liiar analysis (1).pptx

7/27/2019 LIIAR analysis (1).pptx

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LIIAR ANALYSISBy Lauren Schofield



Language:

A large image of the band is used to make the

reader want to read the magazine as this could

be a band they really like or just find reading

about celebrities interesting. The shot is a mid

shot showing the top half of the bands body

and head.

The colours of red, black and white are

contrasting colours that work really well and are

associated with the rock/metal genre.

The stories that are featured are all about

bands in the same genre as the magazine such

as My Chemical Romance and interviews with

the band members. As the magazine is all

about the metal/rock music scene the

interviews fit well.

The page layout is quite crowded and “loud”

so the page layout Is a connotation of the

music as most rock/metal music is loud music



Ideology:

The ideology promotes thevalues and beliefs such as theybelieve its ok to be different, for example on this issue the bandare all dressed in different wayswith different colour hair

therefore showing the audienceits ok to be different.

The ideology is also rebelliousbecause colouring your hair bright colours, men with longhair, tattoos and piercings areseen as bad and not seen as asocial norm therefore rebellious.



Institution:

Kerrang is a metal/rock music magazinethat features bands and what is new in themetal/rock music world such as bandbreakups, new bands, new albums or justgeneral gossip about bands or a member

of a band.Kerrang also features posters of bands or band members for the reader to put up.

Kerrang first published the issue 1 ofkerrang magazine on the 6th june 1981

The founder of the magazine is Alan Lewisand the editor is James McMahonThe Publisher is Bauer Media Group andthe magazine is based in London, England.



Audience:

The audience is usually young

adults/teenagers who like different types ofrock music.The magazine caters to the audience byproviding special offers and free posters inthe magazine, also the magazine only costs£1.99 so this is a cheap magazine as

teenagers usually do not have muchmoney to spend on things like a magazine.

54.7% of males read this magazine and45.3% of women read this magazine.

15-24 25-34 35-44 45-54 55-64 65+

56.1% 21.5% 13.4% 7.1% 1.8% 0.1%



Representation:

The magazine is a music magazine and they

promote this by putting pictures of bands onthe front cover that interest the reader, alsothey put interesting gossip and feature storieson the front cover so that the reader can seewhat will be in it and may look to see if there isany stories about bands or artists they like.

The men in the magazine are represented asconfident looking down slightly at the cameraso therefore making the magazine look like aconfident music magazineDenotations of the magazine are that they usethe colour red on the “2010” and the plug, theconnotations of this are that the lead singer ofthe band has red hair and can representpassion showing he is passionate about hismusic but red also represents danger so themagazine shows passion and danger.



Language:

There is a main image showing

the feature story about MyChemical Romance and smaller pictures of other feature stories.What will be featuring in themagazine is written in columns socan be easily identified with

highlighted subheadings withinthe columns.There is an editors note and acolour scheme of 3 colours,black, yellow and white. 3 coloursthat are contrasting and stand

out.Page numbers are also presentedon this page to show you whereto find the story or article youwant to read.



Ideology:

The ideology of the contents page isvery similar to the front cover because it is the same magazine.The ideology of the magazine is that

it is ok to be different. Another ideology of the magazine isrebelliousness as rock music isdifferent and members of the bandusually have piercings, tattoos andcoloured hair that is not seen as a

social norm.



Institution:

Kerrang is a metal/rock musicmagazine that features bandsand what is new in themetal/rock music world such asband breakups, new bands,

new albums or just generalgossip about bands or amember of a band.Kerrang also features posters ofbands or band members for the reader to put up. You canfind all of the feature stories,posters and any other articleon the contents page.



Audience:

The audience is usually youngadults/teenagers who like differenttypes of rock music. Just over half of

the population who read thismagazine are men. 54.7% male and45.3% female.



Representation:

The magazine is represented byputting pictures of main featurestories in a large image at the topshowing it is a good story to readand important because important

things are the first and you see thisstory first.This helps to sell it to the audience aspeople like to see pictures and if it’sa picture of one of their favouritebands they are inclined to but it.



Language:

The images used show the reader who the article is about and in thiscase a band called My Chemical Romance (MCR). Some conventionsof the double page spread are; a drop cap, stand first and the main titleis a pull quote that is presented over the 2 pages to show that bothpages are the same article as the title links both pages together.The colour scheme is red, white and black sticking to a 3 colour systemtherefore not making the page look confusing with lots of differentcolours.The layout of the page is orderly and the text in the main part of thearticle is in columns looking neat and tidy again not confusing the

reader.



Institution:

The institution again is Kerrang magazine and thewas first published on the 6th june 1981

The founder of the magazine is Alan Lewis and the editor isJames McMahon. The Publisher is Bauer Media Group and themagazine is based in London, England.



Ideology:

The ideology of Kerrang magazine is to be different and

rebellious as bands like My Chemical Romance are seen asrebellious as the band members have piercings and tattoosand long hair that do not conform to social norms.



Audience:

The target audience is young teenagers, this double page

spread appeals to them because it has a good story about afamous band that are well known and liked so most probablythe person reading this will like the band therefore the picturesof the band will appeal to them making them want to readthis.



Representation:

The magazine represents the band as interesting because the band isthe main article in the magazine, also the band is represented aspassionate because of the pictures the editor used showing themperform. The back and white editing creates an alluring effect on the

reader because the writing is bright.The denotation is that some of the writing is red and the connotationsof the colour red is passion and danger showing that the band ispassionate and you can see that on the faces of some of themembers in the pictures of them performing yet dangerous becausethey are rebellious with their long hair, tattoos and piercings.

liiar analysis (1).pptx

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