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SEO for Mythbusters

Ruth Cheesley Virya Technologies

HELLO!

WELCOME, MYTHBUSTERS!

WHAT IS SEO?

VISIBILITY, AUTHORITY, RELEVANCE

SCIENTIFIC GUESS-WORK!

Myth 1

The top three listings get the highest click-through rates

THE ULTIMATE CHALLENGE

WHAT ABOUT VISIBILITY?

RELEVANCE AND AUTHORITY

SOCIAL PROOF

Myth 2

The most important aspect of SEO is link building having as many links to and from your site as possible

MYTH 2 LINK BUILDING

TRUST & CITATION FLOW

NATURAL LINK BUILDING PROFILES

HELLO PENGUIN!

Myth 3

If my site has a large number of articles, it's going to rank well

IS ALL CONTENT GOOD?

QUALITY OVER QUANTITY

HELLO PANDA!

THE MIDDLE WAY!

STAND OUT FROM THE CROWD

Myth 4

Social media isn't about SEO

A MYTH WITHIN A MYTH!

GOOGLE+ IS A WEBSITE

Myth 5

Do not learn Black Hat SEO

LEARN FROM IT

KNOW YOUR ENEMY

Autor: 18.10.12

Ruth Cheesley - @RCheesley GPlus.to/RCheesley