ipractice for lawyers: cloud and mobile computing and social media
TRANSCRIPT
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iPractice: Mobile, Social and in the Clouds. Advantage of the Digital Age
Presented by: Nicole Black
Co-author | Social Media for Lawyers--The Next FrontierAuthor | Cloud Computing for Lawyers
Director | MyCase.com | cloud-based law practice managementFriday, February 8, 13
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“The Internet? Bah!” by Clifford Stoll,1995Friday, February 8, 13
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E-Commerce? Bah!
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E-books?Bah!
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E-readers?Bah!
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E-business? Bah!
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How did we get here?
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June 2006--Google launches first non-email cloud product
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June 2006--Google launches first non-email cloud product
July 2006--Twitter launched
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June 2006--Google launches first non-email cloud product
July 2006--Twitter launched
August 2006--Amazon EC2 cloud product released in private beta
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June 2006--Google launches first non-email cloud product
July 2006--Twitter launched
August 2006--Amazon EC2 cloud product released in private beta
September 2006--Facebook opened to the public
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June 2006--Google launches first non-email cloud product
July 2006--Twitter launched
August 2006--Amazon EC2 cloud product released in private beta
September 2006--Facebook opened to the public
June 2007--iPhone released in US
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June 2006--Google launches first non-email cloud product
July 2006--Twitter launched
August 2006--Amazon EC2 cloud product released in private beta
September 2006--Facebook opened to the public
November 2007--Kindle released in US
June 2007--iPhone released in US
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June 2006--Google launches first non-email cloud product
July 2006--Twitter launched
August 2006--Amazon EC2 cloud product released in private beta
September 2006--Facebook opened to the public
July 2008--Apple launches the App Store
November 2007--Kindle released in US
June 2007--iPhone released in US
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June 2006--Google launches first non-email cloud product
July 2006--Twitter launched
August 2006--Amazon EC2 cloud product released in private beta
September 2006--Facebook opened to the public
April 2010--iPad released in US
July 2008--Apple launches the App Store
November 2007--Kindle released in US
June 2007--iPhone released in US
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June 2006--Google launches first non-email cloud product
July 2006--Twitter launched
August 2006--Amazon EC2 cloud product released in private beta
September 2006--Facebook opened to the public
June 2011--Google+ launched-more than 25 million users in 4 weeks
April 2010--iPad released in US
July 2008--Apple launches the App Store
November 2007--Kindle released in US
June 2007--iPhone released in US
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Lawyers cannot afford to be left out of the loop
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3 major technology trends:
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3 major technology trends:
• Social Media
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3 major technology trends:
• Social Media
• Cloud Computing
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3 major technology trends:
• Social Media
• Mobile Computing
• Cloud Computing
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Why should you care about social media?
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Consider these trends…Friday, February 8, 13
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Social Media Factoid #1:
Source: Socialnomics.com
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Social Media Factoid #1:
porn
Source: Socialnomics.com
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Social Media Factoid #1:
Social Media has overtaken porn as the #1 activity on the Web
porn
Source: Socialnomics.com
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Social Media Factoid #2:
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Social Media Factoid #2:
third largest
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Social Media Factoid #2:
If Facebook were a country it would be the world’s third largestthird largest
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Social Media Factoid #3:
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Social Media Factoid #3:
55-65 year-old females
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Social Media Factoid #3:
The fastest growing segment on Facebook is 55-65 year-old females55-65 year-old females
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Social Media Factoid #4:
Source: Pew Internet & American Life survey, May 2011 Friday, February 8, 13
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Social Media Factoid #4:
65%
Source: Pew Internet & American Life survey, May 2011 Friday, February 8, 13
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Social Media Factoid #4:
As of May 2011, 65% of adult users in the US use social media sites
65%
Source: Pew Internet & American Life survey, May 2011 Friday, February 8, 13
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Social media simply changes the medium, not the message
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Deception: Not ok
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Spying: Sometimes cool
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Relevancy: Always ok
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Why should you care about cloud computing?
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Source: Gartner’s Top Predictions for IT Organizations and Users, 2010 and Beyond: A New Balance
Cloud and Mobile Computing: Not a Trend
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Source: Gartner’s Top Predictions for IT Organizations and Users, 2010 and Beyond: A New Balance
• Cloud computing was the top technology trend for 2010
Cloud and Mobile Computing: Not a Trend
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• By 2013, mobile phones will overtake PCs as the most
common Web access device worldwide
Source: Gartner’s Top Predictions for IT Organizations and Users, 2010 and Beyond: A New Balance
• Cloud computing was the top technology trend for 2010
Cloud and Mobile Computing: Not a Trend
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•By 2012, 20% of businesses will own no IT assets and will
conduct business solely in the Cloud
• By 2013, mobile phones will overtake PCs as the most
common Web access device worldwide
Source: Gartner’s Top Predictions for IT Organizations and Users, 2010 and Beyond: A New Balance
• Cloud computing was the top technology trend for 2010
Cloud and Mobile Computing: Not a Trend
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•By 2012, 20% of businesses will own no IT assets and will
conduct business solely in the Cloud
• By 2013, mobile phones will overtake PCs as the most
common Web access device worldwide
• By 2014, over 3 billion of the world’s adult population will be
able to transact electronically via mobile or Internet technology
Source: Gartner’s Top Predictions for IT Organizations and Users, 2010 and Beyond: A New Balance
• Cloud computing was the top technology trend for 2010
Cloud and Mobile Computing: Not a Trend
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Cloud computing is a “type of computing that is comparable to grid computing, relies on sharing computing resources rather than having local servers or personal devices to handle applications. The goal of cloud computing is to apply traditional supercomputing power (normally used by military and research facilities) to perform tens of trillions of computations per second.”
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Cloud computing is a “type of computing that is comparable to grid computing, relies on sharing computing resources rather than having local servers or personal devices to handle applications. The goal of cloud computing is to apply traditional supercomputing power (normally used by military and research facilities) to perform tens of trillions of computations per second.”
Software as a service —or SaaS —is “[a] software delivery model in which a software firm provides daily technical operation, maintenance, and support for the software provided to their client.”
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Do you or your clients use gmail?
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Do you use Lexis or Westlaw?
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Do you use Wikipedia?
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Are lawyers using cloud computing?
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•15% of firms with 500 or more lawyers have used cloud
computing
• 29% of solo attorneys used cloud computing
• 32% of law firms with 50 or more lawyers use cloud computing
*ABA 2012 Tech Report,2012 ILTA/InsideLegal Technology Purchasing Survey,
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•74% of AmLaw 200 firms use hosted (cloud) services
• 63% use hosted services for e-discovery and litigation support
•33% use the cloud for human resources and email management
(virus checking, SPAM filtering, etc.)
• 83% use the cloud for the simplified support and
maintenance
• 44% use the cloud because it facilitates less—and less powerful
—hardware in-house
*American Lawyer’s 2012 Tech Survey,
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Why should you care about mobile computing?
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*Source: The Hub Spot Blog/Mobile Marketing Association Surveys
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The growth of the iPhone
was 10 times faster than the growth of America
Online
*Source: The Hub Spot Blog/Mobile Marketing Association Surveys
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There are more mobile
phones on the planet than there
are TVs
The growth of the iPhone
was 10 times faster than the growth of America
Online
*Source: The Hub Spot Blog/Mobile Marketing Association Surveys
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There are more mobile
phones on the planet than there
are TVs
The growth of the iPhone
was 10 times faster than the growth of America
Online
There are 6.8 billion people on the planet. 5.1 billion of them
own a cell phone, but only 4.2 billion own a
toothbrush
*Source: The Hub Spot Blog/Mobile Marketing Association Surveys
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But are lawyers using
mobile technology?
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Sources: International Legal Technology Association and Inside Legal’s 2011 Annual Law Firm Technology Purchasing Survey and ABA’s 2011
Legal Technology Survey
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Lawyers’ smartphone use has increased from 79% in 2010 to 88% in 2011
Sources: International Legal Technology Association and Inside Legal’s 2011 Annual Law Firm Technology Purchasing Survey and ABA’s 2011
Legal Technology Survey
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Lawyers’ smartphone use has increased from 79% in 2010 to 88% in 2011
88% of lawyers use a smartphone for law-related tasks while away from their primary workplace
Sources: International Legal Technology Association and Inside Legal’s 2011 Annual Law Firm Technology Purchasing Survey and ABA’s 2011
Legal Technology Survey
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Lawyers’ smartphone use has increased from 79% in 2010 to 88% in 2011
88% of lawyers use a smartphone for law-related tasks while away from their primary workplace
11% of firms have purchased iPads for their attorneys
Sources: International Legal Technology Association and Inside Legal’s 2011 Annual Law Firm Technology Purchasing Survey and ABA’s 2011
Legal Technology Survey
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Lawyers’ smartphone use has increased from 79% in 2010 to 88% in 2011
88% of lawyers use a smartphone for law-related tasks while away from their primary workplace
11% of firms have purchased iPads for their attorneys
25% of respondents said that the iPad would be one of the major technology purchases over the next 12 months
Sources: International Legal Technology Association and Inside Legal’s 2011 Annual Law Firm Technology Purchasing Survey and ABA’s 2011
Legal Technology Survey
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Source: ABA’s 2011 Legal Technology Survey
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The iPad is used by 89% of those lawyers who use a tablet device for work-related tasks
Source: ABA’s 2011 Legal Technology Survey
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The iPad is used by 89% of those lawyers who use a tablet device for work-related tasks
15% of respondents used a tablet to conduct work while outside of their primary workplace
Source: ABA’s 2011 Legal Technology Survey
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The iPad is used by 89% of those lawyers who use a tablet device for work-related tasks
15% of respondents used a tablet to conduct work while outside of their primary workplace
In firms of more than 500 attorneys, lawyers using iPads for work-related reasons outside of work
increased to 26%
Source: ABA’s 2011 Legal Technology Survey
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Blogging: Zemanta (browser add-on)
News aggregators and social media sharing: Zite and Fluent News (apps); Prismatic and Feedly (browser add-ons)
Favorite apps and browser add-ons
Work apps: Scanner Pro, PDF Expert, Skype, Google Voice, MyCase
Apps for fun: Next Issue, Flixster, Stitcher, Kindle
Travel: TripIt, Gate Guru, Goby, Starbucks
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Sometimes cloud computing and mobile ethics will feel like a maze
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Sometimes, the journey will be frustrating
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Ethical issues to consider:
A. Attorney client confidentiality B. Compare/contrast to traditional outsourcing relationships
C. Transborder data flow D. Meeting obligations of “reasonable” security E. Electronic evidence/e-discovery
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* Source: http://tinyurl.com/abaCloud
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What questions should you ask cloud providers?
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Security issues to consider:
1. Encryption2. Geo-redundancy3. Data back ups4. Extraction of data5. Transborder data flow/Patriot Act
For full list of questions see: http://bit.ly/hyFBxo
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QUESTION:
Whether an attorney can use an online system to store confidential client data and, if so, what steps must be
taken to ensure the data are secure?
New York State Bar Association’s Committee on Professional Ethics, Opinion 842 (September 2010)
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QUESTION:
What are the ethical obligations of lawyers in regard to data stored on the
hard drives of “storage media”.
Florida Bar Ethics Opinion 10-12 (September 2010)
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Explore and learn
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Take it step by step
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Don’t get left behind
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A lot of people will tell you what you can’t do
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How can you squander even one more day not taking advantage of one of the greatest shifts of our generation? How dare you settle for less when the world has made it so easy for you to be remarkable?
--Seth Godin
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Thanks for listening!
Nicole BlackDirector | MyCase.com | a cloud-based law
practice management system
www.nicoleblackesq.com@nikiblack on Twitter
Author and co-author of:
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