for all your copy, content, and seo needs · copywriting. whether you’ve a current need or in the...

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For All Your Copy, Content, and SEO Needs … (FREE BOOK offer inside!) www.christian-copywriting.com

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Page 1: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

For All Your Copy, Content, and SEO Needs …

(FREE BOOK offer inside!)

www.christian-copywriting.com

Page 2: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

Contents Thank you! Specialization Services Benefits Guarantees Procedures Testimonials Sample FAQ Free Book Other Books Connect & Contact

Page 3: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

Thank you! I want to thank you for your interest and taking the time to get familiar with Christian Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search engine optimization (SEO). Please visit www.christian-copywriting.com for more information. Besides writing and SEO, I also offer consultation to assist you in reaching your target audience with your message, service, and products. “Extra eyes” (and “ears”) are always beneficial—little tweaks can produce amazing results. Please don’t hesitate to contact me if you’ve questions or want to discuss your project. I also invite you to sign up for my blog. You’ll receive practical tips and relevant insights for your copy, content, and SEO: www.christian-copywriting.com/sign-up Sincerely,

Jan Blonk The Christian Copywriter

Page 4: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

Specialization It’s great to have a primary care physician when you’ve general health concerns. However, when it comes to the more specifics, you need to see a specialist. And, even with specialists, there are different levels of knowledge and practice. The same is true with copywriters. There are many “general” copywriters, fulfilling a definite need. However, there’s also a need for specialists—those who are much more knowledgeable and capable of producing a better product when it comes to a specific market. They know the market first hand, keep up with it, and have real passion and a strong affinity. Specialists will readily admit that they aren’t qualified to make highly-informed decisions about other markets—they can just give their general opinion. But, they are qualified and capable to address and take the proper action in their area of expertise. The reason I’m specialized in the Christian market is because it has my heart (the best writing is done when there’s genuine passion) and I’ve a background in Christian ministry, education, and at a non-profit organization. Obviously, that’s not necessarily enough to be a good, qualified copywriter. In addition, I’ve over 15 years in sales and marketing, have written, edited, and published numerous books, and have specifically pursued copywriting and SEO. That combination has made me a specialist for the Christian market—to clearly, concisely, and compellingly communicate your message, service, and products to your audience. Since it’s many times not feasible to hire a full-time writer or marketing specialist, I invite you to contact me to discuss your copy, content, and SEO needs. It’s much more than just a job; it’s joining hands together to meet your needs and fulfill your goals.

Page 5: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

Services Christian Copywriting offers four main services: copywriting, content writing, SEO, and consultation. Let’s look at them and after that there’s a comprehensive list of my services. Copywriting “Copywriting is written content conveyed through online media and print materials. Copy is a content primarily used for the purpose of advertising or marketing. This type of written material is often used to persuade a person or group as well as to raise brand awareness” (from Wikipedia). Copy is anything that’s written to make people convincingly aware of your message, service, and products, having the sole intent for them to act accordingly. It goes without saying that manipulation is also frequently used in the world of copywriting. Christian Copywriting doesn’t adhere to that. Rather, it seeks to clearly and convincingly communicate your message, service, and products for the benefit of the reader, listener, or viewer (in case of audio and video scripts). Whether it’s through your website, social media, or traditional print, I can assist you to properly communicate to your target audience. Please visit www.christian-copywriting.com for more information. Content writing While content writing and copywriting are sometimes used interchangeably, the main part of content writing is to clearly communicate your message, without having the objective to sell. Alan Blose made the following helpful distinction: “Content Tells and Copy Sells.” He defined content with these words: “In its strictest definition, the objective of content is to inform, explain, or entertain the reader. The writer exercises his/her skills to craft messages in a way that the reader will understand it. Credibility, accuracy, and authenticity are crucial to creating content.” (www.bkv.com/blog/content-vs-copy-the-difference-and-why-it-matters)

Page 6: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

Whether it’s through your website, social media, or traditional print, I can assist you to clearly, accurately, and orderly communicate your message to your audience. Please visit www.christian-copywriting.com for more information. SEO Search Engine Optimization is an obvious vital topic. It’s an essential part of reaching your audience through your website and social media. You can have the best message, service, and product, but without a good search engine raking, it can easily fall by the wayside—never be read or bought. SEO is the art and science of improving your ranking, especially on Google. Google’s algorithm has many factors that determine how a website or page is ranked. While Google doesn’t reveal all these factors, they can be deduced and used accordingly, improving your ranking. Many of these factors are related to the content on your website. I can assist you with improving your ranking and, as a result, you’ll be able to reach your audience more successfully. Please visit www.christian-copywriting.com for more information. Consultation If you’re not sure what to do, are at a standstill, or even regressing, it’s always good (vital!?) to seek proper advice. Christian Copywriting offers consultation for your copy, content, SEO, sales, marketing, communications, fundraising, social media, and your overall web presence. While it may be for lack of funds to outsource your projects or a preference to learn and do it yourself, seeking the right consultant may save you a lot of time, money, and frustration. I encourage you to contact me to discuss your needs. There’s no charge for your initial contact. We’ll discuss the overall picture and that may give you enough thoughts to continue and pursue your goals. Or, if you desire further communication, we’ll set up a clear understanding so that you’ll know what to expect. Little tweaks can produce amazing results! Please visit www.christian-copywriting.com for more information.

Page 7: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

Comprehensive List of My Services

- Site Audits

- Web Copy and Content

- Social Media Copy and Content

- Microsites

- Email Campaigns

- Landing Pages

- Autoresponders

- News Letters

- E-zines

- Traditional & Online Advertising

- Sales & Product Letters

- Direct Response Mailings

- Audio & Video Scripts

- Press Releases

- Grant Writing

- Blog Posts

- Articles

- Flyers

- Brochures

Page 8: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

- Catalogs

- Letters to Prospects, Customers, Donors, etc.

- Fundraising Letters

- White Papers (B2B)

- Case Studies

- Curriculum Development

- Study Materials

- Ghostwriting (non-fiction)

- Publishing Your Sermons

- Seminar on Writing & Publishing

- Seminar on Christian Salesmanship

- Marketing Strategy & Planning

- Copy Critique

- Etc.

Page 9: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

Benefits There are five main benefits when you work with Christian Copywriting:

- You’ll work with someone who truly knows your audience.

- You’ll be “on the same page,” having the same values and priorities.

- You’ll be able to join hands together, cooperating with one another.

- You’ll have full support for your copy, content, and SEO projects.

- You’ll have guaranteed satisfaction!

Page 10: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

Guarantees At Christian Copywriting, you’ll have the following guarantees:

- I’ll respond within one business day.

- I’ll clearly listen to all your copy, content, and SEO needs.

- I’ll thoroughly research your audience.

- I’ll produce proper and highly targeted copy and content.

- I’ll revise according to your satisfaction.

- I’ll follow up to assure continued satisfaction.

Page 11: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

Procedures When working on your project, I’ll use the following procedures: PLAN

- We’ll thoroughly discuss your project and audience.

- We’ll clearly set up a timetable for all the steps. PREPARE

- I’ll review all the information you’ve previously used and currently want to use.

- I’ll research your audience to ensure high-level and quality targeting. PRODUCE

- I’ll write and format the copy or content, ensuring accuracy, clarity, and order.

- I’ll edit multiple times in order to perfect the copy or content. PREVIEW

- I’ll submit the final copy for your review.

- I’ll revise according to your requests and satisfaction. PRESENT

- I’ll present the final version for your use.

- I’ll follow up to ensure your continued satisfaction.

Page 12: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

Testimonials Instead of rehearsing all the testimonials in this info packet, please go to www.christian-copywriting.com and click on “Testimonials” in the menu bar.

Page 13: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

Sample What if I’ve written the greatest “sales” letter … ever? I’m willing to bet (and I’m not a betting person) that you’ll agree when you read this letter. It’s even relevant to you personally: www.christian-copywriting.com/greatest-sales-letter

Page 14: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

FAQ Do you also write for non-Christian organizations and companies? The main reason I’m specialized in the Christian market is because it has my heart. The best writing is done where there’s real passion and a definite affinity. However, I do also write for non-Christian organizations and companies, as long as they know and accept that I will adhere to my Philosophy of Christian Copywriting. What are your prices? Each project is different, both in time and scope. While I can give you a general overview of the price ranges, I cannot do so specifically unless I’ve become familiar with your project. I invite you to contact me for either my general fee overview or an exact price when you submit the specifics of your project. When is the money due? Upon signed agreement, 50% of the price is due before I start your project. The other 50% is due upon the final delivery of your project. How long does it normally take to finish a project? That depends on the nature and extent of your project and how busy I am. Within reason, I’ll be able to meet your requested deadline. However, as a general rule, the more in advance I’ll be able to start your project, the better. Do you use a contract? There will be a written agreement, signed by both parties, in order to have clarity as to what each can expect. When you return the signed agreement, the first 50% payment is also due. What’s the best way to communicate? The best way to communicate is through email. However, if you prefer to call or Skype (ID: thechristiancopywriter), don’t hesitate to do so. If I’m not able to answer, I’ll respond within one business day.

Page 15: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

What if I don’t adhere to your philosophy? I’ll be more than willing to review and consider your project. While you don’t have to adhere to my philosophy, you’ll have to know and accept that it will be my modus operandi in working on your project. Other questions … If you’ve other questions, please contact me and let me know.

Page 16: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

Free Book As my gift to you for getting to know Christian Copywriting, I want to offer you a FREE download of my first traditionally published book: An Unfathomable Gift! – God’s Astonishing Grace. There are 40 short devotionals on the person and work of Jesus Christ—who He is and what He has accomplished. Paul stated that we’re to “hold fast to the word I preached to you [the gospel]—unless you believed in vain” (1 Cor. 15:2). This book will assist you to do so. The 40 gospel-centered devotionals will boost your faith and encourage your soul. Whether you’re new to the Christian faith or a longtime believer, everyone needs to go deeper and deeper into the realization and experience of “God’s Astonishing Grace.”

Please click on the book cover to go to the download page:

Page 17: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

Other Books Christian Copywriting also publishes books to encourage, strengthen, and deepen the Christian faith and its practice—clearly, concisely, and compellingly. You can either go to my author’s website (www.devotionalwriter.com) or go straight to my Amazon’s author page: www.amazon.com/author/janblonk (more books are in the making).

A Glorious Sacrifice: Seeing and Savoring God’s Matchless Love The apostle Paul wrote: “But God shows his love for us in that while we were still

sinners, Christ died for us” (Rom. 5:8). God demonstrates His boundless love

through His Son’s sacrifice, who offered Himself willingly for our temporal and

eternal well-being.

There are 40 short devotionals on what Jesus accomplished and obtained when He

cried out, “It is finished.” There’s encouragement for your faith and refreshment for

your soul. Please click on the book cover for more information:

Page 18: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

Battling Sexual Temptations and Sins: Overcoming through God’s Word and Spirit

Are you wiser than Solomon? Are you stronger than Samson? Do you love God more than David? An older, mature Christian posed these questions when I was in my early twenties. My three-fold answer was negative. He responded: all three fell into sexual sin. What are your answers?

If David, a man after God’s own heart, fell into adultery and even murder, trying

to cover his sin, are we above such a fall? It’s fair to say that no one is—both history

and our own time have evidently confirmed that. Since that’s the case, we need to

properly arm ourselves with God’s Word and Spirit.

Whether you’re currently winning or losing the battles against sexual temptations

and sins, there’s definite hope, genuine encouragement, and real victory. Are you

ready to enter and enjoy Jesus’ victory on your behalf? His forgiveness, grace, and

power are all-sufficient to restore and keep you, making you an overcomer! Please

click on the book cover for more information:

Page 19: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

Joy to the World: Christmas throughout the Year Christmas invokes many feelings—from great joy to those who love the season to

great depression to those who dread it. Whatever our feelings are based on, though,

they may still miss the meaning of what Christmas is all about. The joy that it

proclaims isn’t based on fuzzy feelings or nice sentiments. It’s about God being

wholly for us, coming to live with us. He came into our dark world to bring light and

life.

Whether we love the season or dread it, Christmas is about Jesus coming to

redeem us from our sins, reconcile us to the Father, and restore us to the fullest,

giving us eternal life. Unless we realize that, we’ve missed the reason for Christmas.

Our celebration will then be like an ocean without water or a body without life.

There are 25 devotionals specifically written for December 1st through Christmas

Day, helping us prepare for the greatest and most unique birth. It can obviously be

read at any time for every devotional highlights God’s gospel—the person and work

of Jesus Christ. Whether you’re already a Christian or one who wants to know more,

this book will give food for your soul, highlighting the true meaning and joy of

Christmas. Please click on the book cover for more information:

Page 20: For All Your Copy, Content, and SEO Needs · Copywriting. Whether you’ve a current need or in the (near) future, I can assist you with your copywriting, content writing, and search

Connect & Contact The best way to connect is to sign up for my blog. You can do so at: www.christian-copywriting.com/sign-up. You’ll gain practical tips and relevant insights for your copy, content, and SEO. I’m doing a special series on “The Greatest Copywriter: Instruction and Inspiration from His Maximum Persuasion and Matchless Profit.” You can also connect with me at www.facebook.com/christiancopywriting and at www.twitter.com/tccwriter

Here’s my contact information: Email: [email protected] Phone: 904-377-9983 Skype: callto://thechristiancopywriter