geoff hollington - the importance of design
TRANSCRIPT
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The importance of design
Geoff Hollington 14.10.2010
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The importance of design
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The importance of design?
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The importance of design?
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AAAAAAAAAAAAAAAGH!
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The importance of design?good
^
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nice to look at
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right materials
manufacturable
appropriate costsustainable
end-of-life
price-value
ergonomic
good feel
true to brand
innovative
fit for purpose
safe
compliant
inclusive
nice to look at
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right materials
manufacturable
appropriate costsustainable
end-of-life
price-value
ergonomic
good feel
true to brand
innovative
fit for purpose
safe
compliant
inclusive
nice to look at
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a great customer experience
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designers?
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joined-up thinkers, collaborators, enquiring minds
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joined-up thinkers, collaborators, enquiring minds
> office furniture for Herman Miller> pens for Parker Pen> cameras for Eastman Kodak
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joined-up thinkers, collaborators, enquiring minds
> office furniture for Herman Miller> pens for Parker Pen> cameras for Eastman Kodak
> Materials Knowledge Transfer Network> Space Innovation Growth Team> Polymer Society
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joined-up thinkers, collaborators, enquiring minds
> office furniture for Herman Miller> pens for Parker Pen> cameras for Eastman Kodak
> Materials Knowledge Transfer Network> Space Innovation Growth Team> Polymer Society
> sand fabrication> silicone rubber waste product> additive manufacture> micro air vehicles
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joined-up thinkers, collaborators, enquiring minds
> office furniture for Herman Miller> pens for Parker Pen> cameras for Eastman Kodak
> Materials Knowledge Transfer Network> Space Innovation Growth Team> Polymer Society
> sand fabrication> silicone rubber waste product> additive manufacture> micro air vehicles
> infection control in hospitals
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example
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HCAIs
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£1,000,000,000
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microbiologists
infection control specialists
cost accountant
component suppliers
product marketing
materials scientists
facility managers
nursing staff
architects
cleaning staff
mechanical engineers
manufacturing engineers
patients
designer
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microbiologists
infection control specialists
cost accountant
component suppliers
product marketing
materials scientists
facility managers
nursing staff
architects
cleaning staff
mechanical engineers
manufacturing engineers
patients
designer
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Gram-positive
Gram-negative
Gram-positive and Gram-negative bacteria [Gram stain test — HC Gram 1882]
Bacteria adhere to hydrophobic surfaces
[includes MRSA]
Bacteria slide off hydrophobic surfaces
[includes E coli]
The bacterial cell wall
Surface Hydrophobicity
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joined-up thinkers, collaborators, enquiring minds
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1981
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The importance of design?good
^
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The UK design resourse
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ALMOST WORLD CLASS DESIGN!
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REALLY QUITE RESPECTABLE DESIGN
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Manufacturing
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High Value Manufacturing
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LuxuryHeritage
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LuxuryHeritage
high performance
design innovation
high technology
high quality
responsibility
ethics
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An Experiment on a Bird with an Air PumpJoseph Wright 1768
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thank you