global network coldwellbankerworks.com the national brand intranet site
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coldwellbankerworks.comThe National Brand Intranet Site
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Logging In
Tip: The system uses your Email address as the default username.
You pick your own password
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Navigation Tips
Use “Quick Links” to navigate to third party sites and “My Favorites” to get to you most frequently used pages
Mouse over feature lets you view sub-categories without clicking
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New Home Page
Improved search Anticipates what you are looking for
Most popular contentis made easy to accessin one click
Access the brand onsocial media
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Page Features
1. Print
2. Email
3. Add to Favorites
4. Set Alerts
5. Text Size
1 2 3 4 5
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Manage Your Profile Pages
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Building Your Profile Page and Website
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Sales Associate Profile Pages
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Sales Associate Profile Pages
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Sales Associate Personal Websites
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Creating Your Site
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Creating a Personal Website
Login to Coldwell Banker Works
Under Manage My Business/My Tools you will find the link for
Personal Websites
You will have two options:Edit Settings, orLaunch Website Builder
Only visible if you have an active Profile Page
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Enter a personal URL that you have purchased or customize your web address provided
Enter page titles, keywords, and page descriptions for your content pages to help your site be more accessible to search engines. For help on this, search for “SEO” within Coldwell Banker Works to get tips on how to make your site optimized for search engines
If you plan on using a website traffic system, like Google Analytics, you can enter that code here so you can track how many visits your website is getting
Click “Save Changes”
Edit Your Website Settings
http://www.coldwellbanker.com/local/janesmith
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Hello!
Welcome to my new website.
Areas marked with “Edit” are
customizable information – click the “Edit” box to update that information
Add custom pages
If activated, AgentSpace blog it will automatically be featured on your site
Change your background image, navigation, or add links to some local websites
Add your personal message here!
Customize Your Personal Website Content
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Agent Space, aka “Blogs”
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Standard Seller Services Presentation
Post Listing Presentation
Statistics including Quotables and coldwellbanker.com Traffic
Supplemental presentations pages with FSBO and other stats
Buyer Services Presentation
Presentations and Statistics
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Presentations
PowerPoint Version
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Presentations
Post ListingPresentation
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Presentations
BuyerPresentation
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Presentations
PreviewsPresentation
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FREE electronic postcards and newsletters
Access from “Quick Links”
Import contacts from other products such as Top Producer and Outlook
Articles library provides instant content for newsletters
Import featured properties for “Just Listed/Sold” cards directly from coldwellbanker.com
Download the step-by-step tutorial
eMarketing
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Logo Library
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Image Library
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Ad Library
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Social Networking
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Social networking sites
o create online profiles
o share photos, video, and audio, links
o send private message and instant message
o learn more about people and organizations
o join groups and gain fans
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Twitter (Microblogging) - @coldwellbnkr
o promote site/content
o share timely information
o share market information
o spread useful links
o personify your brand
o build credibility and influence
o follow competitors
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http://www.flickr.com/photos/coldwellbnkr/3598852360/
Now available on coldwellbankerworks.com:
Becoming Social…the Brand’s whitepaper on how
to get involved in social media
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2010 Marketing
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USA TODAY, January 15
Customizable version available
Tax Credit Promotion
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Two Commercials, Featuring: OnLocation video listings JD Powers award
What YOU Can Do to Get Ready: Purchase agent or office profile
page on coldwellbanker.com Create your agent personal
promotion video Create video listings Create office promotion video Upload through
coldwellbankerworks.com tool
2010 National Advertising
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Winter GamesFebruary:
Coldwell Banker® will take part in a month-long sponsorship of SNOW House at the 2010 Winter Games.
At SNOW House, we will showcase listings using the Microsoft Surface, as well as promote Previews luxury listings in ski destinations across the globe.
Look for our 2-page spread in SNOW magazine February issue.