make way for mobile apps
DESCRIPTION
Mobile phone applications (e.g. iPhone apps) are changing the way that brands and consumers interact. As one of the early champions of mobile services in the restaurant industry, I've prepared a three-part discussion series to discuss how we believe "mobile apps" can and should be used by restaurant groups to expand customer relationships and increase same store salesTRANSCRIPT
Preparing for 2010:Make Way for Mobile Apps
Noah N. GlassChief Executive Officer, GoMobo.com
PART 1 of 3
“GoMobo’s comprehensive online and mobile ordering system is the best on the market.”
Jonathan Feld – SUBWAY® Chairman, FAFT Market 1
My FIRSTwebsite
McDonald’s -- 1996
Pizza Hut -- 1996
Wendy’s -- 1996
Source http://www.slate.com/id/2212108/pagenum/all/#p2
20,000,000online consumers
1996
255,000,000mobile consumers
today
Source: https://www.cia.gov/library/publications/the-world-factbook/geos/us.html
Source: https://www.cia.gov/library/publications/the-world-factbook/geos/us.html
Online Consumers1996
More than
Mobile ConsumersToday
10x
#1 #2
2002 2007
Mobile gotfast
Mobile gotpowerful
Consumers gotthe idea
120 million devices sold
1.5 billionapplication downloads
Application Catalog
All aboard!
What’s thebig deal?
Touch
Speed
Location
Attention!
1996 2010
How do you stack up?
QuestionHow do you rate your online presence?
QuestionHow do you rate your mobile presence?
Preparing for 2010:The Mobile App Roadmap
PART 2 of 3