Building a Better Mobile Web Mobile Web Perspective (MWP) 5.0Mobile Internet Testing Environnent (MITE) 2.0

HExplosive growth of the smartphone market

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SMS, MMS, CSC Was the message delivered quickly and accurately?

How are your SMS delivery partners performing?

Web Browsing Are users able to download and navigate through mobile sites

quickly? Are there broken links or missing images?

Data Throughput Is your subscriber getting fast download speeds? How is it

perceived vs. the competition?

Streaming How long does it take to play a

video clip after the user selects it? Is there buffering?

Email Does your email service

have outages?

Mobile Apps

Does your application crash during download?

Content Is content available

everywhere all the time?

Content reaches the end user in a variety of ways within the mobile ecosystem. Each delivery method presents unique challenges to providing a good experience.

Performance Challenges of Meeting Mobile User Expectations

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Mobile Testing and Monitoring ProductsTwo paths for delivering mobile content, each with its own challenges.

Mobile Websites Mobile Apps

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Challenges presented by each solution

§ Many device models to support§ Slow download speeds§ Unreliable networks§ Lack of end user performance metrics

§ Dependence on OS§ Multiple builds of same apps§ Short shelf life§ Require real devices for testing and monitoring

Mobile Testing and Monitoring Products

§ Database of 1,800+ devices and 11,000 device profiles§ Monitoring from 50 global locations and 35 operator networks§ Real time results and alerts§ Troubleshoot issues to reduce downtime

§ Real devices connected to live operator networks§ Latest smartphones in global locations§ Real time results and alerts§ Ability to conduct real-time troubleshooting for quick

issue resolution

Each mobile approach requires a different testing and monitoring solution.

Mobile WebsitesTesting and monitoring of mobile websites for all mobile devices

Mobile AppsTesting and monitoring of mobile apps for

smartphones

Keynote Mobile Web Perspective® Keynote Mobile Device Perspective®

Keynote Mobile Internet Testing

§ On demand access to 1,800+ devices and 11,000 device profiles§ Record and Playback scripts§ Analyze and troubleshoot performance problems§ Test and verify website across multiple devices

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HNew studies: Users prefer mobile Web over appsMobile Web is preferred for news, sports, commerce, and video.Apps are preferred for games, music and social media.

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UK: 7 out of 10 mobile media users choose to find information and content via a browser.

“Many mobile device users appear to think browsers offer the better user experience.”

Building a Better Mobile Web

MOBILE WEB PERSPECTIVE (MWP)

MOBILE INTERNET TESTING ENVIRONMENT (MITE)

The most powerful desktop-based tool for testing and validating mobile Web content.

The global monitoring solution for the mobile web.

Certify mobile Web content over multiple device profiles simultaneously

Monitor your mobile website from any one of our 50 locations around the world

Self-service scripting and provisioning for rapid deployment

Browse any mobile website using a library of 1,800 devices and 11,000 device profiles

Record any mobile website path or transaction with point-and-click ease

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How can we monitor mobile

content for availability,

performance, and quality?

At the frontline of delivering the mobile Web experience

Web / IT Operations QA / Certification Teams Performance / Test Engineers

How can we monitor mobile

content for availability,

performance, and quality?

24/7 Monitoring and Troubleshooting

Around the world and around the clockYou can cost-effectively monitor your mobile Web content 24 / 7, from the Keynote Global Test & Measurement Network across all popular mobile device profiles.

Content Verification Performance Analysis and Optimization

How can we systematically verify that our mobile content is optimized for all popular mobile devices?

How can I remotely test mobi le content

and services to diagnose problems

and optimize performance.

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At the frontline of delivering the mobile Web experience

Web / IT Operations QA / Certification Teams

How can we systematically verify that our mobile content is optimized for all popular mobile devices?

Performance / Test Engineers

How can I remotely test mobi le content

and services to diagnose problems

and optimize performance.

How can we monitor mobile

content for availability,

performance, and quality?

24/7 Monitoring and Troubleshooting

Do more, in less time.You can automate the certification of your mobile Web content across multiple device profiles for conformance to mobile best practices.

Content Verification Performance Analysis and Optimization

How can we systematically verify that our website is optimized for all popular mobile devices?

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At the frontline of delivering the mobile Web experience

Web / IT Operations QA / Certification Teams

How can we systematically verify that our mobile content is optimized for all popular mobile devices?

Performance / Test Engineers

Content Verification

How can I remotely test mobi le content

and services to diagnose problems

and optimize performance.

How can we monitor mobile

content for availability,

performance, and quality?

24/7 Monitoring and Troubleshooting

Find it. Fix it. Fast.You can interactively troubleshoot mobile Web content and service issues by remote testing on multiple mobile device profiles and operators from your desktop.

Performance Analysis and Optimization

How can I remotely test mobi le content

and services to diagnose problems

and optimize performance.

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Get performance reports and

graphs in real time

Self-service scripting and provisioning for rapid deployment.

Real Time Reports & Graphs

Monitor from virtually any mobile device

profile. WebKitintegration

simulates access from all popular mobile

devices.

Get on-demand access to content availability,

performance and quality data from 50

locations

Mobile Web Perspective 5.0The global monitoring solution for the mobile Web.

Self-Service Scripting &

Provisioning

Extensive Device Database

On Demand Availability

Access

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Mobile Web Perspective 5.0 MWP can monitor any website by emulating any mobile device.

Extensive device database

1,800 devices and 11,000 device profiles

MWP downloads mobile websites on a mobile WebKit browser

Supports HTML5 with AJAX, JavaScript and CSS

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Mobile Web Perspective 5.0 MWP lets you record your own scripts and provision your own measurements across multiple devices

Self-service scripting

Record scripts and add validation check-points

Remote script library

Save scripts to library and access them during MWP measurement provisioning

Self-service provisioning§ Create MWP measurements in

KSC§ Provision measurements across

multiple devices

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Mobile Web Perspective 5.0 View MWP results across different devices.

MWP results in MyKeynote

§ View Results for each device

§ View screen snapshot for troubleshooting

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MyKeynote

RF

Mobile Web Perspective 5.0 MWP monitors the availability of infrastructure delivering a mobile website,without the impact of the network operator. MWP-Air accurately monitors the response time and availability of the mobile websiteas experienced by the end user.

MWP-Air

(35 Networks)

IP Backbone

Corporate Firewall

MWP

(50 Global Locations)

Mobile Web Content Servers

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Perform remote over the air testing and

troubleshooting of issues for web

content

Record and playback scripts to certify

mobile Web content over multiple device

profiles simultaneously

Remote Over Air Troubleshooting

Extensive device database allows testing

on any device profile

Analyze and optimize performance of mobile

website

Simultaneous Multiple Device

Certification

Extensive Device Database

Mobile Optimization

Mobile Internet Testing Environment 2.0 The most powerful desktop based tool for testing and validating mobile Web content

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Mobile Internet Testing Environment 2.0 Interact with a mobile website and analyze its performance on any mobile device

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Mobile Internet Testing Environment 2.0 Record scripts and upload them to remote script library for self-service MWP provisioning.

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§ Record script once § Run script on any device profile§ Provision script for MWP

Mobile Internet Testing Environment 2.0

Run a matrix test across multiple devices.

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Automate testing by running a matrix test across multiple devices

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Mobile Internet Testing Environment 2.0 Connect to remote Keynote agents using MITE 2.0

§ Perform Over-the-Air testing on different networks in remote locations

§ Troubleshoot MWP alerts by running instant tests on remote agents

MITE vs. MITE Pro2 versions of MITE

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H

Build a Better Mobile Web with MITE and MWP

MOBILE WEB PERSPECTIVE (MWP)

MOBILE INTERNET TESTING ENVIRONMENT (MITE)

The most powerful desktop-based tool for testing and validating mobile Web content.

The global monitoring solution for the mobile web.

Certify mobile Web content over multiple device profiles simultaneously

Monitor your mobile website from any one of our 50 locations around the world

Self-service scripting and provisioning for rapid deployment

Browse any mobile website using a library of 1,800 devices and 11,000 device profiles

Record any mobile website path or transaction with point-and-click ease

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