ic type presentation

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    How does nearsightedness, farsightedness, and aastigmatism affect the typographic form at differentset distances?

    Can the data be used to accurately replicate theoptical blur and distortion in other situations?

    Can this information then be put into applicationform using Apple's iPad in where the user canshare their custom tailored vision experiment withothers?

    THE QUESTIONS

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    ELI BRUMBAUGH / HELVETICA BOLD 1,3,

    MICHAEL ARMSTRONG / HELVETICA BOLD 1,3,6,12ft

    ELI BRUMBAUGH / FUTURA BOLD 1,3,6,1MICHAEL ARMSTRONG / FUTURA BOLD 1,3,6,12ft

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    VISION PROBLEMS & HOW THAT RELATES TO TYPE:

    Types of eye problems: nearsightedness, farsightedness, andastigmatism.

    Different acuity causes different distortion and blurinterference from distortion and blur effect each typefaces

    letterforms uniquely.

    ISSUES TO RESOLVE

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    VISUAL ACUITY TEST TEST RESULTS TYPOGRAPHIC ACUITYTEST INTRODUCTION

    TYPOACUICAMECONT

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    PROFILE GALLERY FEED TYPE GUIDE

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    SARAH C.

    VISUAL ACUITY

    FOLLOWERS

    7

    FOLLOWING

    59

    FAR NEAR

    RECENTLY SHARED IMAGES

    TYPE ACUITY

    privacyoptions

    SOCIAL TYPOGRAPHIC RESULTS

    FUTURA

    !"#$%'#$

    HELVETICA

    UNIVERS

    *all typefacesa re inbold

    TAKE THE TEST!

    your type:

    20 14 18 7

    GALLERY

    TIPS

    TYPE GUIDE

    PROFILE

    TESTING

    TAKE THE TEST!

    PROFILE

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    SARAH C.

    VISUAL ACUITY

    FOLLOWERS

    7

    FOLLOWING

    59

    FAR NEAR

    RECENTLY SHARED IMAGES

    TYPE ACUITY

    privacyoptions

    SOCIAL TYPOGRAPHIC RESULTS

    FUTURA

    !"#$%'#$

    HELVETICA

    UNIVERS

    *all typefacesa re inbold

    TAKE THE TEST!

    your type:

    20 14 18 7

    GALLERY

    TIPS

    TYPE GUIDE

    PROFILE

    TESTING

    TAKE THE TEST!

    PROFILE

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    T

    Have regular eye tests.

    EYE CARE TIPS

    Take regular breaks.

    Invest in high quality lenses.

    Ask for lenses that are tailored to you.

    Ask for lenses that are tailored to you.

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    T

    Have regular eye tests.

    EYE CARE TIPS

    Take regular breaks.

    Invest in high quality lenses.

    Ask for lenses that are tailored to you.

    Ask for lenses that are tailored to you.

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    WHAT HAVE WE LEARNED?

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    Everyone has a different type acuity.

    IC type allows the user to explore type clarity in a personalway.

    The application provides a database of type acuity on aglobal scale.

    This information could be invaluable to designers, givingthem with popular visual acuity settings.

    WHAT HAVE WE LEARNED?

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