galit stki 2009 for summit

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    Off ice of t he CIO

    2009

    Galit FeinVP & Senior Analyst

    Office of the CIO Strategies

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    IT Trends 2009

    Agenda

    IT Budget Mngt

    Office of the CIO/ ITAM

    Sourcing/ Cloud Computing

    Conclusion

    1

    Enterprise Risk Mngt

    2

    3

    4

    Mobile/ Social Networks

    5

    6

    IT trends

    2009

    IT Budget

    Mngt

    Office of

    the CIO

    Sourcing

    ERM

    Mobile

    IT Trends2009

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    IT in Aggressive Cost -Cut t ing Times

    IT Marketdecreasing -12.53%

    IT Budget cuts

    Capex Crisis IT budget mngt

    IT Trends2009

    Need for better ITinvestmentsoptimization

    Increased focuson ITG

    Office of the CIO

    Technology budgetis mostly non-discretionary

    Shift todiscretionary

    cost basis whenpossible

    IT Asset Mngt

    Sourcing Models

    Cloud Computing

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    IT in Aggressive Cost -Cut t ing Times

    Financial crisisforced better

    regulations & riskmngt

    Increased spendon IT risk mngt

    Enterprise RiskMngt

    IT Trends2009

    InnovationNew business

    models

    Mobile;

    SocialNetworking

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    Act ions t aken t o cut IT cost s

    34%

    46%

    49%

    52%

    58%

    59%

    61%

    Reduce IT headcount

    Reduce spending on IT staff training

    Freeze or cancel IT capital spending

    Renegotiate IT vendor contracts

    Postpone discretionary IT projects

    Freeze IT hiring

    Restrict IT travel expenses

    Jan-09

    Source: CIO IT Budget & Staffing Survey

    IT Trends2009

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    Top ITs Pr ior i t ies for 2009in Israel

    Automation and outsourcing testing

    Improvement of IT security and compliance

    Requirement and Portfolio management

    Business Intelligence

    Selection of IT investments based on ROI

    Renegotiation of contract

    Consolidation of IT infrastructure

    21%

    30%

    31%

    42%

    53%

    57%

    62%

    Source: STKI

    IT Trends2009

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    IT in Aggressive Cost -Cut t ing Times

    IT Budget Cuts Capex crisis IT budget mngt

    IT Budgetmngt

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    IT Budget Reduct ion

    Capex Crisis - cash flow is the KING

    Move from Capex/Opex to Zero-based budgeting

    Trade non-discretionary costs for

    discretionary costs

    IT Budgetmngt

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    Non-Discret ionary Cost s

    IT budget with previous commitment & no flexibility

    IT Budgetmngt

    60%

    36%

    4%

    Non-Discretionary spends

    Discretionary spends

    Unsure

    Source: CIO magazine "the State of the CIO" online survey 2008

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    Hidden IT cost s

    Expenses assigned before the budget year:

    People cost (internal staff)

    Professional services based on annually contracts

    HW & SW maintenance (annual app maintenancefees)

    Mandatory & must projects: Data Storage, Networks

    IT Budgetmngt

    Current high non-discretionary costsprevent business agility

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    Discretionary Non-discretionary

    Trade non-discret ionary cost sfor discret ionary cost s

    IT Budgetmngt

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    ITG

    Office of theCIO

    Agility

    Portfolio

    mngt

    IT assetmanagement

    Softwarelicenses

    ITprocurement

    Sourcing models

    Prof. services

    Cloud computing

    How t o IncreaseDiscret ionary Budget ?

    IT Budgetmngt

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    Taking Advant age of a Downt urn

    Financial crisis has increased the

    attention to IT costs mngt

    IT cant afford bad decisions

    Reduced IT spending:

    Office ofthe CIO

    Increased focus on Office of the CIO

    Need for better PPM

    201020092008

    35.016.67%30.020.00%25.0Office o f the CIO

    Project Ma nagement Office

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    Top ITs Pr iori t ies f or 2009in Israel

    Automating and outsourcing testing

    Improving IT security and compliance

    Requirement and Portfolio management

    Business Intelligence

    Improving the ROI of IT investments

    Contract renegotiations

    Consolidation of IT infrastructure

    21%

    30%

    31%

    42%

    53%

    57%

    62%

    Source: STKI

    Office ofthe CIO

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    Internalfocused IT

    InternalServiceProvider

    ExternalService

    Provider

    IT Transformat ion

    Available & accurate info

    IT maintenance

    IT staff mngt

    HW availability &uptime

    Technical support

    Align IT to business

    Best solution for

    business needs

    IT portfolio mngt of

    LOBs demands

    Align IT to customers

    Business partner

    Business innovator

    engine

    Transformation initiator

    Office ofthe CIO

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    IT Transformat ion t hrough ITG

    FromData Center

    room

    To Strategicconference table

    OTC

    Office ofthe CIO

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    Business Par t nership Off ice

    What is it?

    What is it not?

    Office ofthe CIO

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    Locat ion of Business Referent s

    LOB LOB

    IT

    BRM

    LOB

    IT

    Infra Develop. Operation

    Office of the CIO

    PMO, QA, KPIs, CSO

    International Trends:

    BRM is not part of the IT

    BR manager business skills

    with understanding of IT

    Israeli Trends:

    BRM is part of the IT - OTC:v Political issue

    OTC manager IT manager

    with understanding of business

    Office ofthe CIO

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    Par t nership bet ween business & IT 2way communicat ion

    OTC becoming t he IT most import ant off ice,

    but

    Only with CEOs recognition of

    IT contributionto business innovation

    & competitive advantage

    Office ofthe CIO

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    Off ice of t he CIO under New Const raint s

    4 Increase IT business value through IT cost optimization

    4Rebalance the IT portfolio to Increase Revenue, Reduce

    Costs, Manage Risk, with minor investments for Growing

    Revenue & Avoiding Future Costs

    4Target discretionary funds for maximum ROI

    Office ofthe CIO

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    Not ROI but Payback Period

    Payback period - how quickly investments are repaid?

    Shorter payback period :

    Quick free cash for other investments

    Lower risk - new future regulations, new

    software, new business requirements

    Office ofthe CIO

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    OTC/ PMO St af f ing Rat io

    Average size of Israeli OTC/ PMO department: 3-5

    ~2% of IT department (between 0.5% - 4% *)

    Compared to ~5-8% in global orgs

    * in large enterprises, varies according to thematurity of IT Governance in the organization

    Office ofthe CIO

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    Demand Management

    LOBBusiness

    Referent

    Initialization process

    Alignment to business

    strategic goal Pre-agreed categories set

    Business Priority

    Risk (new tech, # of LOBs

    involvement )

    ROI/ NPV

    IT Evaluation

    Approval

    OTCPMO

    Office ofthe CIO

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    Automized Demand Management

    LOBBusiness

    Referent

    Initialization process

    Alignment to

    business strategic goal

    Pre-agreed

    categories set

    Risk (new tech, nu

    of LOBs involvement )

    Anything that helps

    accurate evaluation

    OTCPMO

    Source: CA PPM

    Office ofthe CIO

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    Office ofthe CIO

    Strategic, tactical, regulatory

    Small requests

    Large Projects

    Pr ior i t izat ion Process

    IT PlanSmall requests Large Projects

    Prioritization

    done

    By OTC/ BRM,

    because theyknow

    the strategy

    of the business

    P j t E l t i

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    Proj ect Evaluat ionIsrael i Trends

    Projects evaluation is based on previous experience only:

    No methodology or pricing model!

    Top Down budgeting allocation:

    Price tag remains the same during the projects lifecycle

    PMOs dont use Service Catalog:

    Requirements variety

    Office ofthe CIO

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    Hol ist ic View - Por t f ol io Evaluat ion Mat r ix

    Business prioritization/ Strategic alignment

    ROI/

    Payback

    1 2 3 4 5

    1

    2

    3

    4

    5

    The size of each

    bubble is

    proportional torisk/ IT complexity

    The preferred

    project

    Projects Size, Risk & Value

    Office ofthe CIO

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    General Welfare

    Org. holistic view vs. LOB

    Each requirement is examined by its contribution to theorg.

    Contribution is not necessarily financial: Innovation

    Branding

    Total cost of ownership (TCO) training, infrastructure

    Requirements integration

    ProjectX

    ProjectY

    IntegratedProject/

    New infraproduct

    Office ofthe CIO

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    Resource Al locat ion & Mngt

    One DB for resource mngt

    Transparency

    Planning based on

    actual data

    Planning vs. Execution

    IT

    Office ofthe CIO

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    Real Time Proj ect s Dashboard

    Risk

    On

    Budget On Time On ScopeQuality Gates TotalClient

    SatisfactionProject #

    25

    140

    32

    2

    89

    Office ofthe CIO

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    ITG/ PPM Tools

    Demandmngt

    Portfoliomngt

    Project mngt

    Financialmngt

    Resourcemngt

    IT processmngt

    Reporting

    Office ofthe CIO

    ITG/ PPM Tools Off f

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    ITG/ PPM ToolsIsrael i Trends

    Most ITOs dont implement the complete ITG/ PPM solution

    Prefer to acquire only the missing PPM modules:

    Demand mngt

    Portfolio mngt

    Manage the other modules by existing solutions, as:

    Project mngt MS Project, PS Next, etc

    Financial mngt ERP, etc

    Resource mngt SP, MS Project, In-house tools, etc IT process mngt - SP, In-house tools, etc

    Reporting - SP, In-house tools, etc

    Office ofthe CIO

    ITG/ PPM Tools

    Offi f

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    ITG/ PPM ToolsIsrael i Trends

    PPM tools are not up-to-date, because of limited budget

    ITOs choose in-house developments

    PPMtools are second preference the real change to the org.

    will bring governance procedures & right

    methodology

    Office ofthe CIO

    20102009200815.087.50%8.0-20.00%10.020.053.85%13.0-13.33%15.015.050.00%10.00.00%10.0

    PPMOffic e of the

    CIOAsset Mana ement

    Project m anagem ent

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    LocalSupp

    ort

    Market Presence

    Not a technological positioning, refers only to Israeli market

    Focused on enterprise market (not SMB)

    Not an STKI recommendation

    t Market Presence (X)

    Market share - existing and new sales (more emphasis)

    Mind share (how user organizations rate vendors)

    t Local Support (Y) is influenced by (X)

    Experience & technical knowledge, localization,support, number and kind of integrators

    t Worldwide leaders marked, based on global positioning

    t Vendors to watch: Are only just entering Israeli Market

    so cant be positioned but should be watched

    STKI Israeli Posi t ioning

    Vendor A

    Vendor B

    Worldwide

    Leader

    Vendors to Watch:

    Vendor C

    Offi f

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    ITG/ PPM- Posi t ioning of t he Israel i Market

    LocalSuppo

    rt

    Market Presence

    This analysis should be used with its

    supporting documents

    Vendors to Watch:

    CA

    HP

    Compuware IBM

    MSPPS Next

    Enterprise

    Worldwide

    Leader

    Local Solution

    MicrosoftMid-Tier

    Office ofthe CIO

    Proj ect Mngt Posi t ioning of t he

    Offi f

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    Proj ect Mngt - Posi t ioning of t heIsrael i Market

    LocalSuppo

    rt

    Market Presence

    Enterprise

    Existing Israeli

    experience in

    project mng

    This analysis should be used with its

    supporting documents

    Vendors to Watch:Compuware IBM

    Worldwide

    Leader

    Microsoft

    CA

    PS Next

    HP

    Primavera

    Office ofthe CIO

    Offi f

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    Anot her opinion not al l is Bleak!

    ITG is mostly suitable for large enterprises

    There is great sense of control in SMBs

    Expensive technology & methodology that requireadditional resources would bring the desired

    transparency which will also lead to interventions & high

    evolvement in IT budgets

    Office ofthe CIO

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    IT in Aggressive Cost -Cut t ing Times

    Technology budgetis mostly non-discretionary

    Shift todiscretionary

    cost basis whenpossible

    IT Asset Mngt

    Sourcing Models

    Cloud Computing

    ITAM

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    IT Asset Management

    Some IT assets are still being managed like this

    ITAM

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    Sof t ware Licenses Mngt - Cost savings

    Multiple purchasing options review NOT automatic SW renewals!

    Monitor the actual demand for SW licenses:

    Inventory of all desktops & what is installed on each

    Apps have been abandoned, but the vendor is still receiving

    licensing revenue

    Overpayment for licenses that aren't being used

    (result of volume discount) Shelf applications

    ITAM

    Good contract is not about getting a good price

    its about assuring value!

    IT Appl icat ion Por t f ol io Mngt

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    IT Appl icat ion Por t f ol io MngtIsrael i Trends

    High variety between the ITOs

    from having no idea where IT assets are to ITAM with full SW usage

    metering with integration to ERP & HD

    Major challenges: SW Usage metering

    Type of usage (change performance/ read only)

    The tougher the formal procedures are - the easier ITAM

    Lack of ITAM tools maturity

    ITAM tools often viewed as an extension of ERP & PPM tools

    ITAM

    Service

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    Service Desk

    HD is amongst the primary targets for cost cutting

    ServiceDesk

    Service

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    Israeli Trends of Service Desk

    Although a lot have been done to improve HD staff

    productivity:

    Best practices (ITIL) widespread acceptance among large

    & more complex ITOsDesktop configurations standardization

    Sophisticated HD tools - web-based user self-service,

    automated email response SW, incident tracking systemsRemote access

    Outsourcing

    ServiceDesk

    Upcoming STKI RT

    on SD: 31/05/2009

    Vendors Trends of Service

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    Vendors Trends ofService Desk Tools Vendors have followed with tools that assist in the

    implementation of ITIL processes

    Major vendors have expanded their offerings:Asset mngt portfolio

    SaaS model

    CMDB

    Service desk mngt tool is a mature market

    ServiceDesk

    IT Service Desk

    Service

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    IT Service Desk Posi t ioning of t he Israel i Market

    LocalSupp

    ort

    Market Presence

    Enterprise

    MID-Tier

    This analysis should be used with its

    supporting documents

    IBMVendors to Watch:

    CA

    HP

    SysAid

    Microsoft

    BMC

    Pivotal

    SAP

    PeopleSoft

    Siebel

    IT HD

    Modules

    ServiceDesk

    Worldwide

    Leader

    Sourcing

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    IT in Aggressive Cost -Cut t ing Times

    Technology is not adiscretionary asset

    Shift todiscretionary

    cost basis whenpossible

    Sourcing Models

    SourcingModels

    C C i O i

    Sourcing

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    Cost Cut t ing Out sourcingSourcingModels

    Gl b l T d f O iSourcing

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    Global Trends of Out sourcing

    Outsourcing landscape changing due to:

    Globalization

    Cloud Computing

    Providers will turn to SaaS during

    the financial crisis

    SourcingModels

    Gl b l T d f O i

    Sourcing

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    Global Trends of Out sourcing

    ITOs will turn to outsourcing for cost cutting

    Non-discretionary expenditure reduction

    Avoidance of capital investment

    Growing outsourcing segments:

    QA

    BPO - greater variety of offerings

    Crowdsourcing e.g: Amazon.com's Mechanical Turk

    (http://www.mturk.com/mturk/welcome)

    SourcingModels

    I l i T d f O t i

    Sourcing

    http://www.mturk.com/mturk/welcomehttp://www.mturk.com/mturk/welcome
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    Israel i Trends of Out sourcing

    Steady & mature market growth of 3% (from 405 to $417 M)

    Outsourcing market grew this year due to increasing

    scope of existing client & a few new deals

    Both largest deals of this year were comprehensive IT

    outsourcing in Public sector

    Rest of deals small selective outsourcing

    Decline in number of deals

    NO backsourcing deals

    SourcingModels

    Current Provider Landscape Sourcing

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    Current Provider LandscapeIsrael i Trends

    HP-EDS, Ness, Malam-Team, IBM

    New global player: TCS (TATA)

    Number of vendors went up in 2008 due to entrance of

    many specialized players:

    Bynet, Taldor, Yael, El-AD, etc

    SourcingModels

    I l i N h

    Sourcing

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    Israel i Nearshore

    Acknowledging the advantage & cost saving (up to

    50%) by outsourcing: the transition

    from PS to outsourcing

    Existing clients have

    broaden their scope

    SourcingModels

    Matrix Global

    Malam (Maalot); Ness(EDC); Aman (Tehila)

    Offshore: NTS

    Israel i Trends

    Sourcing

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    Israel i Trendsof Professional Services

    Professional services market has dropped

    Mostly due to price & PS working hours reduction

    PS provided, as promised, flexibility to org, which

    had to decrease their activity

    SourcingModels

    20102009200875.050.00%50.0-30.56%72.0tem s

    Israel i Trends

    Sourcing

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    4Cheapest Cost Plus model buying PS instead of the capacity

    4Failure of the business model

    NO premium for flexibility & providers financing:

    (overtime hours, sick pay, miluim, training, support, interest, etc)

    Israel i Trendsof Professional Services

    Sou c gModels

    IT i A i C t C t t i Ti

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    IT in Aggressive Cost -Cut t ing Times

    Technology is not adiscretionary asset

    Shift todiscretionary

    cost basis wherepossible

    Cloud Computing

    Cloud Comput ing Cloud

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    C oud Co put gDefinition

    Cloud computing refers to highly scalable ITresourcesSW, CPUs, storage capacitythat arehoused outside of company data centers, available ondemand over the Internet, & whose usage ismeasured & billed incrementally.

    In-house clouds mimic those characteristics inside

    the company firewall but lack the economies of scaleof public clouds.

    Source: Informat ionweek

    Computing

    Clo d Comp t ing Benef i t sCloud

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    Cloud Comput ing Benef i t s No Capital Expenditure but pay-per-use

    Device & location independence

    Performance is monitored 24x7

    Scalability

    Innovation

    Computing

    Cloud Comput ing Chal lengesCloud

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    Mngt & monitoring ability of cloud companies

    Credit dilemma

    Reliability of cloud service providers (ISO, SAS70 -?)

    Quality of informational security - Regulations issues

    Job Security

    TCO Total Cost of Ownership Will it become lower?

    Cloud Comput ing Chal lenges Computing

    Types of Cloud Services

    Cloud

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    Types of Cloud Services

    IAASInfrastructure as a Service

    PAASPlatform as a Service

    Servers / Storage / Networks

    Desktop apps via the Internet

    Multi tenancy/Platform-Centric/User controls the data/ERP-CRM-HR

    Write your own application/Development tools

    Desktop as a Service

    Cloud SW

    Computing

    Cloud Comput ing Examples

    Cloud

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    Cloud Comput ing Examples

    IAASInfrastructure as a Service

    PAASPlatform as a Service

    Docs & spreadsheets

    Desktop as a Service

    SAASSoftware as a Service

    Computing

    Cloud Comput ing TrendsCloud

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    Cloud computing not widely accepted yetReluctance to lose control

    Main areas of increase:

    Especially in IaaS area

    In some markets SaaS is highly

    popular

    Cloud Comput ing Trends Computing

    Insight Research CorporationSource:

    The necessi t y t o evaluate t he new model

    Cloud

    http://www.insight-corp.com/reports/grid.asphttp://www.insight-corp.com/reports/grid.asp
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    The necessi t y t o evaluate t he new model

    Hot new area with great potential

    ITOs are already starting to evaluate:

    During companies acquisition

    Shortage of cash, servers - while testing Amazon EC2

    platform

    During todays economic crisis even the most conservative

    of people will have to evaluate the new model

    Computing

    STKI Recommendat ion

    Cloud

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    STKI Recommendat ion

    For Users:

    to experience in the establishment of AmazonEC 2 servers

    to use SaaS apps for marginal org. needs (pilot)

    For Vendors:

    to evaluate which service/ product is appropriate for cloud

    work environment - to proceed the new players

    Computing

    Pricing

    Cloud

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    Pricing

    Use- based charge:

    S3 $0.15c/month per a gig EC2pay per use via on demand VMs-$0.10 VMinstance/hour. (Amazon)

    InfrastructureCloud

    Free to $10 per user per monthDesktop Cloud

    Pay per use: $15 per light license per monthPlatform Cloud

    Pay per seat: CRM: $40-$140 per user per month

    ApplicationCloud

    Computing

    High cost s due to being a monopoly.Cost ma o down when new comers arr ive

    IT in Aggressive Cost Cut t ing Times

    ERM

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    IT in Aggressive Cost -Cut t ing Times

    Financial global crisisforced better

    regulations & risk mng

    Increase spendon IT risk mngt

    Enterprise RiskMngt

    ERM

    Ent erpr ise Risk Mngt ERM

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    Ent erpr ise Risk Mngt ERM

    MadoffBernard

    IT Ent erpr ise Risk Mngt

    ERM

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    Global Trends 2009

    Global financial crises & increasing number of recent

    frauds exposed the need for new regulations& better enforcement

    General dissatisfaction with poor corporategovernance, regulatory oversight & risk mngt

    Increased org. budget for regulation & risk mngt

    ERM

    201020092008

    75.050.00%50.042.86%35.0

    Governance & Risk

    Ma nag eme nt (also BCP)

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    Ent erpr ise Risk Management

    ERM

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    Ent erpr ise Risk Management

    CEO must know what are the risks associated with IT

    investments just as he aware of risks associated with

    finance - Doubtful Debt / or other important risk

    IT investment / project:

    aROI

    aBudget

    aSchedule

    Risk factors

    ERM

    Prepare t o t he Unpredict able

    ERM

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    Prepare t o t he Unpredict able

    Wall Street crisis

    Satyam,

    Wipro,

    Comverse, IBM,Oracle,

    Amdocs,

    Infosys,

    Cognizant,

    HP firing

    AdmitsMadoff

    Billion $ Fraud50

    Banking crisis:

    Lehman Brothers bankruptcy

    Who Can?

    11/9

    ERM

    Top Pressures DrivingEnt erpr ise Risk Mngt

    ERM

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    Improve operational efficiencies

    Protect the organization

    Better risk mngt

    New/ changing regulations

    24%

    31%

    38%

    46%

    Top Pressers Driving ERM

    Source: Aberdeen Group 2008

    Ent erpr ise Risk MngtERM

    GRC Governance, Risk & Compliance

    ERM

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    uni f y compl iance wi t h risk mngt

    Balanced riskportfolio, examination

    ofreal, quantifiablecosts associated withdifferent types of IT

    risks

    SOX / Sectorregulationscompliance

    Processdevelopment &

    proceduresestablishment based

    on set ofmeasurements

    Current Si t uat ion in Israel

    ERM

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    Current Si t uat ion in Israel

    Quick fix one-time, often outsourced, regulation projects

    SOX is the must have - it will not have strategic impact on

    the organization

    Fragmented approach to GRC is inefficient & becoming a

    huge cost driver

    Existing tools handle only documentation of SOX compliance

    procedures -they dont check the level of enforcement!

    Governance Risk & Compliance!

    ERM

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    Governance, Risk & Compliance!

    Need for ongoing effort to comply with regulation

    Firms can no longer afford to approach compliance astactical project like meeting the SOX deadline

    GRC technologies move from niche specialist vendors

    towards the large systems

    The Growing Int erest of SW vendors

    ERM

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    The Growing Int erest of SW vendors

    GRC acquisitions

    2006: SAP acquired Virsa, ERM SW provider, to bolster SAPs SW

    compliance skills

    2007: Sun reached for startup Vaau

    2008: Oracle picked up longtime partner LogicalApps

    Israeli new enforcement Start-ups:

    Xpandion Risk mngt & behavioral analyzing SW solution

    SPATIQ provides an automatic tool for Entitlement mngt

    GRC often viewed as an extension of ERP & BPM tools

    Tools cannot provide a complete solution without actual process change

    IT in Aggressive Cost -Cut t ing Times

    Mobile

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    IT in Aggressive Cost Cut t ing Times

    InnovationNew business

    models

    Mobile;

    SocialNetworking

    Upcoming STKI Round Table

    on Mobile: 06/05/2009

    Mobi le Phones 2009

    Mobile

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    Mobi le Phones 2009

    Mobile EVERYWHERE

    The Mobile Revolut ion is j ust Begun

    Mobile

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    The Mobile Revolut ion is j ust Begun

    Mobile phones

    Smart phones Pocket PCs

    PDAs

    Mobi le Phone - MEGA Trends 2009P i t S t

    Mobile

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    Pr ivat e Sect or

    Primary interface for Internet & Social Networks

    Personalization

    Consumers will watch more TV on mobiles

    Dominant platform for listening to music

    Mobile Wallet

    M

    O

    B

    I

    L

    E

    T

    R

    E

    N

    D

    S

    Time Al locat ion perS t h A l i t i

    Mobile

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    39%

    Multimedia

    17%

    PIM15%

    Voice

    13%

    Browsing

    8%

    Games

    4%

    Productivity1%

    Utility4%

    Smart phone Appl icat ion

    Source: Smartphone 360 study Nokia

    Voice

    only 13%!

    MobileMobi le Phone - MEGA Trends 2009

    B i U

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    Greater variety of platforms & apps

    Increasing complexity & capacity

    Employees use their private mobile devices for work soexpect org. technical support

    Therefore , outsourcing for

    technical support

    M

    O

    B

    I

    L

    E

    T

    R

    E

    N

    D

    S

    Business Use

    MobileMobi le Phone - MEGA Trends 2009

    B i & P i t U

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    Real smart phone blurring lines between

    business & personal use

    Constant internet connection

    Digitalized ID

    Video conference through online accounts

    M

    O

    B

    I

    L

    E

    T

    R

    E

    N

    D

    S

    You wont need your laptop anymore?!

    Business & Pr ivat e Use

    When you re NOT in f ront of t he Comput er

    Mobile

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    y p

    Now you can: purchase a product or service

    conduct financial transactions

    mobile ticketing send/ receive digital pictures

    download entertainment content

    Many org. haven't yet fully understood the

    opportunities offered by mobility

    Newgenerat ion Mobi le Apps:

    Mobile

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    New generat ion Mobi le Apps:

    Mobile Enterprise Mobile CommerceRemote monitoring

    & control

    Location-based,context-awareservices (GPS)

    Multiplayer, mobilegaming services

    Mobile ID/key

    Voice overWireless IP

    Mobile Ent erpr ise Field Force

    Mobile

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    p

    Mobile workers additional products/services offering

    to field customers

    Access to/ update of enterprise info - guidance for fixing

    malfunctions,dynamic scheduling

    Remote monitoring & control - Real-time field data analyzing

    (what, when, how much?)

    Selective Examples: Matrix (CallDinator) Bezeq, HOT, Ort

    One (ONE1Mobile) Bank Hapoalim, Hospitals

    Taldor IDF, USPostal

    Mobi le Banking

    Mobile

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    ob e a g

    The use of a mobile phone forfinancial transactions

    Mobi le Banking

    Mobile

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    g

    Bank transactions from any location in real-time: Account activity, deposits/withdrawals,

    money transfer

    Stock trading:

    Real-time data, news & updates alerts,

    virtual stock portfolio, buying & selling of stocks

    Credit cards:

    Credit card charges

    Real-time data of checking account balance, rapid loans

    Location-based, context-aware services relevant real-timediscounts (mall parking, in-shop sale, etc)

    Selective Examples: Matrix (Bank2go) Bank Leumi; Netwise Mizrahi Live

    Mobile Commerce Mobile

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    Online shopping

    Purchasing retail items through scanning - mobile wallet

    Advertising :

    Mobile ROI measurement & analytics use to better deliver

    mobile campaigns & understanding consumer needs

    Appointments reminders & scheduling,

    medical results receiving:

    Travel reservations & ticketing

    Shorten business process - e.g. car acquisition real time check on

    mobile - who is the owner, legal owner/stolen, does it have a test?

    Martix

    Mobile Players in IsraelPart ial List

    Mobile

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    Part ial List (alphabetical)

    Bynet (Paybox) IBM (Lotus mobile)

    Matrix (MMIS)

    Ness (Sybase)

    Netwise (Mintbox) browsing solution

    (Cellerium) client solution

    One (One1Mobile)

    Taldor

    Social Net working

    Social

    Networking

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    g

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    STKI Group in LinkedIn

    Social

    Networking

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    p

    InDuring a 2 month period: 483 members from all of the world, tens ofonline discussions, summit part icipation approvals

    My Blog

    Social

    Networking

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    y g

    Feins WorldGalit

    Current Country Totals

    From 15 Oct 2008 to 16 Feb 2009

    Israel (IL) 2,203

    Summary

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    y

    Increased focus on Office of the CIO Advanced IT Gov.:Business value / IT cost optimization

    Innovation

    Strategic alignment

    Alternative Sourcing Models Cloud Computing

    GRC-Need for ongoing effort backed by mngt frameworks

    New business models Mobile, Social Networks

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    Galit FeinVP & Senior Analyst

    [email protected]

    Capex - Capit al Expendi t ure

    IT Budgetmngt

    mailto:[email protected]:[email protected]
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    p p p

    Allowed company to

    increase their profit

    in the yearly report by

    to depreciating

    the investment

    over several years

    What is Capex ?

    IT Budgetmngt

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    Companys physical assets:

    Capex can include everyt hing

    f rom repair ing a roof t o bui lding a brand new fact ory

    Zero-Based Budget ing

    IT Budgetmngt

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    Bottom Up Budgeting - justification ofall expenses must be done every year

    Zero-Based Budgeting is built based on

    what is needed for the upcoming period

    Instead of History Based Budgeting