MARSHALL BROCKLEY Brooklyn, New York, NY 11211 Mobile: (917) 536-3546 MarshallBockleyIC@gmail.com

EDUCATION Bachelor of Science in Integrated Marketing Communications, May 2015 Ithaca College, Roy H. Park School of Communications, Ithaca, NY EXPERIENCE Assistant Media Planner, MediaCom GroupM, New York December 2015 – Present

Facilitated the implementation and maintenance of interactive media campaigns.

Assisted media planner in development of media recommendation.

Took lead role in assimilation of research data, vendor rates and specifications.

Facilitated 3rd party ad server/tracker systems, including campaign set-up, traffic of creative and the pulling/creation of client performance reports.

Accounted for record keeping including client authorizations, insertion orders and tracking reports.

Work closely with vendor contacts for optimal negotiation. Brand Representative, Peoples Pops NYC, New York June 2015 – November 2015

Communicated directly with clients and tended to clients need s

Organized and controlled social media activation

Implemented techniques to improve brand image

Created and maintained lasting relationships with clients. Ad Sales Representative, The Ithacan, Ithaca, NY, January 2014 - May 2015

Generated leads and acquired advertising clients for Ithaca College’s award winning student run newspaper

Managed advertising client information

Held meetings with fellow sales associates to set goals

Made outbound high volume sales calls Model, Re:Quest Model Management, New York, NY August 2006 - May 2015

Built and maintained long-term professional relationship with agency and clients

Communicated and built rapport with professionals from diverse backgrounds

Traveled abroad and gained a global perspective RELEVANT COURSE EXPERIENCE Audience Research and Media Planning • Created a media plan that utilized print, online, television and out of home media Presentation Media and Visual Design • Learned design principles for PowerPoint presentations, Photoshop and Dreamweaver Writing for Public Relations • Developed writing skills for news releases, après kits, VNRs and other materials Additional Coursework • Advertising • Consumer Behavior • Principles of Marketing • Marketing on the Internet • Public Relations • Writing for Public Relations • Marketing Research • International Marketing • Advertising Copy and Art Direction ACTIVITIES Assistant Director • Hi-Fashion Studios, Ithaca, NY 2011-2014 Member • American Marketing Association, Ithaca College, Ithaca, NY 2011-2014

SKILLS Microsoft (Word, PowerPoint, Excel, Outlook) Adobe Suite CS4 (Photoshop, InDesign), iMovie, iWeb,