gaylord rockies resort & convention center …

SEPTEMBER 20-22, 2021GAYLORD ROCKIES RESORT & CONVENTION CENTER

AURORA, CO

2021 ARBY’S WORLDWIDE FRANCHISE CONVENTION 2QUESTIONS? Contact [email protected] & © 2021 ARBY’S IP HOLDER, LLC ALL RIGHTS RESERVED

The Arby’s Worldwide Franchise Convention will be held September 20-22, 2021 at the beautiful Gaylord Rockies Resort & Convention Cener in Aurora, Colorado. Arby’s business leaders and franchisees will gather to exchange ideas for improving and growing the business. Be a part of the solutions, this is a can’t miss opportunity for suppliers and exhibitors.

There are many ways to get involved and they are all explained in this prospectus.

We look forward to seeing you in Aurora.

2021 ARBY’S WORLDWIDE FRANCHISE CONVENTION

PLEASE CONTACT USARBY’S WORLDWIDE FRANCHISE CONVENTION SPONSORSHIP INFORMATION:Liz Klostermann, Charles Richards or Mary Kate [email protected]

mailto:arbysexpoteam%40meetingexpectations.com?subject=2021%20Arby%27s%20WFC%20Sponsorship%20Questions

mailto:ArbysExpoTeam%40meetingexpectations.com?subject=Arby%27s%202021%20WFC%20Sponsorship%20Information


PACKAGE INCLUDES:

• Exclusive Rights to Co-branded Convention Bag

ARBY’S CRAFT HALL INCLUSIONS:

• Arby’s Craft Hall (5) full access Convention registrations

• 20’x 30’ Exhibit Space in premium location:

- Two (2) black limerick side chairs - One (1) 6” skirted tables - One (1) wastebasket - One (1) identification sign - Floor decal highlighting partnership

Additional booth furnishings available through the exhibitor service kit, to be released late summer.

MAXIMIZE ATTENDEE EXPOSURE BENEFITS:

• Convention Signage: company logo designated as Inspiring Smiles Sponsor on signage throughout the Convention

• Arby’s Craft Hall aisle signage: company logo displayed on one of the aisle markers in the exhibit hall

• Event Website: highlighted logo placement with hyperlink to company website on Convention Website

• Convention App Advertisement: rotating Banner Ad, specs to come!

• Convention App Game: be included in our mobile app game, details to come!

• On- screen Brand Exposure: slide with your company logo presented before general session

• Opportunity to place one approved item* in the official Convention bag**

*The Inspiring Smiles Sponsor is responsible for all cost associated with the Convention bag item.

**Deadlines apply and will be communicated to sponsors.

$100,000Limit 1 (Sold)

INSPIRING SMILES



SERVE PACKAGE

PACKAGE INCLUDES:

The opportunity for (3) companies to have high visibility with additional branding, marketing and advertising opportunities throughout the Convention and in the Arby’s Craft Hall.

SELECT ONE:

• Culinary Showcase Lunch

• Hotel Keycard or Room Drop

• Closing Party Celebration


• Four (4) full access Convention registrations

• 20’x 20’ Exhibit Space in premium location



MAXIMUM ATTENDEE EXPOSURE BENEFITS:

• Convention Signage: company logo designated as Serve Sponsor on signage throughout the Convention

• Event Website: logo recognition on Convention website

• Mobile App Game: be included in our mobile app game – details to come!



*The Serve Sponsor is responsible for all cost associated with the Convention bag item.


$50,000Limit 3



PACKAGE INCLUDES:

Our suppliers continue to refresh our franchisees and this sponsorship package highlights that for six (6) organizations seeking high visibility and increased exposure.

CO-PRESENTING SPONSOR:

• Welcome Reception (3 opportunities)

• Mobile App (3 opportunities)


• Three (3) full access Convention registrations





• Convention Signage: company logo designated as Refresh Sponsor on signage throughout the Convention





*The Refresh Sponsor is responsible for all cost associated with the Convention bag item.


$35,000Limit 6

REFRESH PACKAGE



PACKAGE INCLUDES:

The delight package offers several companies high-profile exposure, before and during the Convention and within the Arby’s Craft Hall through impact-driven branding, advertising and marketing opportunities.

CO-PRESENTING SPONSOR (Three (3) Opportunities per session)

• Wednesday Breakout Session 1



Sponsorship includes the option to introduce the speaker of the session, and a seat drop in the breakout room.


• Two (2) full access Convention registrations





• Convention Signage: company logo designated as Delight Sponsor on signage throughout the Convention





*The Delight Sponsor is responsible for all cost associated with the Convention bag item.


$25,000Limit 9

DELIGHT PACKAGE



PACKAGE INCLUDES:

Gain valuable exposure to the franchisees at Arby’s Worldwide Franchise Convention by taking a step up from the traditional exhibiting strategy and receive increased visibility in an affordably priced package.

CO-PRESENTING SPONSOR OF ALL LISTED BELOW:

• Wednesday Breakfast

• Wednesday AM Break

• Wednesday PM Break


• One (1) full access Convention registration





• Convention Signage: company logo designated as Meat Crafter Sponsor on signage throughout the Convention





$15,500Limit 20

MEAT CRAFTER PACKAGE



$7,500No Limit

This marketing package is a great add on to your exhibit experience!

ARBY’S CRAFT HALL INCLUSION:

• One (1) full access Convention registration


• Convention Signage: company logo designated as WFC Contributing Sponsor on signage throughout the Convention




*The WFC Contributing Sponsor is responsible for all cost associated the Convention bag item.


WFC CONTRIBUTING SPONSOR PACKAGE



BENEFITS OF EXHIBITING:

Exhibiting at Arby’s Worldwide Franchise Convention is an exciting opportunity to meet with franchisees from around the world in one location. Don’t miss this opportunity to show how your products and services can serve them daily.

AVAILABLE BOOTH SIZES:

Early Bird Pricing expires Friday, August 20, 2021

EXHIBIT SPACE INCLUDES:

• Two (2) black limerick side chairs

• One (1) 6” skirted tables

• One (1) wastebasket

• One (1) identification sign

• Floor decal highlighting partnership


*Deadlines apply and will be communicated to sponsors.

STARTING AT $5,500

EXHIBIT PACKAGE

10’ x 10’ BOOTH

$5,500Early Bird

(1 registration included)

After August 20 cost is$6,500

20’ x 20’ BOOTH

$15,500Early Bird

(4 registrations included)


10’ x 20’ BOOTH

$8,500Early Bird

(2 registrations included)




A LA CARTE ITEMS

• Convention Giveaways:

- Notebook ..................................................................................................................... $20,000 - Lanyard .......................................................................................................................... $8,000

• Convention App Advertisement – Rotating Banner Ad ............................................ $2,500

• Convention Bag Item Sponsor ........................................................................................$5,000

- Opportunity to place one approved item in the official Convention Bag

*Sponsor responsible for all cost associated with the production & shipping of items or literature

• General Session Seat Drop Sponsor .............................................................................$5,000

- One piece of your company’s literature or branded item placed on each seat for attendees before general session

*Sponsor responsible for all cost associated with the production & shipping of items or literature

• Graphics .......................................................................... $2,500 (Shared) $5,000 (Exclusive)

- The opportunity for branding throughout the Expo space, and we’re making it available to you; 2 meterboards included. Arby’s will work with you on the design of each graphic.

• Wednesday Evening Closing Party A La Carte Items ...................................... $2,500 each

- Attendee engagement areas to get people networking! Arby’s will work with you on the design of your area.

• Charging Station ............................................................................................................... $3,500

- Have a branded charging counter where you and your colleagues can meet to recharge your devices and network!

• Friends of the Foundation ...................................................................................$500 or more

- Be recognized as a Friend of the Foundation by contributing a donation to the Foundation and their support of our communities.



PACKAGE INCLUDES:

• Signage in the Ballroom

• Logo recognition on event signage and literature

• VIP table for Brunch - 4 spots

• $5,000 grant to a qualifying youth-serving organization of your choice

• Partner Experience access for remainder of 2021

HOST SPONSOR - $15,000Limit 1

We believe every kid deserves to dream big and pursue their dreams with confidence. We help kids achieve their dreams by supporting childhood hunger, youth leadership and career readiness initiatives. Join us in this important work by becoming the presenting sponsor of the Foundation’s brunch.

All sponsorships of the Arby’s Foundation Brunch are separate from the Arby’s Worldwide Franchise Convention and only provide access to the Foundation Event.

ARBY’S FOUNDATION BRUNCH SPONSORSHIP PACKAGE

FOR ADDITIONAL INFORMATION:Contact Ellis Baxter at [email protected].


mailto:ebaxter%40inspirebrands.com?subject=Arby%27s%202021%20WFC%20Foundation%20Brunch%20Sponsorship%20Package

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