jmi sports brochure
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MULTIMEDIA RIGHTS & SPONSORSHIPS JMI Sports works with universities, athletic conferences and professional teams in advancing media strategies and serves as a long-term marketing and multimedia rights partner. We also build valuable corporate sponsorship programs and develop innovative digital signage networks.
TICKET & PREMIUM SALES JMI Sports assists collegiate and professional sports properties in building and implementing comprehensive sales and marketing plans that elevate the capabilities of their internal resources and maximize profits from ticket and premium sales.
SPORTS FACILITY DEvELOPMENT JMI Sports provides project management services to universities, professional teams and municipalities seeking to build or renovate major sports venues. From concept to completion, we represent owners’ interests each step of the way.
ADDITIONAL SERvICES JMI Sports offers expertise in sports business operations, helping clients to increase revenues and create efficiencies. We also evaluate the cost and feasiblity of sports facility projects and identify the most appropriate and lowest risk financing.
SELECT CLIENTS
“JMI Sports provided excellent leadership in managing the development of Matthew Knight Arena. Erik Judson and his team delivered a project that exceeded my expectations, within an environment and process that were extremely challenging.”
– Phil Knight, Chairman, Nike
Erik JudsonChief Executive Officer
JMI Sports is a leading provider of sales, marketing and project management services to universities, professional teams and municipalities. With expertise in multimedia rights, sponsorships, ticket and premium sales, sports facility development, project financing and business operations, we offer comprehensive, turnkey solutions that serve the diverse needs of our clientele. From brand assets to capital assets, JMI Sports has a proven ability to maximize the value of a client’s resources, providing them with a long-term competitive advantage. JMI Sports was founded in 2006 by Chief Executive Officer Erik Judson, and technology entrepreneur John Moores, former Owner and Chairman of the San Diego Padres.
WHY JMI SPORTS? JMI Sports believes that bold vision is achievable. We are a driver of change, continually developing innovative programs and projects that advance businesses and brands. We maintain a flexible, client-centric approach, taking time to understand what differentiates and motivates each organization. We deliver superior customer service with integrity and transparency. Above all, we value relationships and enjoy working hand-in-hand with each client in the pursuit of their success.
ABOUT
Athletics Marketing & Multimedia Rights• Radio and Television Broadcasts• Coaches’ Shows and Endorsements• Website and Social Media• Game Programs and Publications• In-Game Production• Game Day Hospitality• Special Events• Corporate Partnership Programs• National Sponsorship Sales• Venue Signage
Total Campus Marketing• Asset Identification• Packaging and Valuation• Marketing and Sales• Agreement Negotiations• Fulfillment and Activation
Digital Signage Networks• Network Development• Signage Design and Installation• Advertising and Sponsorship Sales• Network Programming • Operations Management• Financing Evaluation
Naming Rights• Inventory Identification• Packaging and Valuation• Partner Prospecting• Contract Negotiations• Agreement Implementation
Multimedia & Sponsorship Strategy• Contract Evaluation• Exposure and Revenue Maximization• Partner Relationships• RFP Drafting and Proposal Review• Agreement Negotiation
JMI Sports works with universities, athletic conferences and professional teams in advancing media strategies, creating valuable media partnerships, negotiating media rights agreements and in serving as a property’s marketing and multimedia rights partner. We also build mutually beneficial corporate sponsorship programs, manage sponsorship activation, secure naming rights sponsors and develop innovative digital signage networks. As part of this effort, JMI Sports is pioneering a Total Campus Marketing program to assist universities in securing significant and recurring revenues as a partial solution to reduction in education budgets. Whether an invested partner or an expert advisor, we ensure a client’s media and sponsorship programs reach their diverse goals while respecting the unique history and culture of their organization.
Tom StultzPresident
“We are very impressed with JMI Sports and excited to begin working with them. Their work with many of our peers in college athletics and the experience of their team will make them an excellent long-term partner for UK Athletics and a valued part of the Big Blue Nation.”
– Mitch Barnhart, Director of Athletics, University of Kentucky
MULTIMEDIA RIGHTS & SPONSORSHIPS
Comprehensive Business Assessment• Outbound Sales• Customer Service Experience • Season Ticket Holder Retention • Pricing and Packaging Optimization• Advertising Planning• Social Media and Digital Marketing
Program Implementation Partnership• Sales and Service Teams • Integrated Marketing Platforms• Strategic Prospecting Plans• Optimized Pricing and Programs • CRM and Database Marketing Platform• Technology and Analytics
Outsourcing vs In-House Analysis• In-House Capabilities Assessment• In-House Solution Development• Outsourcing Proposal Evaluations• Commissions and Net-Revenue Projections• Partnership Structuring
Premium Seating Expertise• Venue Programming• Revenue Maximazation• Marketing Assets• Strategic Planning• Partnership Structuring
JMI Sports assists collegiate and professional sports properties in building and implementing comprehensive sales and marketing plans that elevate the capabilities of their internal resources and maximize profits from ticket and premium sales. Whether a business partnership or a consulting engagement, our focus is on driving revenue through outbound sales, new technology and strategic alignment of all sales, marketing and advertising efforts into one cohesive operation.
Mark TilsonManaging Director
“We engaged JMI Sports to evaluate our options for outbound sales. Through their analysis and recommendations, we felt confident in our ability to structure a solution that made sound business sense and put us in a position to succeed long-term.”
– Bubba Cunningham, Director of Athletics, University of North Carolina at Chapel Hill
TICKET & PREMIUM SALES
Predevelopment Planning • Site Selection• Master Planning• Project Budget and Schedule Creation• Programming• Conceptual Design
Design Management• Architect Selection and Contract Negotiation• Design Team Management• Design Creation/Evolution Oversight• Architectural and Consultant Drawing Review• Additional Service Request Negotiation
Construction Management• Contractor Selection and Contract Negotiation• Permitting• Construction Team Management• GMP Finalization• Project Budget and Schedule Management• Construction Documentation Review• Change Order Negotiation• Project Closeout and Turnover• Project Budget Reconciliation
Added value• Revenue Modeling• Fan Experience Expertise• FF&E Oversight• Community Outreach• Operations Analysis• 3rd Party Program/Design Review• Feasibility Studies• Dashboard Management
JMI Sports provides project management services to professional teams, universities and municipalities seeking to build or renovate major sports venues and practice facilities. Approaching each project with an owner’s perspective and an unparalleled attention to detail, we enhance a client’s vision and bring it to fruition. Engaging JMI Sports ensures that every aspect of a project is closely monitored, thereby mitigating risk and providing the greatest return on investment to all stakeholders. Leadership is offered in every project phase, from conceptual planning, pre-development and design, to construction and move-in. Our expertise in the business of sports also serves to identify revenue opportunities, develop operational efficiencies and improve the fan and player experience, adding considerable long-term value to a venue.
“JMI Sports was a fantastic partner to have throughout the design and development process. Their leadership helped us develop a complex that achieved all of our different agendas. If you are looking for a partner to build a project like this, JMI Sports is your team.”
– Dick Williams, Vice President of Baseball Operations, Cincinnati Reds
Kacie RencManaging Director
SPORTS FACILITYDEVELOPMENT
JMI Sports has a proven track-record of delivering world-class facilities, on-time and on-budget, for extremely satisfied clients. These compelling results stem from our extensive development experience, first-hand sports industry knowledge and our collaborative approach to project management.
DEVELOPMENT PROJECTS
Petco ParkDESCRIPTION: MLB BallparkSIZE: 42,500 SeatsLOCATION: San Diego, CaliforniaTENANT: San Diego PadresPROJECT COST: $294 Million
Goodyear BallparkDESCRIPTION: MLB Spring Training FacilitySIZE: 10,000 Seats & Two 42,750 sf ClubhousesLOCATION: Goodyear, ArizonaTENANT: Cleveland Indians & Cincinnati RedsPROJECT COST: $150 Million
Matthew Knight ArenaDESCRIPTION: Collegiate Arena & Underground GarageSIZE: 12,500 Seats & 377 Parking StallsLOCATION: Eugene, OregonTENANT: University of Oregon Ducks PROJECT COST: $200 Million & $18 Million
Oakland Coliseum Feasibility StudyDESCRIPTION: NFL Feasibility StudySIZE: 65,000 SeatsLOCATION: Oakland, CaliforniaTENANT: Oakland RaidersPROJECT COST: $735 Million
JetBlue ParkDESCRIPTION: MLB Spring Training FacilitySIZE: 10,000 Seats & 53,365 sf ClubhouseLOCATION: Fort Myers, FloridaTENANT: Boston Red SoxPROJECT COST: $77 Million
University of Oregon Alumni CenterDESCRIPTION: Collegiate Alumni CenterSIZE: 62,000 sfLOCATION: Eugene, OregonTENANT: Alumni Assoc., Foundation & DevelopmentPROJECT COST: $32 Million
