geoff kennedy, yard digital
TRANSCRIPT
MARKETING TO A NEW DIGITAL GENERATIONGeoff Kennedy
@GeoffKennedy
Geoff KennedyTwitter: @GeoffKennedyEmail: [email protected]: weareyard.com
How have buying habits changed?
@GeoffKennedy
1.Instant access to information…
@GeoffKennedy
Beyond instant access to information…
Instant gratification
@GeoffKennedy
2.In-store brand activations...
@GeoffKennedy
...trigger further information demands
Jackie Hole
lol
Geoff Kennedy
Replace image
Geoff Kennedy
I need a replacement!
Own your presence
...or at least be aware of it.
@GeoffKennedy
3.Virtual Reality Experiences...
@GeoffKennedy
...I’m not sold just yet.
Image credit: Bloomberg / Getty
@GeoffKennedy
