leadgen and list building
TRANSCRIPT
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@sellsy_app
#SalesHackerSeries
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1. Background
2. Know your metrics
3. Be Customer Centric...
4. … to generate more leads
5. Outsource your workforce
AGENDAAGENDA
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How do we generate leads?...
... Or HOW WE DON’T GENERATE LEADS?
AGENDATODAY
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BACK IN TIME
Selling a simple B2B product isn’t hard
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BACK IN TIME
How did we generate our
first 2000 clients?
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So how to sell a complex B2B product?
AGENDATODAY
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QUANTITY ≠ QUALITY
AGENDAKNOW YOUR METRICS
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Your users know
your product
better than you
thought
AGENDAREFERRAL IS YOUR BEST LEAD GENERATION
CHANNEL
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Make them love
your product
and spread the
word!
TAKE CARE OF YOUR CUSTOMERS
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Your customer’s contacts have the same
needs and pain point as the referrer
TAKE CARE OF YOUR CUSTOMERS
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Outsource your workforce by
creating great partnerships!
USE RESELLERS TO OUTSOURCE
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AGENDAREMEMBER
Each new user is a potential sales rep!
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AGENDATHEN
NEXT STEP?