june 2007- bcsc newlsetter - socalbowling.com · foundation of bpasc 13245 riverside dr. #501,...

Foundation of BPASC 13245 Riverside Dr. #501, Sherman Oaks , CA 91423

June 2007 Volume 11, Issue 2

Executive Director Scott Frager Office Administrator Victoria Tahmizian 13245 Riverside Drive, Suite 501 Sherman Oaks, CA 91423 Phone: 818-789-0900 Toll Free: 1-800-TRY-BOWL Fax: 818.783.2874 Email: [email protected] Check us out at www.socalbowling.com

BCSC Newsletter Official Publication of the Bowling Centers of Southern California

BCSC Partners. . . 2 President’s Perspective . . . 5 BCSC Briefs. . . 6 Build Your Traffic the Senior Way. . . 7 SoCal Queens & Masters. . . 7 Sizzling Days of Summer . . . 9 Take Two . . . 10 2007 Sports Club Schedule for the Angles, Dodgers and Padres . . . 11 The Coolest Promotion this summer . . . 12 The Magic Lamp at Gable House Bowl . . . 14 We’ve Got You “Covered”! . . . 16 Merchandising Tip of the Month . . . 18 Mackenzie, William “Red” . . . 18 A Night on the Diamond. . . 19 BCSC Board of Directors. . . 20

A Special ‘Thank You’ to Our Partners The Bowling Centers of Southern California would like to thank the following businesses for their support and for being a vital resource for our member centers. We encourage you to personally call and thank our sponsors for their contributions and continued support of our association.

PEPSI Lee Ann Mudrock 27717 Aliso Creek Road Aliso Viejo, CA 92656 949-643-5790 [email protected]

Western Bowling Proprietors Insurance Larry Linder 1535 E. Shaw Street, Suite 100 Fresno, CA 93710 800-200-9998 Fax 559-227-4461

Miller Lite Stephanie Bauder 2020 Main Street, Suite 850 Irvine, CA 92614 949-689-6480 [email protected]

BCSC PARTNERS

Volume 11, Issue 2

New Millennium Power H.D. Boesch 27525 Puerta Real 100-611 Mission Viejo, CA 92691 949-293-6102 [email protected]

BCSC PARTNERS

Herzog Insurance Agency Bob Herzog 235 Main Street Pleasanton, CA 94566 800-300-1303 [email protected]

Mischel & Company Bowling & Entertainment Centers - Full Service Brokers, Appraisers and Financial Advisors 37 Tunapena Lane Coronado, CA 92118 Ken Mischel 619-423-2001 Fax: 619-423-7850 [email protected]

NOVA Information Systems Director of Association Sales Christine Jablonski 201-246-0534 800-226-9332 x5682 [email protected]

Volume 11, Issue 2

BCSC PARTNERS

Volume 11, Issue 2

Mammoth Wholesale Brokers Paul Rosenbaum 14405 North Scottsdale Road, Suite C Scottsdale, AZ 85254 www.glowmachine.com 888-219-8500

Murrey International, Inc. Bill Snoberger 14150 South Figueroa Street Los Angeles, CA 90061 310-532-6091 • 800-421-1022 Fax: 310-217-0504 [email protected] www.murreyintl.com

US Bowling Corporation US Steltronic Mark Marchido 5480 Schaefer Avenue Chino, CA 913710 909-287-0712 Fax: 909-287-0718 [email protected] www.usbowling.com

Western Pacific Bowling Supply Chuck Sager 1216 W. Grove Avenue Orange, CA 92865 714-974-1733 [email protected]

Volume 11, Issue 2

President’s Perspective

Ah, June! The start of the summer bowling season! (For most of us, it

starts in May, which is my least favorite month, but for purposes of this column we’ll say June.)

I remember when I first started working in the biz, everyone dreaded the summer months. Nowa-days, I am excited at the prospect of having a great summer season (almost more than the prospect of win-ter, but not quite there). The kids can’t get out of school fast enough (that May thing I referenced earlier) and with our school summer card program, I am confident that this will be our best summer ever. For those of you who don’t do or know about a summer school card program, I would like to share what we do at the couple of centers I’m involved with.

The first thing is to develop or continue an ongoing relationship with the schools in your area. This means contributing to the many fundraisers a school will have throughout the year. Supporting the schools beyond the card program is an important part of having schools distribute summer bowling cards for you.

The program: (1) Name your program. Ours is called the Student Summer Fun Bowling Pass. (2) Decide on your offer: We offer 100 free games of bowling―one for each day of the summer. (3) Decide if you want to include shoe rental. You might have to include the shoes as part of the

program depending on the school district’s policy, so in essence, the program is free if the child decides to bowl only one game.

(4) Decide on the length of time you want the program to run. Ours starts Memorial Day and ends on Labor Day.

(5) Distribute to as many schools as possible! This includes pre-schools and private schools. (6) Track who is using the cards and what school they are from. This is a great way to seek out

potential youth league bowlers. (7) Make sure you offer coupons to the teachers and administrators as a thank-you. (8) Keep extra coupons at your front desk in case some kids didn’t receive them at school. Issue

them a card and make a note as to what school they are from. See if a pattern develops in kids from that school not receiving cards. This way you can discuss it with school officials next year.

The summer season if promoted well can be your best time of year. I wish everyone a successful and prosperous summer.

Jason Altman, President

• Board of Directors Meeting. The next meeting with be held on June 7, at Mur-rey International. Some of the topics to be discussed will be Grand Prix, sports clubs, Pepsi, upcoming events, and other association business. The Board of Directors meeting is open to BCSC Members. Should anyone want to come to sit-in or address an issue, please contact BCSC.

• 2007 Golf Tournament is

coming up on July 25. Don’t forget to sponsor a tee! Find your team and sign up today.

• Timely Ticket Orders. Please put in your

sports club ticket orders early along with payment to ensure timely delivery of your tickets. If we do not receive any ticket or-ders from your center, we will assume there will be no bowler sign-ups.

• We are proud to announce the BCSC

website is up and running. We have the ability to promote your center leagues, tournaments, and activities. Some exam-ples of website and internet benefits are: free advertisement, center promotions, and the use of e-mail instead of telephone.

• Are you looking for an easy way to show

teachers how much fun the In-School Bowling Program is? Then look no fur-ther than the “Celebrate” In-School Bowl-ing Video now available from BPAA. Filled with plenty of action shots featuring kids bowling set to a catchy “old school” tune, this video is sure to excite anyone about In-School Bowling. To get a copy, contact BPAA Youth Dept. at 1-800-343-1329. Supplies are limited!

• We have completed the 2007 Sports Club rollouts with the Clippers, Ducks, Padres, Avengers, Angels and Dodgers. Start pro-moting your center and sign up bowlers today. Encourage bowlers to visit the BCSC website and find bowling sign up forms for their favorite sports club and start bowling today!

• The BCSC phone at 1-800-TRY-BOWL is up and running. The phone line links to the six individual sports clubs, and provides contact information for cen-ters participating in the program. It also directly links to the BCSC headquarter of-fices for further help.

• For all Grand Prix Centers, the next tour-

nament will be held on June 2-3, at Surf Bowl in Oceanside, CA. Please notify all your bowlers and encourage them to par-ticipate to earn points and have a chance at the State Finals. The tournament times on Saturday and Sunday will be 10 am & 2 pm.

• Grand Prix mail-in tournament will be

from June 10-23. Please submit all scores, league standing sheets and entries to the BCSC offices by July 7.

• Don’t forget to book hotel rooms ASAP

for the 2007 Bowl Expo. More informa-tion can be found by visiting, www.bowlexpo.com. Rooms are selling out fast.

BCSC BRIEFS

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Volume 11, Issue 2

Let’s have a Senior Bowling Day! Providence Speech and Hearing Center of Orange wants to come to your bowling center and offer free hearing tests to your seniors. This would be a perfect opportunity for your center to create some traffic during your non-peak hours this summer. Brandon Rainone, a long time BCSC member from The Concourse Bowl in Anaheim, has been a board member at Providence Speech and Hearing Center and has promoted this worthy program for years, and has seen tre-mendous success.

Accredited by the California Department of Education and the American Speech-Language-Hearing Association, Providence Speech and Hearing Center is also affiliated with Children’s Hospital of Orange County and St. Joseph’s Hospital. Providence offers professional hearing evaluations, hearing aid consultations and repairs, hearing aid fittings, hearing aid checks, and dispenses hearing aids from a variety of manufac-turers at competitive price ranges.

If you are interested in hosting seniors and Providence at your center, 3 simple steps are all it takes to run your program:

1) Proprietors call Providence Speech and Hearing Center to schedule a date and time for them to come out and set up a booth at the center. 2) Proprietors would then promote the program in-center, to senior centers, senior daycare pro-grams, senior housing developments, and invite them to come for a FREE hearing screening, FREE seminar on hearing, and a FREE game of bowling. 3) Proprietors use this day to promote an upcoming senior league and provide bounce-back cou-pons as a way of bringing your seniors back to bowl at the center. A Senior Bowling Day would be a great way to introduce your center to people who have the

time to bowl when you’ve got the time to spare. Please contact Scott or Victoria at 818-789-0900 or email us at [email protected] or visit

www.pshc.org for more information about the institution.

Build Your Traffic the Senior Way

SoCal Queens & Masters The North Los Angeles County Bowling Association is pleased to an-nounce the 1st Annual Southern California Queens & Masters scratch tourna-ment at Pickwick Bowl in Burbank, CA. Mark your calendars for June 23 & 24. Qualifying times are Sat., June 23 @ 1:00pm & 5:00pm and Sun., June 24 @ 9:00am. Matchplay semifinals begin at 1pm on the 24th, with stepladder finals following immediately af-terwards. Six games qualifying, top 16 men & top 16 women (based on 50 entries each; top 32 advance with 100 entries) advance to the semifinals. Entry fee is $65 pre-paid by June 18th & $75 on-site. Be sure to get your entries in early! This event is open to all California Adult USBC members. For more information, visit our website www.nlacbowling.com or call the association office at (818) 718-0193.

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Volume 11, Issue 2

The Sizzling Days of Summer

The good old summertime! In days of old, many centers shut their doors or casually trimmed back hours in reluctant homage to Apollo, the Sun God. Once winter/spring leagues ended, conventional wisdom dictated, only a few hard-core enthusiasts hit the lanes.

That thinking no longer rings true. Bowling is one of the few remaining 365-days-per-year, come-rain-or-come-shine entertainment and sport options for the general public. And maybe realizing that is one reason so many aggressive proprietors have sharpened their focus on summer marketing and promo-tions.

The Bowling Centers of Southern California is right in step with them, offering three major sum-mer promotions. More than 40 centers are running these summer sports club promotions with the Dodg-ers, Angels, and Padres. Several geographically fortunate centers are even offering two or all three at the same time.

Approximately 715 bowlers have signed up for these packages. The tickets, the merchandise, the bowling―they all add up to incredible value at the bowler level. They bring in a scorching amount of business at the center level. And we sell thousands of tickets for our sports club partners.

Doing the math, the value of these programs to centers can easily be calculated in hundreds of thousands of dollars to our member centers’ bottom line. That makes it well worth the countless hours your BCSC office staff, executive board, and sports club committee chairs dedicate to getting these pro-grams off the ground and into your center.

Now, if you’ve run them before, you will have noticed significant changes in how they are being executed. First, in order to deliver bowler merchandise on time, we’ve brought much of the work in-house, thereby eliminating some of the unknowns in the manufacturing of these items, in particular the shirts.

And second, we’ve been extremely aggressive in following up with every center personally to ensure ticket and merchandise orders are provided, and paid for, on time.

That follow-up may be the single most sensitive issue we’re facing. We understand that every center is unique and has individual preferences in how products are ordered and paid for. Every center begins and ends leagues and charges bowlers in its own way.

It’s because of these differences, we have to create uniformly applied policies if we are going to provide you with the extraordinary customer service you deserve. We hope that given the complicated nature of fulfilling so many orders you will understand our persistence in attempting to keep to all of our deadlines.

For centers that haven’t run any of the three summer programs mentioned above, there’s no need to worry. We are announcing a few new programs―one with Miller Brewing Co. in this very newslet-ter― that can be used by every center no matter where it’s located.

We’re also open to any promotional suggestions you have. How about a BCSC Cruise League or a Legoland League? Send me your thoughts and we’ll look into the feasibility of offering such programs.

The world is our oyster. Summer is a great time to enjoy it! Scott Frager, Executive Director

Volume 11, Issue 2

Take Two

When the last details are finished in the renovation of Jewel City Bowl in Glendale, the entry hall from the side door will be hung with pictures of bowl-ing history. The memorabilia will grow more recent as the customer gets further inside the building. At last, he’ll see un-der-construction photos and with one more step, he’ll turn the corner and the whole center will spread out in front of him. He will do a double-take if he hasn’t been to the center in the past year or so. Eight additional lanes (now totaling 24 state-of-the-art Murrey MML-3000 lanes, replacing wood). Vibrant decor (by Dynamic Designs & Architecture of Birmingham, MI). Six plasma TVs in the walls around the bar and dining area. Redemption games. A menu several cuts above the usual bowler food, items like Pink Panther Fettuccini (chicken and mush-rooms with a marinara/alfredo sauce), turkey pesto sandwich, and a burger with bleu cheese and grilled pineapple.

On May 2, 2007, Executive Director, Scott Frager, had the chance to drop by the center to take a look at the newly redone center. All told, a big change from the last major remodel, says owner Tony Sands. That one was helmed by his father, William, who combined bowling ownership with a career as a top Hollywood film editor on features like Funny Girl and On the Beach.

The money was a little different this time around, though. Sands senior spent $400,000 on his project; son Tony, $1.8 million on his. The latter figure, by the way, does not include an original design for the masking, sketched by Tony and his wife, Carmen, and settee couch seating drawn up by Tony. The owners worked gratis, so to speak.

One more point of déjà vu: When the current remodel began almost three years ago―it was of-ten stalled by city red tape―Tony was 44. The same age as his father when the 1973 remodel commenced.

Bold primary colors combine for a softer, friendly effect in Jewel City design by Dynamic Designs & Architecture. At left, reception counter is combined with prize redemption.

On a busman’s holiday, Bill Snoberger, capital equipment manager for Murrey International (right), checks a Murrey lane with head mechanic Transito Bonilla. A Jewel City regular since 1979, Snoberger threw a 300 on his own brand of lanes in April.

For more information: Murrey International, (800) 421-1022, [email protected], www.MurreyBowling.com. Dynamic Designs & Architecture, (248) 644-7275, www.DynamicDesignsInc.net

Volume 11, Issue 2

2007 Sports Club Schedule for the Angels, Dodgers and Padres Please use this page as a reminder to order your tickets on time for the sports club your center is participat-ing in. Please do not forget to provide payment of the orders that you are submitting. No orders will be processed without payment. Please do not miss the deadlines to ensure timely delivery of your tickets and merchandise. Thank you.

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It stars a brand new product from Miller Brewing Co., the gorgeous Miller Spokes Models,

your center, and your adult bowlers. It’s a free taste-test of Miller Chill, a premium, light beer with a hint of lime and a pinch of salt. It’s an American take on the Mexican Chelada. Frankly, folks, this stuff is good! Calories? Only 110. Light on the carbs, too: 6.4 grams per bottle.

This is one crisp way Southern Californians are going to be turning down the summer heat once Miller introduces Miller Chill. But your bowlers can taste it before the general introduction, in what has got to be the coolest promotion for the hottest days this year. And it works like this:

Buy four cases or more of Miller Chill. Prior to the promo-tion your distributor will place POS to help with brand awareness. On sampling day, the Miller Chill Team will buy the beer they need for the promotion from you at your retail price. They bring plenty of give-a-ways to distribute to your customers and help you sell your four cases and more. They even tip your bartender or server that helps to legally pour and hand out the samples! Your net cost for the sampling session: zero. Your profit potential from Miller Chill sales: HOT!!!

Plus, if you book the Models by June 1 for a Miller Chill sampling session, you might even be able to receive a Miller Chill neon sign.

Interested? Contact Miller’s Stephanie Bauder at 949-689-6480 or email

her at [email protected]. Or call the BCSC office at 818-789-0900 or email [email protected]. Remember, do it before June 1, 2007.

The coolest promotion this summer. . . “Chill” out with every adult’s favorite bowling beverage!

Volume 11, Issue 2

Volume 11, Issue 2

The Magic Lamp at Gable House Bowl Rub the lamp once: owner Mickey Cogan saves $660,000 (California rebate, $350k; state tax credit, $60k; fed tax credit, $250k). Rub the lamp twice: he puts $4,000 a month in his pocket during times of the year when daylight hours are longest. Rub three times: he’ll keep saving as electricity costs rise in the years ahead, which of course they’re bound to do. Actually, all the lights in the 40-lane bowl are magic, in a way-every fluorescent, incandescent, and inch of neon. Since January, they have all run on electricity gath-ered by 768 solar panels on Cogan’s roof. Close to 11,000 square feet of panels, powering everything in the 38,000-square-foot premises when the sun shines.

“We come in between the meter and the main breaker, so we are not touching anything of the exist-ing electrical system,” said H.D. Boesch, president of New Millennium Power of Mission Viejo, who in-stalled the panels. “Electrons, which are pushed into the conductive layer [of the panel], want to go some-where. They will be the first to power every appliance. So whenever the sun is shining, the electricity gen-erated by the solar system is used by our customer. If it is not enough, then electricity from the utility will be taken to come up with the complete load.”

In sunny Torrance, Cogan’s panels often produce more electricity than he’s able to consume. That excess is pushed through the meter into the grid and Edison gives the customer, Cogan in this case, a credit. Says Boesch, “No penny-worth of energy is wasted. Either the customer uses it or it is ‘stored’ at the utility with a credit, and you get it back, with a debit [to that account], when you need it.”

The panels are close to being the perfect appliance: no moving parts, life expectancy of 50 years, and, and a 25-year performance warranty (electricity produced will not decline more than 1%). Solar pan-els were first designed for use in space, an unforgiving environment where no maintenance man is just around the corner; earth-bound folk now get their benefits, too.

In addition, Millennium guarantees performance of the system for one year (and customers can buy an extension to 10 years) that it will generate at least the kilowatt hours predicted. If it doesn’t, Millennium pays, so the company is painstaking in its engineering audit of the power requirements on the premises be-fore it specs the system.

“We can tell exactly how much the customer saves, even how much per hour over the year,” Boesch says. “This is what we need to understand the [customer’s] consumption, because utilities charge sometimes by the time of the day and the season.”

Besides the panels, the only major component of the system is an inverter that converts the DC cur-rent generated by the panels into AC. System maintenance, which is included with Millennium’s guarantee on the system, is mostly the cleaning of the panels. Customers can do that themselves if they want, but it’s included because, as Boesch observes, that makes it easier for him to guarantee performance. “A window that is dirty doesn’t let the sunshine in,” he notes―nor does a window that the owner lets get dirty.

“The savings,” Cogan said, explaining why he decided to put in a solar system. But his bowlers got a benefit, too. During the three months installation, no disturbance down below.

For more information: New Millennium Power, 949-293-6102, [email protected]

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Volume 11, Issue 2

We've Got You "Covered"! This fall, millions of kids will be heading back to school, many of them unwillingly. Making new friends, meeting new teachers, and learning a new schedule can be pretty stressful for a kid. And all those books to lug around! It’s enough to make a kid want to stay in bed with the covers over his head. But wait—this year, something is differ-ent! Thanks to you, the kids’ books are covered with a really cool Bowling Book Cover! The book cover has fun bowling games and coloring activities on it. Plus, free game coupons are included so the kids can visit your center! Proudly displayed on the back of the cover are your center’s name, address, and phone number. The kids love it! They can’t wait to show their mom, dad, and little sis-ter and invite them all to go bowling. Be a part of their excitement! BPAA, in conjunction with Walraven Company, has designed this customized book cover and is making it available for all mem-ber centers to purchase. For more than 80 years, Walraven has been a recognized and trusted name in in-school youth marketing. A.T. Walraven, the founder of Walraven Book Cover Company, invented and patented protective textbook covers back in 1919. Mr. Walraven was a visionary who saw both the needs of schools to protect their books and financial investment and a creative opportunity for companies and organizations to communicate their messages directly to kids and teens. (To learn more about Walraven, view other book covers, and hear testimonials from teachers and kids, visit their website at www.walravenco.com). Here are a few reasons why you should help support your schools by purchasing book covers: Marketing Reach kids 8 hours a day for nine months out of the year with the message of bowling. It’s a “walking billboard” for bowling and for your center. • Very few other advertising methods are allowed in the schools. • Parents, teachers, and administrators see your message, too! • They’re going to see someone’s message – it might as well be yours! • Community Outreach

Most schools require kids to cover their books. The schools either have to buy their own covers or make the kids do it themselves (think paper sacks!). This is a great way to provide something free to the schools.

• Inexpensive Costs less than a postage stamp.

• Easily beats a direct mail campaign or coupon insert that gets thrown away on the first view. • TV, radio ads, and high-priced billboards just aren’t an option for most centers. Book covers are

an inexpensive way to reach a lot of kids. You will soon be receiving a sample book cover along with an interest form. If you would like to purchase book covers, complete the interest form and send it back to BPAA who will work with you to determine the number of kids in your area and how many book covers you would like to pur-chase. Help grow the awareness of bowling with youth and send a message to schools that with bowling, we’ve got you “covered!” To see a sample of the book cover, click here <http://rs6.net/tn.jsp?t=tpnap4bab.0.udmap4bab.kxzy7gb6.4020&ts=S0239&p=http%3A%2F%2Fwww.bpaa.com%2Fftp%2Fuploaded%2FBookcover2007.pdf> . The Weekly Youth E-Tip is emailed every Thursday as an exclusive benefit of the BPAA In- Center Youth Director Program. To submit a weekly e-tip, email BPAA at: [email protected].

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Volume 11, Issue 2

Merchandising Tip of the Month End-of-School-Year Marketing It’s almost the end of another school year. Many new prospective customers now have the opportu-nity to dedicate their free time in bowling centers and pro shops over a three month period. According to Simmons Market Research Bureau (2006) more than 21 million youths bowl annually. That number repre-sents 32% of our reported bowler universe. A large number of youth may be finding their way into your locations. Knowing the size of the mar-ket available, it makes good business sense to create innovative programs to cater to this audience for their 3-month period of freedom. Learn to bowl or coaching “day” camps- Invite groups of kids to participate in organized lessons during traditional off-peak daytime hours. Conduct bowling and equipment clinics, provide lunch or snacks and offer upgrades to improve their game. Discounts for grades- Become a friend of the parent and the child by offering qualifying students equipment or coaching discounts for achiev-ing “A’s” on their final report cards. Summer frequency cards- Partner with the bowling center to create a bowling & equipment frequency card. The more the child bowls and pur-chases during the summer, the greater the discounts later during the school year. School’s out or Summer specials- Similar to other retailers, take ad-vantage of this time period to generate product and service revenue by cre-ating a “sale” that commences as school ends. Communicate this prior to the end of the school year to all youth bowlers (and adult bowlers with kids). Drop sale flyers off at local kid’s summer hang outs- clubs, youth centers, pools, churches, and so on. Adjust your hours- To reap full benefit of the summer youth market, a slight adjustment in work hours may be necessary- both when you open and when you close Kids will show up very early and very late. Making a few changes in the summer introduces new prospects into the sport, creates a customer for life and builds “CRED” with the youth market. For those without teenagers, “cred” means credibility. F. Lewczyk, Jr.- Vice President, Marketing & Research

Bowlers by Age Range Age Bowlers (000) 6-11 9,448 12-17 11,570 18-24 9,869 25-34 11,209 35-44 11,336 45-54 7,484 55-64 3,094 65+ 2,269 Total 66,279

MacKenzie, William “Red” Passed away at the age of 81, after suffering complications from a stroke on May 14, 2007. Red was born July 9, 1925 in Adamstown, Maryland and moved to Southern California after being discharged from the Navy in 1945. Red was active in the California bowling industry his entire life and was the creative entrepre-neur who owned and operated The Good Life league sheet service for the past 36 years. Before that, Red had owned Compton Bowl and managed several other area bowling alleys, including Del Mar Lanes, where he in-vented the game of “no-tap bowling.” Red was predeceased by his loving wife Phylis DeBiase and is survived by his daughter, Kathleen, step-sons Francis, James, Anthony, and Daniel DeBiase, nine grandchildren, and three great-grandchildren. There will be a memorial gathering at Canoga Park Bowl on Monday, May 21 at 1:00 p.m.

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Volume 11, Issue 2

A Perfect Night on the Diamond. A mighty thanks to Stephanie Bauder and everyone at Miller Brewing Co. for inviting the BCSC members and guests to the Inland Empire 66ers game on Friday, April 27, 2007. The box level seats were unbelievable, the food was great, the weather unbeatable. We all en-joyed some ice cold beer (especially the soon to be released Leinenkugel.) The Arrowhead Credit Union Park is a beautiful stadium where fans of all ages can watch baseball the way it should be! Right up close and intimate with the players and the field. It's too bad the Inland Empire 66ers lost to the Modesto Nuts, but with Scott Poddig hailing originally from Modesto, we cut him some slack. Again thanks to Stephanie Bauder from Miller Brewing Co. and the following gentlemen from the 66ers: Ron Lee Director of Food and Beverage, Steve Toth Assistant Food and Beverage Director and Loren Foxx, General Manager. A perfect night on the diamond.

From Left: La Habra “300” Bowl’s Rob Shan with wife Ruth Shan and Miller’s representative, Stephanie Bauder.

From Left: Harley’s Camarillo Bowl’s Scott Poddig and Empire Bowl’s Ronda Tellyer.

BCSC BOARD OF DIRECTORS

JASON ALTMAN BCSC President Surf Bowl 1401 S Coast Hwy Oceanside, CA 92054 760-722-1371 Fax 760-722-8693 [email protected] MICKEY COGAN Gable House Bowl 22501 Hawthorne Blvd. Torrance, CA 90505 310-378-2265 Fax 310-378-6158 [email protected] TOM CRISTI BCSC Vice President Santa Clarita Lanes 21615 W. Soledad Canyon Rd. Santa Clarita, CA 91350 661-254-0540 Fax 661-254-7562 [email protected] GARY FORMAN BCSC Secretary/Treasurer Fountain Bowl 17110 Brookhurst St. Fountain Valley, CA 92708 714-963-7888 Fax 714-965-1158 [email protected]

CHARLES KINSTLER Del Rio Lanes 7502 Florence Ave. Downey, CA 90240 562-927-3351 Fax 562-928-5453 [email protected] BILL MOSSONTTE Mission Hills Bowl 10430 Sepulveda Blvd. Mission Hills, CA 91345 818-361-1221 Fax 818-361-0321 [email protected] DANIEL MUELLER Buena Lanes 1788 S. Mesa Verde Ventura, CA 93003 805-656-0666 Fax 805-656-0774 [email protected] SCOTT PODDIG Harley’s Camarillo Bowl 305 Arneill Rd. Camarillo, CA 93011 805-482-0747 Fax 805-987-5170 [email protected]

TED STALLINGS Brunswick Premier Lanes 845 Lazo Ct. Chula Vista, CA 91910 619-421-4801 Fax 619-421-5081 [email protected] DOUG SVELA Gage Bowl 3477 E. Gage Ave. Huntington Park, CA 90255 323-587-3211 Fax 323-587-3531 [email protected] RONDA TELLYER Empire Bowl 940 W. Colton Ave. Redlands, CA 92374 909-793-2525 Fax 909-792-4182 [email protected] BCSC HEADQUARTERS SCOTT FRAGER Executive Director 13245 Riverside Drive Suite 501 Sherman Oaks, CA 91423 818-789-0900 Fax 818-783-2874 [email protected] VICTORIA TAHMIZIAN Office Administrator 818-789-0900 Fax; 818-783-2874 [email protected]

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Volume 11, Issue 2

june 2007- bcsc newlsetter - socalbowling.com · foundation of bpasc 13245 riverside dr. #501,...

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