Hostival - The Festival HostelPartnership Opportunities

Partnerships are being considered for the first time!

Hostival Mission: To provide the cheapest hostel accommodations at the world’s largest festivals.

Bar none.

Euro 2012 - Football (Ukraine, Poland)Running of the Bulls - Pamplona, SpainThe 2012 Olympic Games - LondonEdinburgh Festival - Scotland FIFA World Cup - Football, Brazil

June, 2012July, 2012August, 2012August, 2012June, 2014

2 Million+ guests in 2011Hostival - The Mobile Hostel

In 2012 Hostival will provide accommodations within walking distance to the following high profile events: We are an Official Partner of Euro 2012.

Additional Events Under Consideration for 2013

All additional events take place March 2013 - September 2013 in Europe

Venice Festival, ItalyIvrea Carnival, Italy Fallas de Valencia, ItalySemana Santa, SpainOrange Festival, NetherlandsLa Feria de Abril, SpainCannes Film Festival, FranceSonar, BarcelonaGlastonbury Festival, England

Hostival - The Mobile Hostel

The Isle of White Festival, EnglandInmusic Festival, CroatiaThe Festival International de BenicassimOpen’er Festival, PolandRoskilde, DenmarkExit, SerbiaLos Sanfermines, SpainTomorrowland, BelgiumPukkelpop, Belgium

Hostival will be available at the most popular summer festivals

2 Million guests in 2011Hostival - The Statistics

500 guests per night Average stay, 2+ nights

Guests’ region of origin

0125000250000375000500000

2011

EuropeLatin AmericaAfrica North AmericaAustralia

1

2

3

20%

20%

30%

30%Women 18-24Women 24-35Men 18-24Men 24-35

Guests’ demographics

Hostival - Press Highlights

Video excerpt from BBC Mundo

April, 2010 article “Ultimate Budget Accommodations at World Cup”

“Hostival unveils the first mobile hostel”

Featured on the series Entrepreneurial Edge, “Thinking outside the box.”

Hostival - How it began

The idea for Hostival was born while Giuliano was travelling in San Sebastian and sleeping on the beach with a large group of backpackers. They had been unable to secure accommodation during the town’s weeklong Semana Grande festival and Giuliano immediately recognized a gap in the market. Twenty four hours and one three story B&B rental later Hostival, the world’s first and only nomadic hostel, was born.

During the past 8 years Giuliano Giacovazzi has traversed the globe setting up nomadic hostels at all of the worlds largest festivals. Hostival has doubled its capacity each year either by increasing occupancy or simply the number of festivals at which they operate.

Hostival - The Products (#1)Hostival checked in more than 2 million guests in 2011

Public Spaces/ Interior Hallways: Clean lines and contemporary styling punctuate these state-of-the-art accommodations

Spacious sleeping pods, sleep (12) guests per night. Linens, pillows and blankets are provided.

Clean, Affordable Accommodations

Hostival rendering: Download and click to play video.

Hostival - The Products (#1)Hostival checked in more than 2 million guests in 2011

Public Spaces/ Interior Hallways: Clean lines and contemporary styling punctuate these state-of-the-art accommodations

Spacious sleeping pods, sleep (12) guests per night. Linens, pillows and blankets are provided.

Clean, Affordable Accommodations

Hostival rendering: Download and click to play video.

Hostival - The Products (#2)Unprecedented Branding Opportunities

Shelf-life for Hostival product #2 expected to be 3 - 5 years.

Signage Product Placement Product GiveawaysEntertainment Hospitality

These cartons will be made in April, 2012. Full Branding and partnership considerations for buildout can be discussed on case by case basis.

Sleeps 60 per night

Hostival - OpportunitiesExperiential Marketing

Hostival is expanding in 2012 to include the following assembly ready additions to the Hostival event locations:

Nightclub in a box

Spa in a boxBoutique in a box

Restaurant in a box

Game Center/ Internet Connect - in a box

Hostival rendering: Download and click to play video.

Hostival - OpportunitiesIntegrated Marketing

Hostival TV will launch in 2012. During events it will be a 24 hour a day online channel devoted to everything Hostival. Both scripted and unscripted content will be included and branding as well as integrated content can be included.

The Hostival App includes geographic specific information and has push notification capabilities. Exclusive opportunities for promotional messaging and event related information.

Hostival - OpportunitiesPartnership Highlights

Category exclusivityPass-through rightsRight of first refusal

General Terms

Branding OpportunitiesGuerilla Marketing

Hospitality OpportunitiesGifting/Product TrialProminent placement

Event Marketing

:30 Spot Placement Billboard Placements Storyline/Character

IntroductionProduct Placement/

Integration

Content Integration Advertising

Home page logo placement

Microsite OpportunitiesFull social media integration

Online

Co-branding of Hostival accommodations3-year term

Influence on blueprints and architecture design

Brand integration into hostival core products

Next Steps Thank you

Partnership Timeline

Partnerships Finalized - March, 2012Concept/Design Reviews - April, 2012In Production on Hostival Product(s) - May, 2012Worldwide Launch - July, 2012 (Euro 2012)