iqads & smark advertorials
DESCRIPTION
IQads & SMARK advertorialsTRANSCRIPT
- promotional articles -
About IQads
IQads is the most important platform dedicated to creative industries and their adjacent fields, activating the largest community of its kind in Romania: from respected professionals to young aspiring or admirers to simple spectators.
IQads:
- premium editorial content, on IQads.ro: news, interviews, analyses, creations, case studies
- events and projects: ADfel, Agencies’ Cups, AdBreak, The Creator
- services: Advertorials, AdJob, Calendar, Catalog, Update, Brand History
We offer a relevant playground for creatives from any field:freelancers, artists, designers, directors, architects, students.
SMARK is a source of knowledge and inspiration plus a tool aimed to help those working in the Romanian marcomm industry develop professionally.
Publishing:premium marketing content on SMARK.ro
Eveniments and projects: conferences and workshops on specific subjects, grouped under the SMARK KnowHow series
Services: MkJob, SMARK Research – research studies
SMARK has built a premium community of marketing and business people:
• Brand Managers, Marketing Directors, Sales Directors• Marketing research professionals• Media specialists (including digital and social media specialists)• Communications professionals (PR, CSR, advertising)• Entrepreneurs
About SMARK
Promoting the advertorial
Dedicated advertorial page
See: IQads: http://www.iqads.ro/advertorial/15264/despre-btl-ca-la-carte-cu-mediapro-live-events
SMARK: http://www.smark.ro/advertorial/14893/wave-division-13-ani-de-btl
The advertorial is promoted through:
1. Highlighting the advertorial on IQads’ or SMARK’s homepage , in the column to the right
The number of days varies based on the allocated budget. Details available in the Budget slide.
2. Social media appearances4 Facebook posts via IQads News (> 15 000 fans)2 Facebook posts via IQads (> 120 000 fans)
3. Included in one edition of IQads’ editorial newsletter (20 000 active subscribers) and /or SMARK’s newsletter (6 000 active subscribers)
See:http://www.iqads.ro/newsletters/preview/696
http://www.smark.ro/newsletters/view/589
Dedicated advertorial page
See: http://www.iqads.ro/advertorial/15264/despre-btl-ca-la-carte-cu-mediapro-live-events
See: http://www.smark.ro/advertorial/14893/wave-division-13-ani-de-btl
1. Highlighting the advertorial on IQads’ and SMARK’s homepage
Highlighted article on the 2nd
column of the sites, in the upper
area.
Remains fixed for a number of
days.
2. Sharing the advertorial on social media: IQads News, SMARK, IQads
See:FBK SMARK: https://www.facebook.com/SMARK.ro/photos/p.903439273017341/903439273017341/?type=1FBK IQads NEWS: https://www.facebook.com/IQads.ro/photos/a.320735937939857.92683.296830993663685/886009464745832/?type=1FBK IQads:https://www.facebook.com/IQads/posts/759695580759843
4 Facebook posts via IQads News (> 15 000 fans)2 Facebook posts via IQads (> 120 000 fans)
3. Included in one edition of IQads’/ SMARK’s editorial newsletter
See: http://www.smark.ro/newsletters/view/589
See: http://www.iqads.ro/newsletters/view/696
Net prices vary based on the number of days the article is promoted on the homepage, the other types of exposure remaining unchanged:
IQads
• 400 euro / 2 days on the homepage• 750 euro / 7 days
SMARK
• 300 euro / 2 days on the homepage• 500 euro / 7 days
IQads & SMARK
• 550 euro / 2 days on the homepage• 950 euro / 7 days
INFO:
Available IQads & SMARK service packs
Monthly subscriptions for IQads & SMARK service packs for marcomm agencies and companies:http://www.iqads.ro/p/servicii-iqads
Monthly subscriptions for IQads & SMARK service packs for companies :http://www.iqads.ro/p/servicii-iqads-smark-pentru-companii
Budgets for promoting advertorials
Advertorials can be written by the client, with their own materials, or by IQads editors, based on the information provided by the customer.
For the advertorials created by IQads, there is a 5 working days term for writing the advertorial, starting from the date the complete required information and materials are received.The term for publishing the advertorial, after agreeing on the final content, based on a preview link, is 1 day.
For the advertorials provided by the customer, the following materials are required for publishing:- Advertorial title / maximum 120 characters- Multimedia to be used in the article (.zip archive)
- Required text from the article’s body and a Word document containing the desired layout for the other elements (images and/ or video)