learning insights for the new year [webinar]
TRANSCRIPT
Learning Insights
Transforming Learning 10 Tips From L&D Managers
Cammy Bean & Chip Cleary
#KineoInsights
Introducing • Elearning • Learning Portals • Blended Programs • Consulting and Training • Marketing & Awareness • Learning Insights
Insights Survey We interviewed 35 Learning Managers:
• B&Q • KPMG • McDonald’s • Unilever • Xerox • TUI Travel • Barclays • UK Ministry of Defence
First, a little context…in general, people report these trends and challenges:
• Doing more for less • Dispersed workforce • Digitization of services • Emerging new business models • Digital skills gap • Impact on L&D
Digital technologies have changed the way we interact with clients and consumers.
Forget physical, I wanna get digital!
Think about how your L&D organization is using technology to support the business. Do you feel your L&D team has the skills needed to meet this challenge? Yes No I’ve never really thought about it.
Poll
The need for digital skills
“There is a huge and growing need for
new employees with digital skills from all
backgrounds.”
“There is a particular shortage
of talented and experienced tech
savvy people.”
Managers reported their top priorities: • Onboarding • Compliance • Leadership • Sales/Product Training • Customer Service
What about you? What’s your top L&D priority for the coming year? • Onboarding • Compliance • Leadership • Sales/Product Training • Customer Service • Other (share in the chatbox)
Poll
Not about cutting costs, learning must: • Be based on real business needs • Make a difference • Change behavior • Improve performance
In the face of these challenges and these areas, L&D has to prove value:
“There is money for training but it has to
show that it improves sales or performance.”
• What’s working? • What advice and tips would you give
other L&D professionals?
We asked L&D professionals.
“Be a consultant: get really close to the
beating heart of your business.”
“Walk in the shoes of
your business people.
Don’t stay on the outside.”
“Make learning real and as authentic as
possible.”
Tip #1. Work with the business.
“Be a consultant: get really close to the
beating heart of your business.”
So how do we get that close?
Tip #2. Embed learning in the workflow. Make learning content more resource driven, shorter, more focused, supportive and performance related.
“When the competition
is about the speed of product to market then
we need to take the trainer out of the way.”
“We made the information shorter,
sharper and easier to access on a just-in-time
basis.”
Tip # 3. Design blends. Create mature blends • Webinars • Gamification • Mobile • Social learning • Peer learning
“The single modality learning approach is
definitely going by the wayside. It just reflects changes in society and technology in general.”
Tip #4. It’s all about communication. • Integrate learning with marketing • Simple, focused messages • Communicate relentlessly
Campaigns Create a learning brand, use every channel
I LOVED this training! I was very engaged and didn't attempt
to multi-task at the same time. Thanks for changing it up!
Tip #5. Make it open and available.
• Driven by consumer expectations • Available when I need it • On the device I am using
“Over 60% of staff said that they would
learn at home on their own devices.”
Multi-Device Learning
Join the Adapt community and download Adapt for free https://community.adaptlearning.org
Adapt – OS Responsive Design
Join the Adapt community and download Adapt for free https://community.adaptlearning.org
Tip #6. Tap into the power of peers. • Embrace peer learning • Involve them in delivery • Colleagues as coaches • Encourage sharing and social learning • Provide local mentors/buddies • Support user generated content
Many Examples
“I find out more from Yammer than any other communication
channel in our business”
“Stores have really embraced it – section managers love it, people get back much more quickly e.g.
anyone got a fault with a zip on this jacket, yes this is how you fix it.”
“People respond much quicker on Yammer. No
way you’d get that response on email.”
Is your organization using an internal social networking tool? Yes, with great gusto. Yes, but only by a small group of people. No.
Poll
Tip #7. Leverage managers. • Design in close consultation with managers • Use managers to deliver and support learning • Get managers to track the impact on performance
Tip #8. Engage your leaders.
• Get senior leaders to lead by example • Provide ‘visible leadership’ • Get them to share their learning stories • Demonstrate how they are developing themselves
Tip #9. Get tough with assessment. • Post learning reviews with managers • Identify real examples of behavior change • Valued recognition – certification and badges
“We are doing scenario-based assessments. We are focusing on knowledge application and
impact on performance.”
Endorse, accredit and qualify.
“You cannot underestimate the value that bringing in qualifications brings.
There are many spin offs in terms of learning benefits and the motivation it
gives to staff.”
Tip #10. Innovate and prototype.
“Be nimble and agile and focus on new ideas.”
“Adopt a prototyping approach – test out new design approaches very
quickly, get end user feedback.”
So let’s review our top 10: 1. Work with the business (be a consultant). 2. Embed the learning in the workflow. 3. Design blends. 4. It’s all about communication (think like a marketer). 5. Make it open and available (think multi-device).
6. Tap into the power of peers.
7. Leverage managers.
8. Engage your leaders.
9. Get tough with assessment.
10. Innovate and prototype.
So, have you got the skills?
The range of knowledge, skills and experience required in L&D is arguably
greater now than at any other time
The L&D Skills Challenge • Business consultancy • Knowledge mgt, content curation, performance support • OD, change management, performance solutions • Blended designs – social, games, mobile, coaching, webinars • Tech savvy, application of new learning technologies • Communications and marketing • Prepare and pitch business cases • Measure real business impact
Compliance
Sales
Customer Service Leadership and Management
Onboarding
Technical Training
The L&D Skills Challenge • Business consultancy • Knowledge mgt, content curation, performance support • OD, change management, performance solutions • Blended designs – social, games, mobile, coaching, webinars • Tech savvy, application of new learning technologies • Communications and marketing • Prepare and pitch business cases • Measure real business impact
Business Consultancy
Change Management
Performance Support Knowledge Management
Content Curation
The L&D Skills Challenge • Business consultancy • Knowledge mgt, content curation, performance support • OD, change management, performance solutions • Blended designs – social, games, mobile, coaching, webinars • Tech savvy, application of new learning technologies • Communications and marketing • Prepare and pitch business cases • Measure real business impact
Business Case
Measure Business Impact
Proposal Return on Investment
Presentation
The L&D Skills Challenge • Business consultancy • Knowledge mgt, content curation, performance support • OD, change management, performance solutions • Blended designs – social, games, mobile, coaching, webinars • Tech savvy, application of new learning technologies • Communications and marketing • Prepare and pitch business cases • Measure real business impact
Blended Design
Peer learning
Gamification Multi-device learning
Social learning
Assessment
Assessment
Coaching
Classroom design
Webinars
The L&D Skills Challenge • Business consultancy • Knowledge mgt, content curation, performance support • OD, change management, performance solutions • Blended designs – social, games, mobile, coaching, webinars • Tech savvy, application of new learning technologies • Communications and marketing • Prepare and pitch business cases • Measure real business impact
Communication
Campaigns
Marketing
Videos
Road shows Posters
Branding
Look for more from Kineo soon on the top five: • Onboarding • Compliance • Leadership • Sales/Product Training • Customer Service
Cammy Bean VP of Learning Design @cammybean [email protected]
Chip Cleary VP of Solutions & Consulting [email protected]