audience with Facebookʼs ldquoLikerdquo Box
Links are being replaced by Likes
SEO Likes are gaining momentum on traditional link-back algorithms
bull Context + authority + social graphbull Facebook Likes are more valuable than
tweetsbull Sites that use the Like button with ldquoShow
Facesrdquo enabled get 23 times higher click-through rates
The13 Value13 of13 ldquoLikesrdquo
ldquoLikerdquo Button Lets users easily share your content with their friends on Facebook - creates a story in their friendsʼ News Feeds with a link to your website
ldquoLikerdquo Button
ldquoLikerdquo Box
Facebook Connect
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
Facebook13 for13 BusinessPages
Create a Fan Page to establish your brand presence
News Feed and Search
Optimize your posts for the News Feed and optimize your Page for Facebook Search
Optimize your Website for Facebook
Enable your web pages for the Open Graph to control how your information is organized and indexed in Facebook
Facebook13 for13 BusinessPages
Create a Fan Page to establish your brand presence
News Feed and Search
Optimize your posts for the News Feed and optimize your Page for Facebook Search
Optimize your Website for Facebook
Enable your web pages for the Open Graph to control how your information is organized and indexed in Facebook
Facebook13 for13 BusinessPages
Create a Fan Page to establish your brand presence
News Feed and Search
Optimize your posts for the News Feed and optimize your Page for Facebook Search
Optimize your Website for Facebook
Enable your web pages for the Open Graph to control how your information is organized and indexed in Facebook
Featured Likes promote your related brands or companies
Custom Tabs- Used for contests special
promotions web pages etc
- Up to 9 tab applications above the fold menu or 8 and a ldquoMorerdquo button
- Drag and drop tabs to change order
Profile Picture 180 x 540 pixels
Photostrip the latest photos your Page has tagged itself in
Fan13 Page
Drive13 Traffic13 to13 Related13 Pages13 with13 Featured13 Likes
Featured Likes promote related brands companies or affiliations
Turn on Featured Likes from the Admin Page
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
The center of the Facebook homepage one giant feed
Whenever someone becomes a fan of your Page the news appears in their Mini Feed and their friendsʼ News feeds
News13 Feed
Optimize your content for the stream
People arenʼt going to go to your Page every day so you need to optimize your content for the News Feed Make sure to encourage comments and likes
be social
interact
engage
have real conversations
participate
share
put the human side first
bring your real voicediscuss
educate
be active
stimulate discussions
establish meaningful relationships
be authentic
be transparent
discover
listen
learn
recommend join
mentor
ask
build referrals
encourage
build your brand
build community
Turn your websites into Graph objects
With the Open Graph you can
bull Publish updates to your Likerʼs stream
bull Categorize your content into the appropriate slot in the Likerʼs Info tab on their Profile page
bull Access analytics tools through Facebook Insights ldquoInsights for Your Domainrdquo
You can also associate an image to display with your content when itʼs published in the news feed
Sample Tags
ldquoogdescriptionrdquo provides one or two sentences to display in the newsfeed
ldquoogimagerdquo specifies which thumbnail picture to use
Open13 Graph
Fans = Inbound Links
ldquoLikerdquo Box Grow your Page audience with Facebookʼs ldquoLikerdquo Box
Links are being replaced by Likes
SEO Likes are gaining momentum on traditional link-back algorithms
bull Context + authority + social graphbull Facebook Likes are more valuable than
tweetsbull Sites that use the Like button with ldquoShow
Facesrdquo enabled get 23 times higher click-through rates
The13 Value13 of13 ldquoLikesrdquo
ldquoLikerdquo Button Lets users easily share your content with their friends on Facebook - creates a story in their friendsʼ News Feeds with a link to your website
ldquoLikerdquo Button
ldquoLikerdquo Box
Facebook Connect
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
Facebook13 for13 BusinessPages
Create a Fan Page to establish your brand presence
News Feed and Search
Optimize your posts for the News Feed and optimize your Page for Facebook Search
Optimize your Website for Facebook
Enable your web pages for the Open Graph to control how your information is organized and indexed in Facebook
Facebook13 for13 BusinessPages
Create a Fan Page to establish your brand presence
News Feed and Search
Optimize your posts for the News Feed and optimize your Page for Facebook Search
Optimize your Website for Facebook
Enable your web pages for the Open Graph to control how your information is organized and indexed in Facebook
Featured Likes promote your related brands or companies
Custom Tabs- Used for contests special
promotions web pages etc
- Up to 9 tab applications above the fold menu or 8 and a ldquoMorerdquo button
- Drag and drop tabs to change order
Profile Picture 180 x 540 pixels
Photostrip the latest photos your Page has tagged itself in
Fan13 Page
Drive13 Traffic13 to13 Related13 Pages13 with13 Featured13 Likes
Featured Likes promote related brands companies or affiliations
Turn on Featured Likes from the Admin Page
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
The center of the Facebook homepage one giant feed
Whenever someone becomes a fan of your Page the news appears in their Mini Feed and their friendsʼ News feeds
News13 Feed
Optimize your content for the stream
People arenʼt going to go to your Page every day so you need to optimize your content for the News Feed Make sure to encourage comments and likes
be social
interact
engage
have real conversations
participate
share
put the human side first
bring your real voicediscuss
educate
be active
stimulate discussions
establish meaningful relationships
be authentic
be transparent
discover
listen
learn
recommend join
mentor
ask
build referrals
encourage
build your brand
build community
Turn your websites into Graph objects
With the Open Graph you can
bull Publish updates to your Likerʼs stream
bull Categorize your content into the appropriate slot in the Likerʼs Info tab on their Profile page
bull Access analytics tools through Facebook Insights ldquoInsights for Your Domainrdquo
You can also associate an image to display with your content when itʼs published in the news feed
Sample Tags
ldquoogdescriptionrdquo provides one or two sentences to display in the newsfeed
ldquoogimagerdquo specifies which thumbnail picture to use
Open13 Graph
Fans = Inbound Links
ldquoLikerdquo Box Grow your Page audience with Facebookʼs ldquoLikerdquo Box
Links are being replaced by Likes
SEO Likes are gaining momentum on traditional link-back algorithms
bull Context + authority + social graphbull Facebook Likes are more valuable than
tweetsbull Sites that use the Like button with ldquoShow
Facesrdquo enabled get 23 times higher click-through rates
The13 Value13 of13 ldquoLikesrdquo
ldquoLikerdquo Button Lets users easily share your content with their friends on Facebook - creates a story in their friendsʼ News Feeds with a link to your website
ldquoLikerdquo Button
ldquoLikerdquo Box
Facebook Connect
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
Facebook13 for13 BusinessPages
Create a Fan Page to establish your brand presence
News Feed and Search
Optimize your posts for the News Feed and optimize your Page for Facebook Search
Optimize your Website for Facebook
Enable your web pages for the Open Graph to control how your information is organized and indexed in Facebook
Featured Likes promote your related brands or companies
Custom Tabs- Used for contests special
promotions web pages etc
- Up to 9 tab applications above the fold menu or 8 and a ldquoMorerdquo button
- Drag and drop tabs to change order
Profile Picture 180 x 540 pixels
Photostrip the latest photos your Page has tagged itself in
Fan13 Page
Drive13 Traffic13 to13 Related13 Pages13 with13 Featured13 Likes
Featured Likes promote related brands companies or affiliations
Turn on Featured Likes from the Admin Page
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
The center of the Facebook homepage one giant feed
Whenever someone becomes a fan of your Page the news appears in their Mini Feed and their friendsʼ News feeds
News13 Feed
Optimize your content for the stream
People arenʼt going to go to your Page every day so you need to optimize your content for the News Feed Make sure to encourage comments and likes
be social
interact
engage
have real conversations
participate
share
put the human side first
bring your real voicediscuss
educate
be active
stimulate discussions
establish meaningful relationships
be authentic
be transparent
discover
listen
learn
recommend join
mentor
ask
build referrals
encourage
build your brand
build community
Turn your websites into Graph objects
With the Open Graph you can
bull Publish updates to your Likerʼs stream
bull Categorize your content into the appropriate slot in the Likerʼs Info tab on their Profile page
bull Access analytics tools through Facebook Insights ldquoInsights for Your Domainrdquo
You can also associate an image to display with your content when itʼs published in the news feed
Sample Tags
ldquoogdescriptionrdquo provides one or two sentences to display in the newsfeed
ldquoogimagerdquo specifies which thumbnail picture to use
Open13 Graph
Fans = Inbound Links
ldquoLikerdquo Box Grow your Page audience with Facebookʼs ldquoLikerdquo Box
Links are being replaced by Likes
SEO Likes are gaining momentum on traditional link-back algorithms
bull Context + authority + social graphbull Facebook Likes are more valuable than
tweetsbull Sites that use the Like button with ldquoShow
Facesrdquo enabled get 23 times higher click-through rates
The13 Value13 of13 ldquoLikesrdquo
ldquoLikerdquo Button Lets users easily share your content with their friends on Facebook - creates a story in their friendsʼ News Feeds with a link to your website
ldquoLikerdquo Button
ldquoLikerdquo Box
Facebook Connect
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
Featured Likes promote your related brands or companies
Custom Tabs- Used for contests special
promotions web pages etc
- Up to 9 tab applications above the fold menu or 8 and a ldquoMorerdquo button
- Drag and drop tabs to change order
Profile Picture 180 x 540 pixels
Photostrip the latest photos your Page has tagged itself in
Fan13 Page
Drive13 Traffic13 to13 Related13 Pages13 with13 Featured13 Likes
Featured Likes promote related brands companies or affiliations
Turn on Featured Likes from the Admin Page
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
The center of the Facebook homepage one giant feed
Whenever someone becomes a fan of your Page the news appears in their Mini Feed and their friendsʼ News feeds
News13 Feed
Optimize your content for the stream
People arenʼt going to go to your Page every day so you need to optimize your content for the News Feed Make sure to encourage comments and likes
be social
interact
engage
have real conversations
participate
share
put the human side first
bring your real voicediscuss
educate
be active
stimulate discussions
establish meaningful relationships
be authentic
be transparent
discover
listen
learn
recommend join
mentor
ask
build referrals
encourage
build your brand
build community
Turn your websites into Graph objects
With the Open Graph you can
bull Publish updates to your Likerʼs stream
bull Categorize your content into the appropriate slot in the Likerʼs Info tab on their Profile page
bull Access analytics tools through Facebook Insights ldquoInsights for Your Domainrdquo
You can also associate an image to display with your content when itʼs published in the news feed
Sample Tags
ldquoogdescriptionrdquo provides one or two sentences to display in the newsfeed
ldquoogimagerdquo specifies which thumbnail picture to use
Open13 Graph
Fans = Inbound Links
ldquoLikerdquo Box Grow your Page audience with Facebookʼs ldquoLikerdquo Box
Links are being replaced by Likes
SEO Likes are gaining momentum on traditional link-back algorithms
bull Context + authority + social graphbull Facebook Likes are more valuable than
tweetsbull Sites that use the Like button with ldquoShow
Facesrdquo enabled get 23 times higher click-through rates
The13 Value13 of13 ldquoLikesrdquo
ldquoLikerdquo Button Lets users easily share your content with their friends on Facebook - creates a story in their friendsʼ News Feeds with a link to your website
ldquoLikerdquo Button
ldquoLikerdquo Box
Facebook Connect
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
Drive13 Traffic13 to13 Related13 Pages13 with13 Featured13 Likes
Featured Likes promote related brands companies or affiliations
Turn on Featured Likes from the Admin Page
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
The center of the Facebook homepage one giant feed
Whenever someone becomes a fan of your Page the news appears in their Mini Feed and their friendsʼ News feeds
News13 Feed
Optimize your content for the stream
People arenʼt going to go to your Page every day so you need to optimize your content for the News Feed Make sure to encourage comments and likes
be social
interact
engage
have real conversations
participate
share
put the human side first
bring your real voicediscuss
educate
be active
stimulate discussions
establish meaningful relationships
be authentic
be transparent
discover
listen
learn
recommend join
mentor
ask
build referrals
encourage
build your brand
build community
Turn your websites into Graph objects
With the Open Graph you can
bull Publish updates to your Likerʼs stream
bull Categorize your content into the appropriate slot in the Likerʼs Info tab on their Profile page
bull Access analytics tools through Facebook Insights ldquoInsights for Your Domainrdquo
You can also associate an image to display with your content when itʼs published in the news feed
Sample Tags
ldquoogdescriptionrdquo provides one or two sentences to display in the newsfeed
ldquoogimagerdquo specifies which thumbnail picture to use
Open13 Graph
Fans = Inbound Links
ldquoLikerdquo Box Grow your Page audience with Facebookʼs ldquoLikerdquo Box
Links are being replaced by Likes
SEO Likes are gaining momentum on traditional link-back algorithms
bull Context + authority + social graphbull Facebook Likes are more valuable than
tweetsbull Sites that use the Like button with ldquoShow
Facesrdquo enabled get 23 times higher click-through rates
The13 Value13 of13 ldquoLikesrdquo
ldquoLikerdquo Button Lets users easily share your content with their friends on Facebook - creates a story in their friendsʼ News Feeds with a link to your website
ldquoLikerdquo Button
ldquoLikerdquo Box
Facebook Connect
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
Featured Likes promote related brands companies or affiliations
Turn on Featured Likes from the Admin Page
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
The center of the Facebook homepage one giant feed
Whenever someone becomes a fan of your Page the news appears in their Mini Feed and their friendsʼ News feeds
News13 Feed
Optimize your content for the stream
People arenʼt going to go to your Page every day so you need to optimize your content for the News Feed Make sure to encourage comments and likes
be social
interact
engage
have real conversations
participate
share
put the human side first
bring your real voicediscuss
educate
be active
stimulate discussions
establish meaningful relationships
be authentic
be transparent
discover
listen
learn
recommend join
mentor
ask
build referrals
encourage
build your brand
build community
Turn your websites into Graph objects
With the Open Graph you can
bull Publish updates to your Likerʼs stream
bull Categorize your content into the appropriate slot in the Likerʼs Info tab on their Profile page
bull Access analytics tools through Facebook Insights ldquoInsights for Your Domainrdquo
You can also associate an image to display with your content when itʼs published in the news feed
Sample Tags
ldquoogdescriptionrdquo provides one or two sentences to display in the newsfeed
ldquoogimagerdquo specifies which thumbnail picture to use
Open13 Graph
Fans = Inbound Links
ldquoLikerdquo Box Grow your Page audience with Facebookʼs ldquoLikerdquo Box
Links are being replaced by Likes
SEO Likes are gaining momentum on traditional link-back algorithms
bull Context + authority + social graphbull Facebook Likes are more valuable than
tweetsbull Sites that use the Like button with ldquoShow
Facesrdquo enabled get 23 times higher click-through rates
The13 Value13 of13 ldquoLikesrdquo
ldquoLikerdquo Button Lets users easily share your content with their friends on Facebook - creates a story in their friendsʼ News Feeds with a link to your website
ldquoLikerdquo Button
ldquoLikerdquo Box
Facebook Connect
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
The center of the Facebook homepage one giant feed
Whenever someone becomes a fan of your Page the news appears in their Mini Feed and their friendsʼ News feeds
News13 Feed
Optimize your content for the stream
People arenʼt going to go to your Page every day so you need to optimize your content for the News Feed Make sure to encourage comments and likes
be social
interact
engage
have real conversations
participate
share
put the human side first
bring your real voicediscuss
educate
be active
stimulate discussions
establish meaningful relationships
be authentic
be transparent
discover
listen
learn
recommend join
mentor
ask
build referrals
encourage
build your brand
build community
Turn your websites into Graph objects
With the Open Graph you can
bull Publish updates to your Likerʼs stream
bull Categorize your content into the appropriate slot in the Likerʼs Info tab on their Profile page
bull Access analytics tools through Facebook Insights ldquoInsights for Your Domainrdquo
You can also associate an image to display with your content when itʼs published in the news feed
Sample Tags
ldquoogdescriptionrdquo provides one or two sentences to display in the newsfeed
ldquoogimagerdquo specifies which thumbnail picture to use
Open13 Graph
Fans = Inbound Links
ldquoLikerdquo Box Grow your Page audience with Facebookʼs ldquoLikerdquo Box
Links are being replaced by Likes
SEO Likes are gaining momentum on traditional link-back algorithms
bull Context + authority + social graphbull Facebook Likes are more valuable than
tweetsbull Sites that use the Like button with ldquoShow
Facesrdquo enabled get 23 times higher click-through rates
The13 Value13 of13 ldquoLikesrdquo
ldquoLikerdquo Button Lets users easily share your content with their friends on Facebook - creates a story in their friendsʼ News Feeds with a link to your website
ldquoLikerdquo Button
ldquoLikerdquo Box
Facebook Connect
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
The center of the Facebook homepage one giant feed
Whenever someone becomes a fan of your Page the news appears in their Mini Feed and their friendsʼ News feeds
News13 Feed
Optimize your content for the stream
People arenʼt going to go to your Page every day so you need to optimize your content for the News Feed Make sure to encourage comments and likes
be social
interact
engage
have real conversations
participate
share
put the human side first
bring your real voicediscuss
educate
be active
stimulate discussions
establish meaningful relationships
be authentic
be transparent
discover
listen
learn
recommend join
mentor
ask
build referrals
encourage
build your brand
build community
Turn your websites into Graph objects
With the Open Graph you can
bull Publish updates to your Likerʼs stream
bull Categorize your content into the appropriate slot in the Likerʼs Info tab on their Profile page
bull Access analytics tools through Facebook Insights ldquoInsights for Your Domainrdquo
You can also associate an image to display with your content when itʼs published in the news feed
Sample Tags
ldquoogdescriptionrdquo provides one or two sentences to display in the newsfeed
ldquoogimagerdquo specifies which thumbnail picture to use
Open13 Graph
Fans = Inbound Links
ldquoLikerdquo Box Grow your Page audience with Facebookʼs ldquoLikerdquo Box
Links are being replaced by Likes
SEO Likes are gaining momentum on traditional link-back algorithms
bull Context + authority + social graphbull Facebook Likes are more valuable than
tweetsbull Sites that use the Like button with ldquoShow
Facesrdquo enabled get 23 times higher click-through rates
The13 Value13 of13 ldquoLikesrdquo
ldquoLikerdquo Button Lets users easily share your content with their friends on Facebook - creates a story in their friendsʼ News Feeds with a link to your website
ldquoLikerdquo Button
ldquoLikerdquo Box
Facebook Connect
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
Page13 TabsApplications
Enhance your Page with applications that involve your customers
Static FBML
Custom modules that allow you to add your own HTML - as of 33011 app can no longer be added to Pages
iFrames
Engage your fans with rich custom content from your web server - generate buzz with contests and polls
The center of the Facebook homepage one giant feed
Whenever someone becomes a fan of your Page the news appears in their Mini Feed and their friendsʼ News feeds
News13 Feed
Optimize your content for the stream
People arenʼt going to go to your Page every day so you need to optimize your content for the News Feed Make sure to encourage comments and likes
be social
interact
engage
have real conversations
participate
share
put the human side first
bring your real voicediscuss
educate
be active
stimulate discussions
establish meaningful relationships
be authentic
be transparent
discover
listen
learn
recommend join
mentor
ask
build referrals
encourage
build your brand
build community
Turn your websites into Graph objects
With the Open Graph you can
bull Publish updates to your Likerʼs stream
bull Categorize your content into the appropriate slot in the Likerʼs Info tab on their Profile page
bull Access analytics tools through Facebook Insights ldquoInsights for Your Domainrdquo
You can also associate an image to display with your content when itʼs published in the news feed
Sample Tags
ldquoogdescriptionrdquo provides one or two sentences to display in the newsfeed
ldquoogimagerdquo specifies which thumbnail picture to use
Open13 Graph
Fans = Inbound Links
ldquoLikerdquo Box Grow your Page audience with Facebookʼs ldquoLikerdquo Box
Links are being replaced by Likes
SEO Likes are gaining momentum on traditional link-back algorithms
bull Context + authority + social graphbull Facebook Likes are more valuable than
tweetsbull Sites that use the Like button with ldquoShow
Facesrdquo enabled get 23 times higher click-through rates
The13 Value13 of13 ldquoLikesrdquo
ldquoLikerdquo Button Lets users easily share your content with their friends on Facebook - creates a story in their friendsʼ News Feeds with a link to your website
ldquoLikerdquo Button
ldquoLikerdquo Box
Facebook Connect
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
The center of the Facebook homepage one giant feed
Whenever someone becomes a fan of your Page the news appears in their Mini Feed and their friendsʼ News feeds
News13 Feed
Optimize your content for the stream
People arenʼt going to go to your Page every day so you need to optimize your content for the News Feed Make sure to encourage comments and likes
be social
interact
engage
have real conversations
participate
share
put the human side first
bring your real voicediscuss
educate
be active
stimulate discussions
establish meaningful relationships
be authentic
be transparent
discover
listen
learn
recommend join
mentor
ask
build referrals
encourage
build your brand
build community
Turn your websites into Graph objects
With the Open Graph you can
bull Publish updates to your Likerʼs stream
bull Categorize your content into the appropriate slot in the Likerʼs Info tab on their Profile page
bull Access analytics tools through Facebook Insights ldquoInsights for Your Domainrdquo
You can also associate an image to display with your content when itʼs published in the news feed
Sample Tags
ldquoogdescriptionrdquo provides one or two sentences to display in the newsfeed
ldquoogimagerdquo specifies which thumbnail picture to use
Open13 Graph
Fans = Inbound Links
ldquoLikerdquo Box Grow your Page audience with Facebookʼs ldquoLikerdquo Box
Links are being replaced by Likes
SEO Likes are gaining momentum on traditional link-back algorithms
bull Context + authority + social graphbull Facebook Likes are more valuable than
tweetsbull Sites that use the Like button with ldquoShow
Facesrdquo enabled get 23 times higher click-through rates
The13 Value13 of13 ldquoLikesrdquo
ldquoLikerdquo Button Lets users easily share your content with their friends on Facebook - creates a story in their friendsʼ News Feeds with a link to your website
ldquoLikerdquo Button
ldquoLikerdquo Box
Facebook Connect
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
be social
interact
engage
have real conversations
participate
share
put the human side first
bring your real voicediscuss
educate
be active
stimulate discussions
establish meaningful relationships
be authentic
be transparent
discover
listen
learn
recommend join
mentor
ask
build referrals
encourage
build your brand
build community
Turn your websites into Graph objects
With the Open Graph you can
bull Publish updates to your Likerʼs stream
bull Categorize your content into the appropriate slot in the Likerʼs Info tab on their Profile page
bull Access analytics tools through Facebook Insights ldquoInsights for Your Domainrdquo
You can also associate an image to display with your content when itʼs published in the news feed
Sample Tags
ldquoogdescriptionrdquo provides one or two sentences to display in the newsfeed
ldquoogimagerdquo specifies which thumbnail picture to use
Open13 Graph
Fans = Inbound Links
ldquoLikerdquo Box Grow your Page audience with Facebookʼs ldquoLikerdquo Box
Links are being replaced by Likes
SEO Likes are gaining momentum on traditional link-back algorithms
bull Context + authority + social graphbull Facebook Likes are more valuable than
tweetsbull Sites that use the Like button with ldquoShow
Facesrdquo enabled get 23 times higher click-through rates
The13 Value13 of13 ldquoLikesrdquo
ldquoLikerdquo Button Lets users easily share your content with their friends on Facebook - creates a story in their friendsʼ News Feeds with a link to your website
ldquoLikerdquo Button
ldquoLikerdquo Box
Facebook Connect
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
Turn your websites into Graph objects
With the Open Graph you can
bull Publish updates to your Likerʼs stream
bull Categorize your content into the appropriate slot in the Likerʼs Info tab on their Profile page
bull Access analytics tools through Facebook Insights ldquoInsights for Your Domainrdquo
You can also associate an image to display with your content when itʼs published in the news feed
Sample Tags
ldquoogdescriptionrdquo provides one or two sentences to display in the newsfeed
ldquoogimagerdquo specifies which thumbnail picture to use
Open13 Graph
Fans = Inbound Links
ldquoLikerdquo Box Grow your Page audience with Facebookʼs ldquoLikerdquo Box
Links are being replaced by Likes
SEO Likes are gaining momentum on traditional link-back algorithms
bull Context + authority + social graphbull Facebook Likes are more valuable than
tweetsbull Sites that use the Like button with ldquoShow
Facesrdquo enabled get 23 times higher click-through rates
The13 Value13 of13 ldquoLikesrdquo
ldquoLikerdquo Button Lets users easily share your content with their friends on Facebook - creates a story in their friendsʼ News Feeds with a link to your website
ldquoLikerdquo Button
ldquoLikerdquo Box
Facebook Connect
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
Fans = Inbound Links
ldquoLikerdquo Box Grow your Page audience with Facebookʼs ldquoLikerdquo Box
Links are being replaced by Likes
SEO Likes are gaining momentum on traditional link-back algorithms
bull Context + authority + social graphbull Facebook Likes are more valuable than
tweetsbull Sites that use the Like button with ldquoShow
Facesrdquo enabled get 23 times higher click-through rates
The13 Value13 of13 ldquoLikesrdquo
ldquoLikerdquo Button Lets users easily share your content with their friends on Facebook - creates a story in their friendsʼ News Feeds with a link to your website
ldquoLikerdquo Button
ldquoLikerdquo Box
Facebook Connect
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
ldquoLikerdquo Box Grow your Page audience with Facebookʼs ldquoLikerdquo Box
Links are being replaced by Likes
SEO Likes are gaining momentum on traditional link-back algorithms
bull Context + authority + social graphbull Facebook Likes are more valuable than
tweetsbull Sites that use the Like button with ldquoShow
Facesrdquo enabled get 23 times higher click-through rates
The13 Value13 of13 ldquoLikesrdquo
ldquoLikerdquo Button Lets users easily share your content with their friends on Facebook - creates a story in their friendsʼ News Feeds with a link to your website
ldquoLikerdquo Button
ldquoLikerdquo Box
Facebook Connect
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
ldquoLikerdquo Button
ldquoLikerdquo Box
Facebook Connect
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
PromoteGet more inbound links by linking to your Page on all your websites
bull Boosts your PageRank
bull Establishes proof of ownership (official page)
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference
wwwjkinsmanstudioscom
Jaica KinsmanJ Kinsman Studios
- Executive Producer Digital at MaineToday Media Maines largest media company
- President J Kinsman Studios web strategy and social media marketing for small businesses
- Co-Founder Social Media FTW New Englandʼs premier social media marketing conference