Marketing tools to boost your sales!

Always set Goals

Be sure to have a Parent Meeting

Communicate throughout the sale

Do have Booth Sales

This material has been prepared by Interbake Foods solely for the internal use of customer and contains confidential and trade secret information. The use,

dissemination or copying of all or part of this material by any other party is strictly prohibited and is subject to the economic espionage act of 1996.

MM $2.5 $1.5

$1.0

$0.5 $0

America’s Best Cookies!

Thanks-A- Shortbread

Peanut Butter Patties® Thin Mints Caramel deLites® Peanut Butter Sandwich

Volunteer Guides by Program Level

Complete online cookie experience for girls!

Before the Sale Where do I get information on troops that will

participate?

What materials will troops need to make the sale successful?

How will I set up for delivery day? Reserve your delivery location Seek Volunteers Recheck delivery location and volunteers the

week of delivery Assign Volunteers Tasks

Troop is checked as Active

Check or change Contact and email information

Action: T=Troop C=Cupboard B= Bank D=Delivery Station Double check that the information is correct

Cookies 2012

Inventory Management for the Service Unit Cookie Chair.

Why and how do we manage inventory?

Who owns the cookies in your Service Unit?

Assisting New Troops with Initial Orders.

Assisting existing Troops with Initial Orders.

Planning for Service Unit Cupboard.

Troop planning for first two weekends on Cookie Orders

How do SU Goals Relate to Inventory Management?

Why are you the Service Unit Cookie Chair?

No really Why?

Inventory management (YOU!!)

Sales increase +10% over

End of sale inventory return less than 1.5% of total inventory picked up throughout sale

Step 1: Initial Orders From Troops Troop Initial Orders are due to SU Cookie Chair 12/5

Distribute Last Year sales numbers to troops by your November Service Unit Meetings

Initial Orders must be input by Troops into SNAP

Cookies Now! at the Fort Worth Zoo

2 Week booth sale supply

New Troop Guidance

Cookies Now! At the Fort Worth Zoo Changes to Cookies Now! at the Fort Worth Zoo:

4 Cases of Thin Mints 2 Cases of Caramel deLites

2 Cases of Peanut Butter Patties 1 Case of Lemonades 1 Case of Peanut butter Sandwiches

1 Case Shortbreads 1 Case of Thanks-A-Lot No Shout Outs will be given out at Cookies Now!

TOTAL of 12 Cases given this year!!

Last Date for Cookies Now! Money MUST be turned in or cookies exchanged or returned by January 17th.

New Troop Ordering Suggestion

would be the following:

24 boxes of Thin Mints 12 boxes of Caramel deLites

12 boxes of Peanut Butter Patties 6 boxes of Lemonades 6 boxes of Peanut butter Sandwiches

6 boxes Shortbreads 6 boxes of Thanks-A-Lot 3 boxes of Shout Outs

TOTAL of 75 Boxes for their initial o

SNAP Troop Initial Order Under Cookies select Initial Order

Cases at the bottom.

They will need to not

Step 2: Initial Orders from Service Units

SU Initial Orders are due to Council 12/8 Tools:

ABC Cookie Calculator

You will need the following: SNAP Troop Initial Orders input into SNAP Input cupboard order (finalized by council) Number of Girls going to Cookies Now! Last Years Troop sales

Step 3: Inventory Management Throughout the Sale

Planning For EVERYTHING!!!! Troop reorders / Booth Sale requests

Difference Booth Sale dates/times at least 2 weeks in advance Troop reorders to SU no later than 7 PM Sunday(suggested).

SU Cookie needs SU reorders to council by 9:00- 10:00 PM Sunday (no exception).

Communication Within your SU

Weekly Inventory Counts and Reorder Form

Service Unit Cookie Chair Inventory Report & Cookie Request Form

Due To: Judy Treacy jtreacy@gs-top.org Sunday's

Date: 01/16/11 Instructions:

Due Date: 11:59 PM Each Sunday during the sale 1. Fill in all "Pink" Cells

All Blue cells will autopopulate

Service Unit Number:

Contact Person: Phone: E-mail:

Please complete form in full. E-mail requests (send as attachment) to Judy Treacy by 9:00 PM!

Dates # of booths TAL

Shout Outs LEM Short Brd TM PBP CD PBS Totals

Monday Sunday

Current SU Cupboard Inventory (in Packages) 01/10/11 01/16/11 0

* Zoo Returns through 01/16 (In Packages) 01/10/11 01/16/11 0

* This line is only used during the first two weeks

Total Inventory (Lines 13+14) (In Packages) 01/10/11 01/16/11 0 0 0 0 0 0 0 0 0

Packages needed to fill troop orders (In Packages) 01/10/11 01/16/11 0

Upcoming Week's Booth Sales Request (In Packages) 01/17/11 01/23/11 0

Difference Current Inventory VS. Needed Inventory (In Packages) 01/10/11 01/16/11 0 0 0 0 0 0 0 0 0

Positive Number: You will have this many packages left after fulfilling orders. Negative Number: You are short packages. Case Conversion 0 0 0 0 0 0 0 0 0

Total Council Request (In Cases) 01/17/11 01/23/11 0

Following Week's Booth Sales (In Packages) 01/24/11 01/30/11 0

Lines 24-27 will help council project what needs to be ordered in the coming weeks. Please provide this information even if it is an estimate. The council will not hold you to these numbers.

Additional Weeks Give Dates (In Packages) 01/31/11 02/06/11 0

Additional Weeks Give Dates (In Packages) 02/07/11 02/13/11 0

Additional Weeks Give Dates (In Packages) 02/14/11 02/20/11 0

It all comes down to:

Step 4: Inventory Management at the end of the Sale

Final 3 weeks planning

Mottos:

Take it or Leave It!!

I Like to Move It, Move It!!

January 7, 2012 • General Public 10-4 • FASTPASS opens at 9 with a special line

throughout the day

Each girl will receive: 4 cases of Thin Mints; and 2 cases of Caramel deLites; and 2 cases of Peanut Butter Patties 1 cases of all other flavors except

Shout Outs! The total for each girl is 12 cases No substitutions

All Cookies Now! Money MUST be turned in or cookies exchanged or returned by January 17th.

Cookie Now! at the Fort Worth Zoo

Cookie Now! at the Fort Worth Zoo

Special Zoo Rates - please promote to your troops to purchase tickets starting in December in the Retail Shops. Tickets purchased are good for any day in the month of January

New Regional Top Cookie Sellers

Regional Top Sellers will be award to three girls in the Fort Worth Region.

Will receive their choice of: A family four pack of tickets for a day at Six Flags over

Texas A family four pack of tickets for a day at Hurricane

Harbor E-reader Other options may be available at a later date

Three Top Council Sellers A Council Top Seller cannot be a Regional Top Seller

Project Troop to Troop 2011 Project Troop to Troop Facts Over 26,000 packages of Girl Scout Cookies were

sponsored in GS-TOP. The cookies were delivered by nonprofit agencies to

servicemen and women stateside and overseas. Cookies have been distributed to the following

organization throughout the council: Airborne Angels

Cannon Air Force Base

Dyess Air Force Base

Helping our Heroes Socks for Soldiers

Sheppard Air Force Base USO welcomed home military personnel at DFW

Airport VFW

Customers sponsor packages of Girl Scout Cookies that are sent to our men and women in uniform.

How many cookies will you need? Where will you get that information? Who will help on Delivery Day? Working with troops on that day. Delivery Day pick up is for initial orders and not

additional cookies to be picked up. Service Unit Cupboard

Hours of operation Busiest days for cupboards are Thursday to

Sunday evening

Initial Delivery Day

Types of Receipts

Review Procedures for additional cookie pick up Why we do not deviate from these procedures? Count, count and recount Keeping up with product Where do we get additional product

Other Service Units Council Weekly inventory counts and reorders due to Judy by 9 to 10 PM on Sunday evening via email

During the Sale

Deposit Slips

Deposit Totals

Date of Deposit

Number of checks deposited

Electronic Stamp Bank has stamped the date time and amount directly onto the deposit slips.

OR If the bank gives you a separate deposit receipt that also needs to be turned in with the deposit slip for validation.

Troop Number

End of Sale

When should we close the Service Unit Cupboard?

Organize Troop Sale information

Schedule times for turning in of troop paperwork

Keep record of Project Troop to Troop Cookies Virtual Cookies are cookies that the council surplus Actual Cookies are cookies that the troops will delivery

Collect bank deposit stamps Schedule time with Regional Office to turn in final paperwork

Outstanding Balances and Collections Difference between Girl/Parent and Troop Delinquency

New procedures: Series of 3 letters will be sent out approximately every 30

days (Need Receipts and deposit slips for proof of payment, electronic

stamped) 1st 2nd letter repeat of previous letter giving them another 30 days. 3rd letter is from the CFAO of GS-TOP stating they are going to collection and will affect their credit history.

Payment plan can be set up to cover 3 months of installments, if they miss a payment then it is sent directly to collections.

New Outstanding Balance