jamba juice: examining new business strategies from juice cleanse culture
DESCRIPTION
Analyzing new strategies and verticals in what the future of health looks like to inform Jamba Juice of growth potential. This was done specifically through the unique and specialized culture of those who partake in juice cleansing.TRANSCRIPT
Juice Cleansers
Redefining the
future of Health:
2 3 41
Our Team
1 OBSERVATIONS
2 3 4
Meet Cameron
1 OBSERVATIONS
2 3 4
Meet victoria
1 OBSERVATIONS
2 3 4
CLEANSERSUSE CLEANSING AS A MECHANISM
NEW TO START A
LIFESTYLE
1 2 ANALYSIS 3 4
NEW
LIFESTYLE
1 2 ANALYSIS 3 4
ROUTINELY SET GOALS
GAIN A SENSE OFSELF ACHIEVEMENT
1 2 ANALYSIS 3 4
SET GOALS
ACHIEVING GOALS
1 2 ANALYSIS 3 4
SHED OLD LAYERS
START FRESH
CONFIDENCE
1 2 ANALYSIS 3 4
1. Designs should enable people to create and edit goals at any point in their trajectory.
2. Designs should allow users to see their progress so users can regenerate their goals/lifestyle based on their progress.
3. Design should ensure a sense of achievement.
4. Designs should work a sense of routine into the product.
1 2 3 DESIGN 4
1 2 3 4 SOLUTION
1 2 3 4 SOLUTION
1 2 3 4 SOLUTION
1 2 3 4 SOLUTION
1 2 3 4 SOLUTION
1 2 3 4 SOLUTION
1 2 3 4 SOLUTION
The Future of JambaREIMAGINED throug
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