how to effectively communicate performance program changes

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© 2020 GuideSpark - CONFIDENTIAL

HOW TO EFFECTIVELY COMMUNICATE

PERFORMANCE PROGRAM CHANGES DURING COVID-19

Mac Alsbury

Sr. Product Manager

Accelerating change effectiveness through communication


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Use the QA section to submit questions

Questions will be answered at the end

TODAY’S PRESENTATION

AFTER THE PRESENTATION

Recording

Slides

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PRESENTER

MAC ALSBURYSr. Product Manager

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© 2020 GuideSpark - CONFIDENTIAL© 2020 GuideSpark - CONFIDENTIAL

ACCELERATE CHANGE EFFECTIVENESS THROUGH

COMMUNICATION

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PERFORMANCE MANAGEMENT IN 2020 BE LIKE…

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| Choluteca Bridge-Honduras

Image source: https://insights.patientbond.com/

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1 Regular re-prioritization of goals

2 Many having fewer conversations

3 Work/life balance struggles

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4 All/mostly virtual conversations

5 Many informal feedback channels have been eliminated

KEY CHALLENGES TO MANAGING PERFORMANCE DURING THE PANDEMIC

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Agile Goals Ongoing ConversationsDynamic Adjustments to Accountability and

Incentives

GALLUP: THREE CHARACTERISTICS OF MODERNIZED

PERFORMANCE MANAGEMENT TO SURVIVE COVID-19

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Do: Approach your evaluations with more flexibility, leniency, empathy, and compassion…Don’t: Be hard-hearted toward your poor performers.”

Rebecca KnightHarvard Business Review

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Image Source: Bob Ross, imgflip.com

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Ensure alignment across individual and company goals

Drive consistency across performance processes

Reach and engage diverse, distracted and distributed employees


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THE MISSING LINK TO DRIVING NEW PROCESSES AND BEHAVIORS: COMMUNICATIONS

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GuideSpark’s Approach to driving communications and program successCUT THROUGH THE NOISE

COMMUNICATION JOURNEY

Reach

Multi-channel targeted campaigns to reach and engage employees in the best way.

Engage

Consumer-like content experiences to inspire, inform and reinforce strategies and programs.

Measure & Optimize

Insights and data that enable continuous improvement and engagement.

GUIDESPARKCOMMUNICATE CLOUD®

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MEASURING COMMUNICATION SUCCESS

Know if employees and managers are receiving, engaging with and understanding the approach

Two-way feedback on how the program is going


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Image Source: Ferris Bueller’s Day Off, Paramount Pictures

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More options than ever to communicate:

• Email

• Collaboration tools

• Text

• Embedded Links

• Newsletters

• Posters

• Postcards

• Face to face meetings


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KNOWING HOW TO REACH YOUR EMPLOYEES

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COMMUNICATION SUCCESS STORIES

Ford Motor Company transforms performance

management to align with company culture

Increasein performance

management content views

85%

of employees completed performance management

appraisals

Pulte Group leverages GuideSpark to simplify and

streamline performance management process

employee participation in new program

100%

91%

of managers reached and engaged

Radisson Hotel Group revamps performance

management program with multi-year company

initiative

Increasein manager’s confidence

coaching and giving feedback

20kemployees engaged with

performance management content


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CONNECTED PROGRAMS

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Performance Management as a foundation

• Succession planning

• Career Development

• Compensation

Performance Management

Compensation

Connecting Performance and Compensation

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ENGAGE EMPLOYEES AND MANAGERS TO DRIVE ALIGNMENT AND ADOPTION

Improve the quality and consistency of your performance

program, especially through changing times

Drive deeper program engagement, alignment and continuous

skill development

Save time and money by automating performance

communication

Ensure success through a proven communications experience

customized to your brand, culture, and unique programs

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PERFORMANCE MANAGEMENT SUCCESS

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Q&A

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START TODAY

www.guidespark.com

www.facebook.com/guidespark

www.linkedin.com/company/guidespark

twitter.com/guidespark

[email protected]

how to effectively communicate performance program changes

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