facecon intro 20150126
TRANSCRIPT
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서비스 소개
2 0 1 5
Copyright ⓒ2015 Prompt, Inc. All Rights Reserved. CONFIDENTIAL
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1. About Facecon?
2. Why Facecon?
3. Feature
4. Global strategy
& Business model
Index
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You are delightful!You are a delightful person than anyone else!
나의얼굴로만드는
유쾌한이모티콘앱페이스콘~
당신의유쾌함을
친구들에게전해주세요!
About Facecon?
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Why Facecon?
02Why Facecon?•New way of communication•New common language•More fun & rich communication
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New way of communication
Why Facecon?
나의 이야기Facecon
너의 이야기Etc
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New way of communication
Why Facecon?
내얼굴로
만든
감성
이모티콘을
친구들과
공유
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Newcommon language
Why Facecon?
More fun, more delightful, more Facecon…더재미있게, 더다양한아이템이매일매일업데이트
나만의감성을나의얼굴로유쾌하게만들어주는페이스콘
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More fun & rich communication
Why Facecon?
Emotion sharing;Wechat, What’sApp, Line, KakaoTalk 등다양한메신저로공유
Facebook, Instagram, Twitter, Google+ 등다양한 SNS 프로필이미지활용및포스팅
Telegram with Facecon; family appTelegram과 Facecon이만났다!
페이스콘의내얼굴이모티콘외에도다양한이모티콘활용이가능한 ‘Telegram with Facecon’ 출시
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Feature
03Feature•Simple & easy
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Simple & EasyFeature
Make your own animated stickers and share with your friends!쉽고간단한조작으로나만의움직이는이모티콘완성!
카메라로촬영또는앨범에사진선택후눈과입의위치를맞춰주면
Step 1다양한페이스콘아이템에내얼굴이자동으로쏙~
Step 2원하는아이템선택후다양한메신저전송및SNS 공유
Step 3
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다양한의상과배경이미지를
이용해나만의개성넘치
는 SNS용프로필
이미지제작
Profile톡톡튀는많은페이스콘과
꾸미기아이템이매일
업데이트되는
아이템샵
Shop
Simple & EasyFeature
Make your own animated stickers and share with your friends!다양한기능으로더재미있고, 더다양한나만의감성을표현해보세요!
감정에따라자동으로
분류저장된내얼굴
이모티콘은언제든지
활용이가능해요
Storage헤어스타일, 얼굴모양,
악세서리등다양한
아이템으로내얼굴을
꾸밀수있어요
Modify
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Global strategy & Business model
04Global strategy& Business model•Localization•B2C•B2B
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Global strategy & Business model
More benefits to local userFacecon localization strategy
Languagesupport
Localcontents
Partnershipwith
local partners
English Chinese Japanese +
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Global strategy & Business model
Develop emotional bondsbetween user & usersB2C;In-app purchase Facecon
SOCIAL NETWORKS
MOBILE MESSENGER
Emotion Sharing
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Global strategy & Business model
Develop emotional bondsbetween companies & usersB2B; on/off-line products, promotion & marketingSponsored Facecon
Licensing & merchandising
contents제휴 및 제작
contents
packaging
brand app
customizing
화보, OST, 영상등
추가컨텐츠결합
• Viral contents
• Ad contents(free)
• Paid contents
• Viral contents
• App only contents
• Paid app (or contents)
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Global strategy & Business model
Develop emotional bondsbetween companies & usersB2B; game, drama, movie…Sponsored Facecon
Licensing & merchandising
Game
켑틴아메리카
원더우먼
켓우먼
Drama
별에서온그대
상속자들
엑소(IDOL)
Game
쿠키런
리그오브레전드
마구마구
+α
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Thank you
Copyright ⓒ2015 Prompt, Inc. All Rights Reserved. CONFIDENTIAL