isaca - honoring our past. innovating our …...isaca 50th anniversary theme five message pillars...
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HONORING OUR PAST. INNOVATING OUR FUTURE…
TOGE THER.ANNIVERSARY SPONSORSHIP PROSPECTUS
From the dawn of electronic data processing to today’s technology-infused homes and workplaces, ISACA has been essential to the growth, advancement and impact of business technology in our organizations and in our lives today. As a professional association, ISACA supports, trains, certifies and continually improves the people who make technology their profession—the senior leaders, individuals and teams who enable the technology that fuels our organizations—in every industry and in every corner of the globe. Through its guidance and resources in IT audit, assurance, risk, governance and cybersecurity, ISACA helps enterprises fuel technology innovations and drives the confidence and capabilities of its global network of professionals to deliver on technology’s potential.
What was founded in 1969 as the Electronic Data Processing Auditors Association and today is known worldwide as ISACA, will mark its 50th anniversary in 2019. Achieving such a milestone is not just about looking back, as important as that is; ISACA is already and will continue to look forward, with a robust, comprehensive, year-long mulitifaceted platform and programs.
ISACA is offering a host of options and anniversary opportunities to sponsors and partners of its past, and importantly to partners who want to propel ISACA, its members and its impact into the future.
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ISACA 50TH ANNIVERSARY THEME
F I V E M E S S A G E P I L L A R S
HONORING OUR PAST. INNOVATING OUR FUTURE.Further, and related to the theme, ISACA anniversary programming, promotional materials, events, multimedia—literally all components—will highlight one or several of the ISACA anniversary story pillars, found below:
ISACA will mark its 50th anniversary in 2019 with a multifaceted, global program of events, content, conversations and celebrations. ISACA will kick-off the celebration and preview its 50th anniversary portfolio at the Global Leadership Summit, now planned to gather hundreds of chapter leaders, volunteers, and ISACA staff from 4–6 October 2018, in Chicago, Illinois, USA.
Beginning with an opening event multimedia platform at GLS, extending through conversations, materials and activities in the fourth quarter of 2018 through calendar year 2019, each anniversary element, large to small, local to national to global, will reinforce ISACA’s 50th anniversary theme:
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GLOBAL REACH In an increasingly interconnected world, true innovation makes an impact globally. ISACA’s global network of individuals and enterprises is a foundation poised to innovate within that interconnected future.
PEOPLE POWER Behind the innovations and advances are the individuals who make things happen. Focus on the leadership, staff, members and volunteers who push innovation throughout the industry.
LEARNING EVOLUTION Professional development and training are the fuel that fires innovation. ISACA has always embraced this. We explore how ISACA has always led the field in learning and credentialing for professionals.
FUTURE FOCUSISACA has always sought to keep its focus on What’s Next, Now. We explore tomorrow’s innovations and demonstrate how ISACA has and will always be there to enable and empower a vision of tomorrow.
INNOVATION TOGETHER (sponsor co-created content space)No individual or enterprise innovates in a vacuum. Innovation is a journey of discovery built on collaboration, teamwork and a shared vision. We elevate the efforts of our sponsor(s).
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GLOBAL PARTNER
F I V E P A R T N E R O P P O R T U N I T I E S Each anniversary message pillar is sponsored and co-branded by an individual Global Partner with the promotion of the theme running the entire year.
ANNIVERSARY MESSAGE PILLARS
THEME 1 | INNOVATION TOGETHER
THEME 2 | GLOBAL REACH
THEME 3 | PEOPLE POWER
THEME 4 | LEARNING EVOLUTION
THEME 5 | FUTURE VISION
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GLOBAL PARTNER | PILLAR 1
I N N O V A T I O N T O G E T H E RInnovation is a journey of discovery based on collaboration, teamwork and a shared vision. Under that premise, we honor the innovative efforts of our sponsors, who play a significant role in advancing the industry.
• Large graphic treatment connecting ISACA, the industry, and the partner (intertwining paths over 50 years)
• Quotes or messages from the partner about their vision for the industry
• For an exclusive sponsor, devote space to the collaborative partnership between them and ISACA (showcase achievements of members who are employees, showcase how ISACA enables innovation through enterprise-level engagement)
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GLOBAL PARTNER | PILLAR 2
G L O B A L R E A C HIn an increasingly interconnected world, true innovation makes an impact globally. ISACA’s global network of individuals and enterprises is a foundation poised to innovate within that interconnected future.
• Stories about new challenges and opportunities for the industry that are truly global in nature: cybersecurity, risk management, governance, audit, digital disruption
• Graphical representations of ISACA’s reach across the globe
• Dates for first chapter in each country
• Color coding by decade
• What does “going global” entail?
• Translations, local community outreach, tailored to cultures
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GLOBAL PARTNER | PILLAR 3
P E O P L E P O W E RBehind the innovations and advances are the individuals who make things happen. Focus on the leadership, staff, members and volunteers who push innovation throughout the industry.
• Individual stories of innovating the future
• Profiles and photographs of members and groups
• Infographics on individuals and their industries
• [Optional tech] ISACA 50 digital logo mosaic: enable specific Twitter-tagged photos to populate a version of the logo
• Focus on the reinvented and reimagined chapters and engagement efforts
• Leadership through the years
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GLOBAL PARTNER | PILLAR 4
L E A R N I N G E V O L U T I O NProfessional development and training are the fuel that fires innovation. ISACA has always embraced learning and development as the platform for enabling innovation across industries. We explore how ISACA has led the field in learning and credentialing for professionals.
• Enterprise tools (Cybersecurity Nexus Training Platform, etc.)
• Include iconic graphics from printed materials
• Explore online and digital offerings
• Explore the founding principles around the key role of learning
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GLOBAL PARTNER | PILLAR 5
F U T U R E V I S I O NIn the 1990s, ISACA crafted Vision 2000, a detailed description of where the organization wanted to be in 2000, and how to get there. As ISACA turns 50, we make an even bolder vision and call-to-action statement focused on “Future 50.”
We declare explicitly how ISACA will empower innovation. This is the payoff for all the contributions. This is where ISACA stakes a claim to how it will empower and enable the next 50 years of innovation.
• Contextual graphical representation of ISACA’s relevance: explosive growth, 1969 to 2019 and into the future
• Highlight visionary statements from ISACA’s past, from founding onward
• ISACA’s strategic plan: Purpose and Promise, and vision
• ISACA aspirations for 2069
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Highest-level branding and logo recognition across global anniversary activities, signage, events and communications as an ISACA 50th Anniversary Global Partner
Sole partner opportunity on Anniversary pillar. Choice of: Innovation Together, Global Reach, People Power, Learning Evolution or Future Vision (1 per partner)
Platinum level Sponsorship at up to 6 global conferences with special recognition as Anniversary partner: Global Leadership Summit, Africa CACS, Asia CACS, EuroCACS/CSX, North America CACS, Infosecurity ISACA North America, GRC Conference. Includes 2 speaking sessions at each event.
Special recognition with opportunity to address conference delegation at anniversary themed social events
Anniversary panel session at NA CACS—Topics: Evolution of the Profession or Disruptive Technologies
Anniversary themed 10’ x 10’ booth display co-branded with ISACA at two global events. Includes allotment of commemorative anniversary pins to be distributed. Anniversary themed banners prominently displayed at other global events
Anniversary webinar sponsorship based on selected pillar with sponsor speaker
Special recognition with premium full-page ad or sponsored content in the ISACA Journal anniversary pages
Anniversary themed podcast with sponsor interview
Recognition as partner in ISACA History booklet
Logo and global partnership level prominently displayed on 50th Anniversary signage onsite throughout the 2019 ISACA Conferences
Logo, global partnership level and company profile prominently displayed on ISACA 50th Anniversary website with banner ad—www.isaca50.org
Monthly dedicated posts across ISACA’s social media properties
Logo on ISACA 50th Anniversary promotional materials
Promotional use of ISACA 50th Anniversary logo through end of 2019
G L O B A L P A R T N E R P R O G R A M
*All items subject to availability
COMMEMORATIVE PIN PROGRAM SPONSORSHIP OPPORTUNITY
• Conference attendees will receive a commemorativeanniversary pin to proudly wear throughout the year
• Sponsor will distribute pins from their themed boothin the Innovation Exchange exhibit hall
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G L O B A L P A R T N E R GLOBAL BRANDING AND EMINENCE
*All items subject to availability
Highest-level branding and logo recognition across global anniversary activities, signage, events and communications as an ISACA 50th Anniversary Global Partner
Sole partner opportunity on Anniversary pillar. Choice of: Innovation Together, Global Reach, People Power, Learning Evolution or Future Vision
Platinum level Sponsorship at up to 6 global conferences with special recognition as Anniversary partner: Global Leadership Summit, Africa CACS, Asia CACS, EuroCACS/CSX, North America CACS, Infosecurity ISACA North America, GRC Conference. Includes 2 speaking sessions at each event.Logo and global partnership level prominently displayed on 50th Anniversary signage onsite throughout the 2019 ISACA Conferences
G L O B A LP A R T N E R
I N N O V A T I O NT O G E T H E R
PARTNERLOGO
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Special recognition with opportunity to address conference delegation at anniversary themed social events
Anniversary panel session at NA CACS—Topics: Evolution of the Profession or Disruptive Technologies
G L O B A L P A R T N E R THOUGHT LEADERSHIP POSITIONING
*All items subject to availability
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Anniversary themed 10’ x 10’ booth display co-branded with ISACA at two global events. Includes allotment of commemorative anniversary pins to be distributed. Anniversary themed banners prominently displayed at other global events
G L O B A L P A R T N E R STRATEGIC ALIGNMENT WITH ISACA
*All items subject to availability
PARTNERLOGO
INNOVATION TOGETHER
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Anniversary webinar sponsorship based on selected pillar with sponsor speaker
Special recognition with premium full-page ad or sponsored content in the ISACA Journal anniversary pages
Anniversary themed podcast with sponsor interview
Recognition as partner in ISACA History booklet
G L O B A L P A R T N E R CONTENT AND ENGAGEMENT AT THE FOREFRONT OF THE INDUSTRY
*All items subject to availability
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Logo, global partnership level and company profile prominently displayed on ISACA 50th Anniversary web site with banner ad—www.isaca50.org
Monthly dedicated posts across ISACA’s social media properties
Logo on ISACA 50th Anniversary promotional materials
G L O B A L P A R T N E R EXTENDED REACH TO 165,000 PROFESSIONALS
*All items subject to availability
PRESSRELEASE
PROMOTIONAL USE OF ISACA 50TH ANNIVERSARY LOGO
THROUGH END OF 2019
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S P O N S O R S H I P L E V E L S
LEGACY SPONSOR
VISIONARY SPONSOR
ENTERPRISE SPONSOR
SUPPORTING SPONSOR
CONTRIBUTOR
ANNIVERSARY SPONSORSHIP PROSPECTUS | SPONSORSHIP LEVELS | 19
Prominent branding and logo recognition across global anniversary activities, signage, events and communications as an ISACA 50th Anniversary Legacy Sponsor
Gold level Sponsorship at up to 3 global conferences with special recognition as Anniversary sponsor with two speaking sessions at each event or up to 3 sponsored webinars with sponsor speaker
Anniversary panel session opportunity at NA CACS – Topics: Evolution of the Profession or Disruptive Technologies
Anniversary themed 10’ x 10’ booth display co-branded with ISACA at one global event. Includes allotment of commemorative anniversary pins to be distributed. Anniversary themed banners prominently displayed at two other global events
Special recognition with premium full-page ad or sponsored content in the ISACA Journal anniversary pages
Anniversary themed podcast with sponsor interview
Recognition as sponsor in ISACA History booklet
Logo and sponsorship level prominently displayed on 50th Anniversary signage onsite throughout the 2019 ISACA Conferences
Logo and sponsorship level prominently displayed on ISACA 50th Anniversary web site—www.isaca50.org
Quarterly dedicated posts across ISACA’s social media properties
Logo on ISACA 50th Anniversary promotional materials
Promotional use of ISACA 50th Anniversary logo through end of 2019
Full year of visibility in 2019
L E G A C Y S P O N S O R P R O G R A M
COMMEMORATIVE PIN PROGRAM SPONSORSHIP OPPORTUNITY
• Conference attendees will receive a commemorativeanniversary pin to proudly wear throughout the year
• Sponsor will distribute pins from their themed boothin the Innovation Exchange exhibit hall
*All items subject to availability
ANNIVERSARY SPONSORSHIP PROSPECTUS | SPONSORSHIP LEVELS | 20
Prominent branding and logo recognition across global anniversary activities, signage, events and communications as an ISACA 50th Anniversary Visionary Sponsor
Silver level Sponsorship at up to 2 global conferences with special recognition as Anniversary sponsor or up to 2 sponsored webinars
Anniversary themed banners prominently displayed at two global events. Includes allotment of commemorative anniversary pins to be distributed.
Special recognition with premium half-page ad in the ISACA Journal anniversary pages
Recognition as sponsor in ISACA History booklet
Logo and sponsorship level prominently displayed on 50th Anniversary signage onsite throughout the 2019 ISACA Conferences
Logo and sponsorship level prominently displayed on ISACA 50th Anniversary web site—www.isaca50.org
Inclusion in sponsor recognition posts across ISACA’s social media properties
Logo on ISACA 50th Anniversary promotional materials
Promotional use of ISACA 50th Anniversary logo through end of 2019
Full year of visibility in 2019
V I S I O N A R Y S P O N S O R P R O G R A M
COMMEMORATIVE PIN PROGRAM SPONSORSHIP OPPORTUNITY
• Conference attendees will receive a commemorativeanniversary pin to proudly wear throughout the year
• Sponsor will distribute pins from their themed boothin the Innovation Exchange exhibit hall
*All items subject to availability
ANNIVERSARY SPONSORSHIP PROSPECTUS | SPONSORSHIP LEVELS | 21
Prominent branding and logo recognition across global anniversary activities, signage, events and communications as an ISACA 50th Anniversary Enterprise Sponsor
Bronze or Silver level Sponsorship at one global conference with special recognition as Anniversary sponsor or one sponsored webinar
Special recognition with premium half-page ad in the ISACA Journal anniversary pages
Recognition as sponsor in ISACA History booklet
Logo and sponsorship level prominently displayed on 50th Anniversary signage onsite throughout the 2019 ISACA Conferences
Logo and sponsorship level prominently displayed on ISACA 50th Anniversary web site—www.isaca50.org
Inclusion in sponsor recognition posts across ISACA’s social media properties
Promotional use of ISACA 50th Anniversary logo through end of 2019
Full year of visibility in 2019
E N T E R P R I S E S P O N S O R P R O G R A M
*All items subject to availability
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Special logo recognition across global anniversary activities as an ISACA 50th Anniversary Supporting Sponsor
Supporting level Sponsorship at one global conference with special recognition as Anniversary sponsor or two sponsored ISACA emails
Special recognition in the ISACA Journal anniversary pages
Recognition as sponsor in ISACA History booklet
Logo and sponsorship level prominently displayed on 50th Anniversary signage onsite throughout the 2019 ISACA Conferences
Logo and sponsorship level prominently displayed on ISACA 50th Anniversary web site—www.isaca50.org
Promotional use of ISACA 50th Anniversary logo through end of 2019
Full year of visibility in 2019
Special recognition as an ISACA 50th Anniversary Contributor
Recognition in the ISACA Journal anniversary pages
Recognition in ISACA History booklet
Recognition on ISACA 50th Anniversary web site—www.isaca50.org
Promotional use of ISACA 50th Anniversary logo through end of 2019
Full year of visibility in 2019
S U P P O R T I N G S P O N S O R P R O G R A M
C O N T R I B U T O R P R O G R A M
*All items subject to availability
I N T E R N AT I O N A L H E A D Q UA R T E R S1700 E. Golf Road | Suite 400
Schaumburg, Illinois 60173 | USA
© 2018 ISACA. All Rights Reserved. Sponsorship.
SPONSORSHIP CONTACT
Sean StringerDirector, Sponsorship