ingredient #4 of the 4 ingredients to successful seo
TRANSCRIPT
Ingredients Successful SEOTO
THE PROBLEM
Some companies often get caught in
thinking that SEO is just like any other
marketing medium, that they can
hit it hard out of the gate, then sail to
success. The key is to continually update
product or service information, share
pages with new content and always use
outreach best practices.
INGREDIENT
4#
BOTTOM LINE
The Most Important Piece to a Successful SEO Campaign
Many companies take a swing at SEO based on the promise of massive
traffic and revenue. More often than not, these companies fail—not
because they lacked the other three ingredients, but because they simply
didn’t have the patience or discipline to make SEO work.
PATIENCE & DISCIPLINE
SEO is not a sprint; it’s a
marathon. Success is not
measured today, tomorrow,
next month, or even next
quarter. Embrace that SEO is
a core piece of your overall
marketing strategy, and accept
that it won’t make a return for
some time.
SEO Checklist* Patience* Discipline* Authoritative
content* Accumulating
links
If you want your company to succeed at SEO, start thinking about what your company will look like in 5-10 years.
Be patient with the performance of SEO, and be disciplined in creating ongoing authoritative content and accumulating links. Then SEO can be a major ingredient in your direct marketing strategy recipe.
With patience and discipline, SEO will become a five-star campaign with the lowest Cost Per Acquisition (CPA) of any channel.
andersonDD.com 888.694.5094