General Electric

By: Anthony Lasee, Brian Moy,

Jason Walsh, Marcus Yabuta

Intro

duct

ion

Picture URL: http://www.listphile.com/Fortune_500_Logos/General_Electric

Gene

ral E

lect

ric

(GE)

Second Largest transnational Company in the world.Founded in 1892Edison General Electric + Thomson-Huston = General ElectricPlants are located in

160 different countriesHeadquarter located in

Fairfield, Connecticut

GE’s

type

of

busin

esse

s

Combination of many areas Energy Technology NBC Universal Capital Finance Home & Business

Solutions

GE’s

Fact

s

Over 304,000 employees worldwideDuring 2010: GE had $150,211 billion

dollars in sales Profit of $12,179 billion dollars Total Assets of $758,824

billion dollars

Cultu

re

GE’s culture is what makes the

company an example for all

other businesses. GE supports great diversity in the

workforce. Great work environment for

every employee. Balance of work and life of the

employees. Another important thing that

creates GE’s culture is the

volunteering. GE employees volunteer over 1

million hours of community

service every year

Miss

ion

Stat

emen

t

General Electronic does not have a mission statement

Set of values/directions that the company follows: Imagine Solve Build Lead.

SWOT

StrengthWeakness

OpportunityThreats

Stre

ngth

Alliances that they have which brings

more customers and investors

interested in the company’s success

Those alliances include the internal

diversified businesses that facilitate their

operations Quality of services and products they

offered GE being such a large company, it

boosts they reputation, leading to more

profit and market share. GE’s investment for experienced

employees GE is sitting very well economically

Strong research and development

department Competitor are threatened by GE.

Very diverse company culturally

Wea

knes

s

Cut of employment by 10%

through the last 2 years. During 2009, was fined for

$50million for breaching account rules in two different cases, misinforming investors into

thinking GE would meet earnings expectations.

GE is not doing so well in

some Asians countries like

they are in the rest of the

world.

Oppo

rtuni

ties

Have greater social responsibilities. GE has a fast growing

market in India, China, Argentina and BrazilExploring the natural

and renewable resources to go green

Thre

ats New competitorsPrice warConstant currency

fluctuation around the world Pollution control

Jeff

R. Im

mel

t (C

EO)

Born: February 19, 1956

Chairman and CEO of GE Since 2000 to replace Jack WelchHe was the head of GE

HealthcarePicture URL: http://www.jimonlight.com/2009/07/24/why-did-you-do-that-general-electric-and-jeff-immelt/

Charlene Begley President & CEO, GE Home & Business Solutions Senior Vice President and Chief Information

Officer, GE

Picture URL: http://www.uvm.edu/business/?Page=alums/careers.php&SM=alummenu.html

Chart URL: http://www.ge.com/pdf/company/ge_organization_chart.pdf

Cent

raliz

atio

n &

Dece

ntra

lizat

ion

Decentralization Ralph J. Cordiner General Manager’s Responsibility Efficiency In Productivity

Flexibility Easier To Manage With Rapid Growth

Ralph J. Cordiner

Picture URL: http://money.cnn.com/galleries/2011/news/companies/1102/gallery.immelt_ge_ceos.fortune/2.html

Tech

nolo

gy U

ses

and

Adop

tion

Leader 25,000 EV by 2015 Cloud Computing Iphone/IpadDevelops new technologyNanotechnologyDual Battery Electric

Bus

Picture URL: http://www.ibtimes.com/articles/90434/20101209/.htm

Stra

tegi

c Inf

orm

atio

n Sy

stem

s (SI

S)

Supervisory Information System Used For Fast And

Secure Communication Reduce Power Production Cost Improve Hardware Efficiency Secure Connections

Stra

tegi

c Pl

anni

ng

Doing Business in China Relief Efforts OlympicsFree Trade 15% of world GDP

dependent on international trade Lobby for Free trade

and opening markets

Stra

tegi

c pl

anni

ng co

nt.

Healthcare $3 billion by 2015 Healthymagination Energy Develop renewable energy

sources Biofuels/nuclear energy Climate Ecomagination Policy Engagement Internal Action

Tact

ical P

lann

ing

Energy Wind turbine contract 258 turbines 2 years $500 million

China  Olympics 400 infrastructure projects Water filtration Solar powered lighting

GE S

ite Concentrations: Customers Investors GE employment

Conc

lusio

nMoore’s Law

Cita

tions

http://ask.alibaba.com/Q/801430147-

What-is-meant-by-decentralized-syst

em.html http://www.ge.com/company/history/

bios/ralph_cordiner.html http://st-www.ge-energy.com/prod_se

rv/products/oc/en/downloads/14528B

_Optimal_Control_Software.pdf

http://www.ge.com/news/our_viewpoi

nts/index.html http://blogs.forbes.com/joannmuller/

2010/11/11/this-is-how-change-happ

ens-ge-to-buy-12000-chevy-volts/

http://www.businessweek.com/ap/fin

ancialnews/D9JUHKB80.htm

http://news.cnet.com/8301-11128_3-

20028531-54.html http://www.gereports.com/dual-batte

ry-breakthrough-eyes-electric-bus-tr

uck-fleets/ http://www.apple.com/ipad/business/

profiles/ge/ http://www.theofficialboard.com/org-c

hart/general-electric http://www.ge.com/company/leadershi

p/bios_exec/charlene_begley.html

Cita

tions

Con

t.

http://www.ge.com/compa

ny/culture/working_enviro

nment.html http://www.ge.com/compa

ny/culture/volunteerism/in

dex.html http://www.ge.com/produc

ts_services/index.html http://www.ge.com/compa

ny/culture/people.html http://www.ge.com/compa

ny/history/index.html http://www.ge.com/compa

ny/culture/index.html http://www.forbes.com/list

s/2010/18/global-2000-10_

The-Global-2000_Rank.ht

ml http://finapps.forbes.com/

finapps/jsp/finance/compi

nfo/CIAtAGlance.jsp?tkr=G

E http://www.ge.com/ar2003

/chairman/letter_5_fla.jsp

http://www.ge.com/pdf/co

mpany/ge_organization_ch

art.pdf http://www.ge.com/compa

ny/factsheets/corporate.ht

ml