kmworld roundtable - social networks for business success, an open source perspective
TRANSCRIPT
ARTISANS OF OPEN SOURCE
Social Networks for Business Success
An Open Source Perspective
Rivet Logic Corporation1800 Alexander Bell DriveSuite 400Reston, VA 20191Ph: 703.955.3480 Fax: 703.234.7711
Mike VertalPresident and CEO
ARTISANS OF OPEN SOURCECopyright © 2009. Rivet Logic Corporation. All rights reserved.2
Rivet Logic Overview
• Award-winning professional services focused on:o Enterprise Content Managemento Web Content Managemento Collaboration and Social Communities
• Using Leading Open Source Software
ARTISANS OF OPEN SOURCE
Why Social for Business?
• The value… “of social software iso Improving connectednesso Promoting unplanned collaborationo Capturing informal knowledge”
Copyright © 2009. Rivet Logic Corporation. All rights reserved.
-- Gartner, “Tutorial: Social Context, Not Technology, Defines Social Software”, 30 May 2008
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In Other Words…
+
…for the enterprise
Copyright © 2009. Rivet Logic Corporation. All rights reserved.
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Survey Results
• McKinseyo 69% of executives report “measurable business results”• Better sharing• Access to experts• Lower costs
• eMarketero Those not using social media
• Don’t know enough - 51%• Security concerns - 40%
Copyright © 2009. Rivet Logic Corporation. All rights reserved.
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Social for Business Results
What’s the lowest risk way to get started?
Copyright © 2009. Rivet Logic Corporation. All rights reserved.
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Social for Business Results
• Open sourceo Free - download & use nowo Start smallo Incremental development
• Pay for support later o If neededo As needed
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ARTISANS OF OPEN SOURCE
Open Source Options
• Many options to consider
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ARTISANS OF OPEN SOURCE
Alfresco Share - Example
ActivitiesActivities
PeoplePeople
TaggingTagging
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Sites & Team
Collaboration
Sites & Team
Collaboration
ARTISANS OF OPEN SOURCE
Alfresco Share - Example
Office thinks it’s
SharePoint!
Office thinks it’s
SharePoint!
No Plug-in Needed
No Plug-in Needed
Version ControlVersion Control
Copyright © 2009. Rivet Logic Corporation. All rights reserved.
ARTISANS OF OPEN SOURCE
Liferay Social Office - Example
User profiles, Directories
User profiles, Directories
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ARTISANS OF OPEN SOURCE
Liferay Social Office - Example
Presence, Real-time
chat
Presence, Real-time
chatTeam sitesTeam sites
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Activity feeds,Tasks
Activity feeds,Tasks
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Liferay Social Office - Example
Collaboration
Collaboration
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Search, Tagging, …Search, Tagging, …
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Enterprise ready
• Content management• Security• Auditing and reporting
• Compliance
• Governance• Maintainability
• Reliability• Scalability
Copyright © 2009. Rivet Logic Corporation. All rights reserved.
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Customer Case Studies
Copyright © 2009. Rivet Logic Corporation. All rights reserved.
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Customer Case Studies
• Content collaboration within the enterprise
• Web publishing• Multi-channel content delivery• Social media and communities• E-commerce
Copyright © 2009. Rivet Logic Corporation. All rights reserved.
ARTISANS OF OPEN SOURCE
Team Beachbody
• Largest provider of home exercise programs
• Communityo Calendarso Join groupso Discuss, share, ..o Track Statso Contestso Feedso Find coaches
• Builds customer loyalty
• Generates revenue
Copyright © 2009. Rivet Logic Corporation. All rights reserved.
ARTISANS OF OPEN SOURCE
Summary
• Social networks in the enterpriseo Early adopters report significant benefitso Still uncertainty and concerns
• Open source o Easy to start and experimento Lowest risk
• Focus on the right alternativeso Start with business goalso Include enterprise-grade featureso Engage with existing communities of users
Copyright © 2009. Rivet Logic Corporation. All rights reserved.