1.

2. CustomizedLanding Pages for your Website

• First...

3. Why do you use Social Networks?

4. Which Ones? 5. People use Social Networks for?

• Enjoyment, Laughs, Fun

6. Keep in touch with Friends

7. Keep in touch with Current Events / Trends 8. Keep in touch with Groups 9. Get new ideas, tools, resources 10. Other? 11. What they don't want

• Spam

12. Disguised Advertisements

13. Harassment 14. Noise 15. Banality 16. Other? 17. Pick your Spots

• Audience

18. Scope and Focus

19. Quality vs. Quantity 20. Where can you create a conversation? 21. Thumbnail Guide toSocial Networks

• Facebook = friends and groups (fans), events

22. Twitter = Followers and hashtags

23. LinkedIn = Contacts and groups, events 24. MySpace = friends, people and group pages 25. Yahoo = people and groups 26. Google groups 27. Association, Conference and Professional Sites = variety of individual postings, discussion boards 28. 29. CustomizedLanding Pages for your Website

• What's your goal?

• Promo, Educate, Research, Join

Determine the message/s 30. What kind of Link? Where will it take them?

Home Page, Products, Services

31. Specialty Page This is the Custom Landing page 32. 33. Components of a Landing Page

• Content that matches the message that brought them

34. Simple Action Step What you want them to do Your Conversion

35. Options to Comment, Join, Share, Look further 36. Examples 37. 38. 39. 40. 41. Thanks for Coming Bob Snodgrass 630-781-9883 net2Community.com Email: bsnodgrass@ twitter:bsnodgrass LinkedIn: http://www.linkedin.com/in/bobsnodgrass