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Helsinki Smart Mobility 16.5.2017, Sami Sahala

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Page 1: Helsinki Smart Mobility - Cleantech Groupevents.cleantech.com/.../SmartMobilityCleantechForum_ss.pdf · 2017-05-24 · Agile piloting, Q2/17 FinEst Smart Mobility: • Townhall24,

Helsinki Smart Mobility16.5.2017, Sami Sahala

Page 2: Helsinki Smart Mobility - Cleantech Groupevents.cleantech.com/.../SmartMobilityCleantechForum_ss.pdf · 2017-05-24 · Agile piloting, Q2/17 FinEst Smart Mobility: • Townhall24,

https://www.youtube.com/watch?v=TXe8oPttvCg

Page 3: Helsinki Smart Mobility - Cleantech Groupevents.cleantech.com/.../SmartMobilityCleantechForum_ss.pdf · 2017-05-24 · Agile piloting, Q2/17 FinEst Smart Mobility: • Townhall24,
Page 4: Helsinki Smart Mobility - Cleantech Groupevents.cleantech.com/.../SmartMobilityCleantechForum_ss.pdf · 2017-05-24 · Agile piloting, Q2/17 FinEst Smart Mobility: • Townhall24,
Page 5: Helsinki Smart Mobility - Cleantech Groupevents.cleantech.com/.../SmartMobilityCleantechForum_ss.pdf · 2017-05-24 · Agile piloting, Q2/17 FinEst Smart Mobility: • Townhall24,

TEN-T Core Network

Intelligent Communications Infrastructure

Intelligent Traffic Infrastructure

Information Services and Ecosystems

Mobility Services

FINNISH EXCELLENCE IN INTELLIGENT TRAFFIC

INFR

AST

RU

CTU

RE

SER

VIC

ES

Page 6: Helsinki Smart Mobility - Cleantech Groupevents.cleantech.com/.../SmartMobilityCleantechForum_ss.pdf · 2017-05-24 · Agile piloting, Q2/17 FinEst Smart Mobility: • Townhall24,

EXAMPLES OF COMPANIES 公司案例

INTELLIGENT VEHICLES INTELLIGENT MOBILITY

Page 7: Helsinki Smart Mobility - Cleantech Groupevents.cleantech.com/.../SmartMobilityCleantechForum_ss.pdf · 2017-05-24 · Agile piloting, Q2/17 FinEst Smart Mobility: • Townhall24,

HEL-ITS themes

• Autonomous vehicles

• Sharing

• MaaS, new services

• Logistics

• Behaviour change, Sustainable mobility

• Innovative procurement, ”Sandbox-model”

• Mobility data

• Electrification

• Parking

• Networking, dissemination

• ”Traditional” ITS

• Long-term leads

Page 8: Helsinki Smart Mobility - Cleantech Groupevents.cleantech.com/.../SmartMobilityCleantechForum_ss.pdf · 2017-05-24 · Agile piloting, Q2/17 FinEst Smart Mobility: • Townhall24,

FVH perspective on HEL smart mobility

”Services”

”Autonomous”

”Soft measures”

”Information”

Page 9: Helsinki Smart Mobility - Cleantech Groupevents.cleantech.com/.../SmartMobilityCleantechForum_ss.pdf · 2017-05-24 · Agile piloting, Q2/17 FinEst Smart Mobility: • Townhall24,

Agile piloting, Q2/17

FinEst Smart Mobility:

• Townhall24, intelligent container /Coreorient

• Jiffi – hands-free mobile ticketing system /Jiffi

• Cross-border movements in Tallinn-Helsinki urban regions, using mobile phone location

data of Estonian mobile network operators /Positium

• FinEst Sherpa Challenge, study on on-going on services and existing open API

definitions /Flou

• Heavy goods traffic ”just-in-time” logistics /GoSwift

Smart Kalasatama:

• Dynamic parking spaces

Positium

Page 10: Helsinki Smart Mobility - Cleantech Groupevents.cleantech.com/.../SmartMobilityCleantechForum_ss.pdf · 2017-05-24 · Agile piloting, Q2/17 FinEst Smart Mobility: • Townhall24,

Helsinki♥MaaS

Sami Sahala

Page 11: Helsinki Smart Mobility - Cleantech Groupevents.cleantech.com/.../SmartMobilityCleantechForum_ss.pdf · 2017-05-24 · Agile piloting, Q2/17 FinEst Smart Mobility: • Townhall24,

11

H2/2014:

> 300 articles

Dozensof

RadioTV

Keynotesetc

Page 12: Helsinki Smart Mobility - Cleantech Groupevents.cleantech.com/.../SmartMobilityCleantechForum_ss.pdf · 2017-05-24 · Agile piloting, Q2/17 FinEst Smart Mobility: • Townhall24,
Page 13: Helsinki Smart Mobility - Cleantech Groupevents.cleantech.com/.../SmartMobilityCleantechForum_ss.pdf · 2017-05-24 · Agile piloting, Q2/17 FinEst Smart Mobility: • Townhall24,

6

Finland

ARPU (Average Revenue Per User)

in Transport ~300 € / month

Telecom ~30 € / month

Global Market

10 000 000 000 000 €market reshaped

Private carusage < 4 %

240 € / month

Servicizing

Sharingeconomy

New means of transportDecline

of carownership

Internet of vehicles

Selfdriving

vehicles

Apps for traffic

Expensivetrafficspace

MaaS

Page 14: Helsinki Smart Mobility - Cleantech Groupevents.cleantech.com/.../SmartMobilityCleantechForum_ss.pdf · 2017-05-24 · Agile piloting, Q2/17 FinEst Smart Mobility: • Townhall24,

Mobility as a Service seems to be…On-demand transport services

• such as Bridj, Split, Kutsuplus, also

Uberpool, Lyftline

Car-as-a-Service

• Uber/Lyft/etc, car sharing, ride sharing,

car pooling, bike sharing, …

Integrated information about

transport options

• With or without booking / payment

Pay-per-use / Pay-as-you-go pricing

All-inclusive packages

Page 15: Helsinki Smart Mobility - Cleantech Groupevents.cleantech.com/.../SmartMobilityCleantechForum_ss.pdf · 2017-05-24 · Agile piloting, Q2/17 FinEst Smart Mobility: • Townhall24,

Mobilityas a

ServiceIntroducing a new

player: "Mobility

operator“

As a customer you make a contract

with one commercial operator, who

provides you all the services chosen

by you. Terms of contract may vary,

and are up to you and your operator

to negotiate

ITS & Smart Mobility, Helsinki/FVH, [email protected] Video courtesy of Ministry of Transport

https://www.youtube.com/watch?v=ZQieTU7_5xo

Page 16: Helsinki Smart Mobility - Cleantech Groupevents.cleantech.com/.../SmartMobilityCleantechForum_ss.pdf · 2017-05-24 · Agile piloting, Q2/17 FinEst Smart Mobility: • Townhall24,

Kiitos, Thank you !

[email protected]