magazine analysis 2.pptx

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The title clearly states the magazine subject and therefore people with a rugby interest will be immediately attracted to it. It is also bold and stands out against the background, making it eye catching. In general the very top of a magazine cover is always an area that gets initial attention and as a result of this, the creator has placed an important USP in this position. The fact that the magazine is internationally recognized as the best of its kind will attract people, especially those with an interest in rugby.The contrasting green background emphasises both the image and the writing.Although the price seems expensive at 4.20, it gives the impression that the magazine is a specialist one. The creator has purposely made it extremely small in an attempt not to draw attention to it.Using a question intrigues the potential reader, particularly if they are interested in rugby.The well known names featured would entice the reader, however they would need a foreknowledge of the sport and players in order for this effect to work; which further suggests that the magazine is a specialist one. Costume choice is significant for sport magazines as many people will recognize players only through the team they are in or country they play for. This particular players attire will most likely appeal to English people or alternatively anybody with an interest in the sport. This hint at what is inside the magazine will attract the reader, particularly as the black circle is prominent against the white shirt. The wording is also effective because it is a question which includes the personal pronoun your, this will engage the reader on a personal level and therefore I can infer that they will be likely to buy the magazine.The fact that the players name is small(whereas in many magazines it would be one of the main features) is another suggestion that this particular magazine is a specialist. This is because it is expected that the reader will already know the man on the cover just by image. The main storyline doesnt include the players name as the reader is expected to have foreknowledge of this.Highlighting this name in the opposite colour suggests importance and also uses it as a USP as he is well known to the target audience.I can infer from this cover that the magazines target audience are people with a keen interest for rugby. This is because foreknowledge is required to understand a lot of the aspects of it.

The creator has placed three of the most well known sporting names in the world at the top of the cover, possibly in an attempt to use them as a selling point because they will be one of the first features the reader will see.These names make evident that the magazine is about tennis, however the reader would need an extent of foreknowledge in order to understand this. Both the red of the masthead and black of the names stand out against the muted blue background.The masthead clearly indicates that the magazinespecialises in tennis, it is also extremely bold and eye catching. Using the image of all three players will appeal to the magazines target audience, as well as people in general . This is because they are well recognized both inside and outside of the tennis industry. Dressing the men in the attire they most famously wear will make them more recognizable and thus attract more potential readers. Their facial expressions relate to the title trivalry (a pun of rivalry) because they look as if they are in competition. This is a technique that will intrigue the reader as they will most likely be interested in the rivalry between the men, especially if they are particularly interested in the sport. This yellow border is eye catching compared to the background and also enables the headline to stand out. As the majority of magazines do, the price has been made extremely small. This is in order to stop attention being drawn to it. The price is $4.99 (around 3.30), which is relatively cheap but not to the extent that it appears not to be a professional magazine. These strap boosts will encourage potential readers to buy the magazine. It also suggests that the target audience is people who play tennis as the stories are directed to those who want to improve at the sport. The fact that the creator allowed the image to cover the masthead suggests that the players are of higher importance or alternatively that the magazine is well known enough and people will therefore recognize it immediately. Overall the cover is very simplistic which makes it look professional and suggests that people will buy it without having to know what is inside. I can infer that the target audience are people with an interest or who play tennis because of the stories and expected foreknowledge.